Selected articles for topic: marketing research media
→ 228 articles
Check also 176 Videos for this topic
Intex - General Manager - Marketing (15-20 yrs), Delhi/NCR ...
Jobs Reporting Into: Senior Manager /Manager
Age Group: 35+ Salary Range
Job Objective
To spearhead the marketing mix & brand management for Intex
Primary Responsibilities
Job responsibilities involve but not limited to :-
- Planning, Budgeting & Implementation: Plan & implement various marketing & PR strategy/activities based on the on budget on monthly/Yearly basis that marketing activities...
Website:
http://www.iimjobs.com
Related topics : marketing communications and media management / marketing communications media planning / social media marketing campaign plan / social media marketing plan / digital media marketing plan
Digital Marketing Manager Job Description | Charter Selection
The Digital Marketing Manager oversees the digital marketing strategy for the company.
Duties of the Digital Marketing Manager:
Devising strategies to drive online traffic to the company website.
Tracking conversion rates and making improvements to the website.
Developing and managing digital marketing campaigns
Utilising a range of techniques including paid search, SEO and PPC.
Overseeing the social media strategy for the company.
Managing online brand and product campaigns to raise brand awareness.
Managing...
Website:
http://www.charterselection.com
Related topics : digital and social media marketing manager job description / digital media marketing manager job description / digital social media marketing job description / digital media marketing strategy / social media marketing manager job description
Targeted advertising - Wikipedia
Targeted advertising serves the purpose of placing particular advertisements before specific groups so as to reach consumers who would be interested in the information. Advertisers aim to reach consumers as efficiently as possible with the belief that it will result in a more effective campaign. By targeting, advertisers are able to identify when and where the ad should be positioned in order to...
Date: 2017-02-28 03:53:00
Website:
https://en.wikipedia.org
Related topics : social media advertising effectiveness / social media advertising campaigns / using social media to conduct market research / advertising internet marketing media online / social media advertising costs
4 Components Of The Best Social Media Campaigns
4 Components Of The Best Social Media Campaigns
Are you in the throes of planning a social media campaign? Columnist Sonny Ganguly details four key components that will expand your social reach and improve your bottom line.
Sonny Ganguly on September 4, 2015 at 12:43 pm
More
As social media continues to grow as a proven marketing strategy, the marketing industry has seen an increase in clever and...
Date: 2017-03-10 00:41:23
Website:
http://marketingland.com
Related topics : successful social media campaigns examples / best social media campaigns 2015 / good social media campaigns examples / b2b social media campaigns / social media networking sites business
Introduction to Social Media | University Communications ...
Introduction to Social Media
When used properly, social media can be a valuable addition to a department's communications strategy. Because many employees have expressed an interest in developing and maintaining a social media presence in personal and professional capacities, the Office of University Communications and Marketing has crafted the following...
Website:
http://www.usf.edu
Related topics : new social media sites / audio social media sites / location based social media sites / internet social media sites / social media sites list 2017
Viral Marketing For The Fashion Industry: Fashion Term by ...
Viral Marketing or Viral Advertising is a marketing strategy that encourages people to pass along a marketing message. Essentially, a marketing technique aiming at reproducing "word of mouth" promotions. In regard to this article, I wish to discuss the use of viral marketing as it pertains to the internet or other technology driven methods such as e-mail.
Some would say that...
Website:
http://apparelsearch.com
Related topics : social media viral marketing examples / social media viral marketing campaign / difference between social media and viral marketing / social media and viral marketing / social marketing viral
Employment Opportunities | Botanical Garden Jobs
Contact Us
Employment & Botanical Garden Jobs
Lewis Ginter Botanical Garden is now accepting applications for these botanical garden jobs. Work for one of the Top 10 public gardens in North America. One of the most-visited attractions in the Richmond, Va. area, Lewis Ginter Botanical Garden offers year-round beauty on a historic property with more than 50 acres of spectacular gardens, dining and...
