Selected videos for topic: evaluating social marketing campaigns
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Webinar: Adapting Social Marketing Campaigns for Health Departments
As part of our Capacity Building Assistance (CBA) program, NASTAD hosted a webinar discussing best practices for adapting and evaluating social marketing campaigns. The District of Columbia Department of Health, HIV/AIDS, Hepatitis, STD, and Tuberculosis Administration (HAHSTA) relies on a multi-pronged prevention approach to combat the high rates of HIV infection in the District of Columbia. HAHSTA focuses some of its prevention efforts on a social marketing strategy targeting the city’s...
From: NASTAD1992
Related topics : health social marketing campaigns
HeadStart Kent - HeadStart & Social Marketing
A simple way to explain about resilience, HeadStart basics and get young people engaged in evaluating @HeadStartKent Social Marketing Campaign -thanks to Nice Cat Media for the animations
From: Juli Dosad
Related topics : evaluating social marketing campaigns / social media marketing campaign
Kansas City Inbound Social Media Marketing & Referral Advertising
Kansas City Inbound Social Media Marketing & Referral Advertising is what Kansas City Home & Leisure is all about. We help Kansas City businesses learn how to use inbound social media marketing and referral advertising, while monitoring their current marketing campaigns. Click on our website link below to receive our Free Inbound Social Media Marketing & Referral Advertising Evaluation PDF, and our Free 10 Tips To Get More Facebook Likes PDF. http://kchandl.com/marketing-services •...
From: KCHLuser
Related topics : free social media marketing / social media marketing websites / social media advertising campaigns / marketing through social media / free social media monitoring
Digital Media and Marketing DMFS Hi Def Intro
Hi Def introduction to the Digital Media Framework Series - course in 9 workshops designed to deliver professional competence in digital strategy, customer relationship management (CRM), web platform design, digital campaign planning, search marketing, social media, digital display, mobile marketing and analysis & evaluation
From: Nick Fawbert
Related topics : digital media marketing plan / social media marketing campaign plan / social media platforms for marketing / social media marketing strategy / marketing through social media
Restaurant Social Media Marketing | How to make money Facebook | Moving Targets
Social media marketing webinar in partnership with RestaurantOwner.com. How to capitalize on coupons, contests and specials for immediate profit; Set up and target your Facebook ad campaigns to reach thousands of prospective diners; Track and evaluate the performance of your Facebook ads
Moving Targets Marketing: movingtargets.com
Our blend of traditional strategy with modern tactics allows us to leverage direct mail, with email and social marketing into well-designed campaigns.
Facebook:...
From: Moving Targets
Related topics : webinar on social media marketing / marketing through social media / direct marketing media strategy
SMM Training | Youtube
Link: https://intellipaat.com/social-media-marketing/
This is Digital Marketing training video that is meant for both beginners and advanced learners. You will learn about the overview of Search Engine Optimization, Search Engine Marketing, Google Analytics, on-page optimization, Google Webmaster, managing digital marketing campaigns, measuring metrics, Google Reporting tools and evaluation techniques. Check the Intellipaat Digital Marketing online training to learn more now.
From: Intellipaat
Related topics : search engine marketing social media / digital media marketing / social media marketing campaign / marketing through social media
Handson Social Marketing: A Stepbystep Guide to Designing Change for Good | Ebook
Get your free audio book:
http://ftas.us/f/b008p5c7oy
This book shows students and practitioners how to develop social marketing programs through a simple, six-step process of strategic planning and design. Nedra Kline Weinreich starts by introducing the concept of social marketing and then walks the reader through each of the six steps of the process: analysis, strategy development, program and communication design, pretesting, implementation, and evaluation and feedback.the Second Edition...
From: Benito Hobson
Related topics : social marketing plan steps
Evaluating "Come Be a Hero"
How do we know we've reached our destination? Tricia Davis and David Hodgson talk about identifying and measuring outcomes for the "Come Be a Hero" campaign. This project was a social marketing campaign designed to increase Aboriginal and Torres Strait Islander presentations at Community Controlled Health Services for health checks.
Tricia and David were speaking at the 2013 Queensland Council of Social Service (QCOSS) conference in Brisbane.
From: studioQ
Related topics : health social marketing campaigns
"How Durex Dominates Social Media in China" - Thoughtful China
Reckitt Benckiser has adopted a successful all-social, all-digital strategy for Durex in China with very strong results and is widely considered to be one of the most successful marketers using Weibo in China today. This week on “Thoughtful China,” host Clement Tsang talks with China Marketing Director Ben Wilson about creating content in China, working with key opinion leaders in social media, how RB evaluates ROI for social media campaigns, and the cultural challenges involved with...
From: ThoughtfulChina
Related topics : successful social media campaign / social media promotion strategy / social media marketing strategy / using social media marketing / social media content
CivicSpark State Seminar: Using Social Science to Drive Sustainable Behavior
The presentation by Dr. Kat Donnelly focused on successful projects in behavioral messaging and community-based social marketing (CBSM), combined with enhanced data tracking. Dr. Donnelly is the CEO and Founder of Empower Efficiency, a woman-owned firm dedicated to making energy efficiency and renewable programs desirable to consumers. Empower is a nationally recognized company that uses behavior- and culture-change science to positively impact social issues that create lasting results.
This...
From: Kristen Wraith
Related topics : community based social marketing / social and networking community
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