Why going viral is not enough: the shape of effective ...

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What do effective social media campaigns look like? Marketers tend to answer this question by adding up numbers. They keep score of views, likes and shares, of the number of feeds that their activity appears in and the number of actions that it prompts. In doing so they can report on the additional reach that social media generates, they can claim...

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Date: 2017-03-10 06:11:50
Website: http://www.tnsglobal.com

Related topics : failed social media marketing campaigns / social media marketing campaign plan / social media viral marketing campaign / social media marketing campaign / successful social media campaign

Marketing Trends for 2014 and into 2015 - Smart Insights ...

So, it seems as if the three core areas of investment in marketing for 2014 are likely to continue to be Mobile and Content Marketing and Big Data in many businesses. The most significant change is in mobile marketing where there is a decline in popularity, perhaps suggesting a realisation of the difficulty of encouraging customers to buy rather than browser via this channel.

But, I would like...

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Website: http://www.smartinsights.com

Related topics : social media marketing trends 2014 / social media marketing trends 2013 / social media marketing future trends / social media marketing trends 2015 / latest trends in social media marketing

Sales Training - SOCO/ The Sales Optimisation Company ...

Sales Training

SOCO/ Selling[TM] Methodology

SOCO/ Sales Training helps build high performance sales teams in organisations with sales teams of one to one thousand (and more). Our suite of solutions and products are designed to get sales staff trained quickly and efficiently with minimal downtime.

We believe in creating solution-focused, goal-oriented sales professionals that take pride in their...

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Website: http://www.sohosalescoaching.com

Related topics : social media for sales people