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What is Social Marketing
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Social Marketing Definition
Written by Winthrop Morgan
The following definition is endorsed by the Boards of the International Social Marketing Association, European Social Marketing Association, and Australian Association of Social Marketing. Social Marketing seeks to develop and integrate marketing concepts with other approaches to influence behaviors that benefit individuals and...
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Related topics : european social marketing association / social media marketing association / definition of social marketing concept / marketing through social media / internal social media definition
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