Selected videos for topic: corporate reputation conference
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Wrap Up of the 17th International Conference on Corporate Reputation
Data-driven insights dominated the proceedings of Reputation Institute's 17th International Conference on Corporate Reputation, Brand Identity and Competitiveness, which attracted 330 participants from 40 different countries, including both practitioners and business communications scholars.
From quantitative approaches to stakeholder relationship management to the latest research on the contribution of brand personality to overall reputation, the value of analytics-supported reputation...
From: Reputation Institute
Related topics : corporate reputation conference / reputation management personal branding / brand reputation management
Speech: Does Corporate Social Responsibility really contribute to Reputation?
Speech by Bernd Lorenz Walter
International Reputation Management Conference October 17-19, 2012
Kadir Has University, Istanbul, Turkey
From: Bernd Lorenz Walter
Related topics : social reputation management / corporate reputation management
Passenger Terminal Expo Conference interview – Rachel Crowley Brisbane Airport Corporation HD
Rachel Crowley, head of corporate relations, Brisbane Airport Corporation, Australia, discusses her presentation titled: Airport branding – a corporate reputation tool beyond marketing, which looked at how ‘brand’ goes way beyond commercial concerns, and can help an airport build political and commercial resilience, forge new relationships and strengthen a vulnerable corporate reputation.
From: Passenger Terminal Expo
Related topics : corporate brand reputation
Latin American Conference on Corporate Reputation October 2011
Nicolas Georges Trad, Executive Partner of Reputation Institute, explains the necessary steps to build a reputation management system inside your organization. The world is becoming a smaller, more difficult place for companies to operate in, Nicolas offers suggestions your organization can implement to survive in the Reputation Economy. (Portions of audio translated from English to Spanish.)
From: Reputation Institute
Related topics : reputation management system / corporate reputation conference
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