Website:
http://www.lewisginter.org
Related topics : digital and social media marketing manager job description / social media monitoring for market research / social media public relations / social media marketing manager job description / social media marketing director job description
Relationship marketing - Wikipedia
Development[ edit ]
Relationship marketing refers to an arrangement where both the buyer and seller have an interest in providing a more satisfying exchange. This approach tries to transcend the post purchase-exchange process with a customer to make richer contact by providing a more personalised purchase, and uses the experience to create stronger ties.
From a social anthropological perspective,...
Date: 2017-03-05 15:56:19
Website:
https://en.wikipedia.org
Related topics : social exchange theory relationship marketing / organizations using social media marketing / companies that use social media marketing effectively / advantages of using social media for market research / using social media for marketing research
Why going viral is not enough: the shape of effective ...
RSS
16927 people have read this article
What do effective social media campaigns look like? Marketers tend to answer this question by adding up numbers. They keep score of views, likes and shares, of the number of feeds that their activity appears in and the number of actions that it prompts. In doing so they can report on the additional reach that social media generates, they can claim...
Date: 2017-03-10 06:11:50
Website:
http://www.tnsglobal.com
Related topics : failed social media marketing campaigns / social media marketing campaign plan / social media viral marketing campaign / social media marketing campaign / successful social media campaign
Free Digital Marketing Webinars | eMarketer
Marketing Technology 2017--It's More Than Just the Stack
As marketing technology becomes a standard part of managing a business, many companies have become comfortable enough with the concept to shift away from their initial focus on platforms and to focus instead on data. Topics in this webinar include: The current state of marketing tech adoption and the most common tools being used; Why the...
Website:
emarketer.com
Related topics : companies that use social media marketing effectively / location based social media marketing / using social media as a market research tool / using social media for marketing research / using social media marketing
Understanding Coach’s Marketing Strategies - Market Realist
As a luxury and discretionary ( XLY ) brand, creating the right brand image for its products and effectively marketing the brand worldwide are vital to Coach's ( COH ) sales. Brand image is created and marketed by the company's in-house creative marketing, visual merchandising, and public relations teams.
The company spent 2.7% of net sales, or $130 million, in fiscal 2014, 1 in support of...
Date: 2017-03-10 10:23:32
Website:
http://marketrealist.com
Related topics : luxury brand social media marketing / companies that use social media marketing effectively / social media market research companies / direct marketing media strategy / using social media for marketing research
Viral marketing - Wikipedia
History[ edit ]
The emergence of "viral marketing", as an approach to advertisement, has been tied to the popularization of the notion that ideas spread like viruses. The field that developed around this notion, memetics, peaked in popularity in the 1990s. [7] As this then began to influence marketing gurus , it took on a life of its own in that new context.
The term viral strategy was first used...
Date: 2017-03-06 22:28:35
Website:
https://en.wikipedia.org
Related topics : difference between social media and viral marketing / social media viral marketing campaign / social media and viral marketing / social marketing viral / viral media marketing
Bachelor of Mass Media (BMM) - Indianetzone
Bachelor of Mass Media (BMM)
Bachelor of Mass Media (BMM)
Bachelor of Mass Media (BMM) is an undergraduate three years degree course. The educational course of BMM is open to students from all streams.
Free E-magazine
Subscribe to Free E-Magazine on Reference
Bachelor of Mass Media (BMM) in India is a 3 year full time degree course. At present, Bachelor of Mass Media is perhaps one of the most...
Date: 2017-02-02 18:53:50
Website:
http://www.indianetzone.com
Related topics : mass marketing media / media marketing course / media advertising and marketing / marketing communications and media management / media marketing manager
Social Media Marketing Courses & Training - Miami Ad School
Become a Social Media Expert
Apply Now
Join the 7,000 other people who started their career at Miami Ad School.
