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UK mums flock to social networks- and not just Facebook ...

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UK mums are 20% more likely than the general population to use social media, and 91% now use social media regularly--a 20% increase since 2010--according to new research.

The study, from BabyCenter and comScore, also found that 22% of mums say if friends or family don't participate in social media, those friends and family members are not as much a part of those mums' lives.

Mums are...

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Related topics : brands using social media / new social media sites like facebook / social media sites like facebook / mums social network / why use social media

Digital Intelligence - Digital marketing research and news ...

Coca-Cola entrusts AI to generate next ads

Coca-Cola is testing how AI can be used for content creation, swapping human creators with software.

NHS uses Snapchat to attract new recruits during National Apprenticeship Week

The NHS, the UK's largest employer, is turning to Snapchat for a social media campaign aimed at attracting...

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Related topics : social media marketing campaign / social media campaign