Make Videos Your Audience Will Stay Awake For - Scot McKee

Presentation given by Scot McKee, Managing Director, Birddog, to Reed Business Information, RBI Visual launch event, 2012.

McKee describes video as a preferred channel for creative marketing communications. Examples and case studies are included to encourage creative video adoption and production. Commentary and research supports how to make videos your audience will stay awake for. RBI Visual plays host to a presentation of explanation, insight and case study example from the practical...

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From: BirddogB2B

Related topics : b2b social media case studies / social media branding strategy

Prospect Nurturing Strategies and Insights Panel: Case Studies

A series of case studies featuring:

Leslie Marshall, Director of Events, Magazine and Social Media Marketing, Morningstar, Inc.

Matt Dunn, Vice President, Digital Publishing and Social Strategies, Franklin Templeton Investments

Dave Karel, Head of B2B Marketing, LinkedIn Marketing Solutions

David Phillips, Senior Manager, Online Marketing, Cvent

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From: LinkedIn Marketing Solutions

Related topics : b2b social media marketing / digital media marketing strategy

Digital Marketing vs. Traditional Marketing

Doghouse Tales: Series 1, Final Episode -- Digital is 10 times more labour intensive than traditional marketing. Why? Digital marketing has a reputation, in the clients' eyes, of being easy - at least easier than traditional marketing. And should therefore be cheaper. In reality the speed of consumption and diversity of channels makes it much more labour intensive.

Doghouse Tales is a video series about B2B brand, digital, content marketing and social media strategies -- brought to you from...

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From: BirddogB2B

Related topics : digital media marketing strategy / social media branding strategy

B2B Marketing. Social Media Marketing. Houston SEO , web site marketing

http;//www.andyalagappan.com provides proven on line marketing and lead generation services. Call 281_570-5804 for a FREE 30 min initial web marketing strategy consultation . pls visit :http://www.sales.social-visibility.com/ and call us to get started

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From: epromotionz1

Related topics : social marketing web sites / social media marketing sites / social media marketing services / b2b social media strategy

PMI Europe 2015: Mike King, Marketing Technologist, iPullRank - The Content Marketing Overhaul

A recognised authority in SEO, content strategy, social media and measurement, iPullRank's Mike King will take you through a theoretical content ‘overhaul’, covering the distinctions between your media strategy and marketing, idea generation tools, amplification and models for predicting success.

With brands and advertisers harnessing the power of engaging and relevant web media, it’s no surprise to see content marketing arrive in the mainstream. It’s often overlooked, however, that...

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From: PerformanceMarketingInsights

Related topics : social media marketing strategies / social media content

Build Commercial Real Estate Business Network using LinkedIn®

LinkedIn® is the buzz word for generating real estate leads. Industry expert Mike Lipsey, who has more than 25 years of experience in real estate, sharing techniques and on-line strategy designed to generate real estate leads using LinkedIn®.

Some of the key take away points from Mike's webinar are :

• Why identifying an emerging market is critical to your success

• 3 techniques to identify upcoming markets in 2014

• How Internet research tools are helping realtors stay ahead of the...

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From: eGrabber Webinar

Related topics : social media marketing commercial real estate / using social media as a market research tool