Here are some of the skills you will learn
Research & Insight
Social media marketing is 24/7. You need to have a plan to connect with your followers. Through your research you will be able to come up with a social strategy to help...
Website:
http://www.miamiadschool.com
Related topics : social media marketing strategy for schools / social media network marketing training / social media marketing campaign plan / social media marketing campaign / social media marketing school
Top 5 Ways Social Media is Used by Healthcare Professionals
Top 5 Ways Social Media is Used by Healthcare Professionals
Share this page:
Top 5 Ways Social Media is Used by Healthcare Professionals
Social media has become widely used by individuals and businesses to stay connected, communicate and even market products or services. As these sites evolve and become a prevalent way of reaching out to consumers, healthcare professionals are finding new,...
Date: 2017-03-10 09:09:32
Website:
http://elearning.scranton.edu
Related topics : organizations that use social media effectively / healthcare organizations using social media / should healthcare organizations use social media / news organizations using social media / using social media as a market research tool
Digital marketer job profile | Prospects.ac.uk
Add to favourites
If you're interested in marketing communications and like to keep abreast of new trends and developments, consider a career as a digital marketer
Digital marketers are involved in developing an organisation's multi-channel communication strategies. They may work across several areas or specialise in a few, depending on the size and requirements of their employer.
Key areas...
Website:
https://www.prospects.ac.uk
Related topics : digital media marketing strategy / digital media marketing agency / benefits of social media marketing for business / social media marketing business opportunity / location based social media marketing
QUT - Student topics and projects - Business School
Student topics and projects
Small business success
Does happiness lead to business success? Management researcher Jenna Campton is finding out what role passion and other motivations play in the continuation of small businesses.
Next
Small business success
Does happiness lead to business success? Management researcher Jenna Campton is finding out what role passion and other motivations play in...
Date: 2017-03-09 01:35:46
Website:
http://www.qut.edu.au
Related topics : using social media for marketing research / phd topics in social media marketing / social media marketing small business / phd social media online / luxury brand social media marketing
Pros and cons of outsourcing social media | TechRepublic
Fewer businesses are outsourcing social media tasks but when they do, they tend to favor outsourcing design and development, content creation, and analytics.
Google Plus
When it comes to outsourcing your social media activities, a couple of words form the advice...it depends. It depends on your business, what you want to outsource, your social strategy , your social media goals, and your...
Website:
http://www.techrepublic.com
Related topics : advantages of social media marketing for small business / outsourcing social media / social media marketing small business / articles on social media marketing for business / social media marketing business opportunity
B2B Social Media Case Study | CustomerThink
I am always on the lookout for case studies, success stories and examples of successful B2B lead generation that I can share on my blog. I shared with you a TD Bank case study in my recent post on the 5 Laws of of Real Social ROI and that led to some interesting conversations with my peers in the industry.
Today, I'd like to share another case study which caught my attention because it goes...
Website:
http://customerthink.com
Related topics : b2b social media case studies / social media roi case study / b to b social media case study / social media viral marketing campaign / social media marketing campaign plan
Best Seo Company-Search Engine Optimization Services
Professional Search Engine Optimization Services
At Seoshark, your success is our success. Our team of SEO experts will position your site where it can generate traffic and leads that will convert to paying customers. We employ digital marketing tactics that will endure future Google updates. All our Recurring plans include on-site optimization aid, together with a comprehensive keyword research,...
Website:
http://seoshark.org
Related topics : online reputation management services for small business / search engine reputation management services / search engine optimization reputation management / search engine marketing social media / search engine optimization reputation
Key Findings from U.S. Digital Marketing Spending Survey, 2013
Marketing leaders have secured bigger budgets to define markets and attract, acquire and retain customers. Yet, increased funding is a double-edged sword. It brings new opportunities but puts more pressure on marketers to deliver and prove a return on the investments. Use our seven key findings to benchmark your marketing budgets...
Website:
http://www.gartner.com
Related topics : marketing digital / digital media marketing agency / digital media marketing meaning / digital media marketing definition / digital media marketing plan
Understanding the role of organic vs paid social media ...
Understanding the role of organic vs paid social media
May 26, 2016
By James Gurd
Social media strategy and planning essentials series
The social media landscape is constantly evolving. New networks rise to prominence (e.g. Snapchat), new technology increases user participation and real-time content (e.g. Periscope) and existing networks enhance their platform and product (e.g. Facebook,Twitter,...
Date: 2017-03-10 06:30:16
Website:
http://www.smartinsights.com
Related topics : organizations that use social media effectively / sports organizations using social media / news organizations using social media / organizations using social media marketing / organizations using social media
How 'The Medium is the Message' with Social Media
0 Comments
Blogging, Linkedin, Twitter
Those who have completed a degree in Communication Studies are all too familiar with the phrase, "the medium is the message", by the famous Marshall McLuhan . Although McLuhan did not propose his theory in our era of the internet and social media, we can still draw important conclusions when applying his theory to our current communication...
Date: 2017-03-10 01:19:37
Website:
http://www.vapartners.ca
Related topics : social media platforms for marketing / social media platforms for business / social media marketing messages / b2b social media platforms / free social media platform
International Marketing, Graduate Certificate | Online
The International Marketing graduate certificate introduces innovative marketing concepts, focusing on Internet-enabled approaches combined with the marketing skills necessary for today's highly competitive and international environment. You will learn Internet-based marketing skills such as web design, SEO, and SEM, and develop an appreciation for the power of social media. Through partnerships...
Website:
http://www.bu.edu
Related topics : search and social media marketing for international business / search engine marketing social media / media marketing intern / social marketing online course / marketing international
Social media guide for the UK - Business Culture
MySpace
Google+
There are a number of SMEs that do not currently use social media, this again is industry dependent, either because social media is not important to their business, because they don't know how to use it, or because of a lack of resources.
The Ã?ber-Connected Organization: A Mandate for 2010: http://blogs.hbr.org/cs/2009/11/the_uberconnected_organization.html [en]
Usage Patterns...
Website:
http://businessculture.org
Related topics : benefits of using social media for business / search and social media marketing for international business / business using social media / benefits of social media marketing for business / social media marketing for business schools
Top 20 Facebook Statistics - Updated January 2017
Major traffic update coming next week so please check back on the latest Most Valuable Facebook Statistics
Facebook represents a huge potential market for your social media efforts, but it is becoming increasingly difficult to stand out from the crowd. The following statistics highlight some relevant Facebook facts and can ultimately help you to navigate it better, increasing your return on...
Website:
https://zephoria.com
Related topics : companies that use social media marketing effectively / using social media to conduct market research / using social media as a market research tool / organizations using social media marketing / using social media for marketing research
12 B2B Social Media Case Studies - Online Marketing Blog
Lee Odden ��� B2B Marketing , Content Marketing
Content Marketing has long been a staple for the�B2B Marketing world�with an increased boost in popularity due to changes in consumer information discovery and consumption. Over 90% of B2B marketers are using content marketing according to CMI and MarketingProfs . Far more research is conducted�before sales contacts are made providing...
Website:
http://www.toprankblog.com
Related topics : b2b social media marketing / social media b2b marketing metrics / b2b social media case studies / social media marketing program / 12 steps to social media marketing success
Social Media Analytics Platform | NetBase
NETBASE IS LOVED BY EXTRAORDINARY CUSTOMERS
JOIN THE THOUSANDS OF CUSTOMERS THAT ARE ALREADY USING NETBASE.
Top Rated Social Media Management Tool
TrustRadius 2015
Leader in Social Media Suites
G2 Crowd 2016
Best in Class:...
Website:
http://www.netbase.com
Related topics : social media platforms for business / business using social media / social media platforms for marketing / using social media for marketing research / social media analytics market research