Social media marketing in sports | Colton Kaplan | TEDxSanMiguelHighSchool

With social media dominating the way news is shared and communications are made, Mr. Kaplan highlights how impactful it is especially with sports teams. He explains not only the development of social media in this context but also shares how teams can successfully use social media to promote their brands.

Colton Kaplan is from Chicago, Illinois and is currently a freshman at the University of Arizona. He is a pre-business student, intending to major in Marketing, Entrepreneurship and receive a...

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From: TEDx Talks

Related topics : sports and social media marketing / marketing through social media / social media promotion / social media brand management

The Social Media Channels B2B Companies Should Use

Doghouse Tales: Series 1, Episode 4 -- What are the relevant social media channels for businesses? There are 1000s of social media networks available, which ones are relevant for your business, is LinkedIn really the be-all and end-all?

Doghouse Tales is a video series about B2B brand, digital, content marketing and social media strategies -- brought to you from the house of Birddog. Subscribe to the series and take a regular look inside the troubled mind of Scot McKee, Managing Director,...

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From: BirddogB2B

Related topics : social media channel 4 / social media branding for business / social media network marketing / social media marketing companies / social media companies

Are you using the best content for social media distribution? Christer Holloman talks digital assets

If you’re distributing your content through social media how can you choose the right digital assets, manage risk, and maximise your digital presence?

In the following interview with White Hat Media’s Jeremy Spiller, digital marketing expert Christer Holloman, discusses how companies can pick and choose their most valuable real life assets and turn them into powerful digital assets for consumption across social media. Providing examples from his own experiences, Holloman gives us great...

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From: White Hat Media

Related topics : social media distribution / social media content / business using social media / social media marketing companies / social media management company

A tour of Prezly - social media press releases

Product manager Jesse shows you the service: how you create multimedia press releases. How you distribute them via email and social media, and how you can measure effectiveness afterwards. All in 2 minutes.

Try out Prezly on www.prezly.com

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From: PrezlyPR

Related topics : social media press release distribution / social media management services / manage social media

Amar Thomas, Blackberry India, on Social Media Strategies for Consumers & Enterprise Offerings

Amar Thomas, Country Marketing Manager, Blackberry India, talks about social media strategies for consumers and enterprises. For enterpise the strategy would include use of LinkedIn, technolgy blogs, and so on.For consumers, the startegy would include Facebook,Twitter,Blogs,Microsites and so on. He says that enterprise and consumers in India are deeply linked which is a unique combination. Thus a brand can achieve the best of both worlds.

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From: Social Samosa

Related topics : enterprise social media strategy / social media marketing strategies / marketing through social media / manage social media

The New Rules of Engagement: The Rise of Social Media's Influence on GenY

There's a lot of information out there about how to be successful engaging Millennials in the workforce, specifically regarding the use of social media. In what ways, however, has the increased use of social media platforms impacted the way we interact with, motivate, and manage the millennial generation? How have their expectations changed? What are some specific actionable facts that will lead to success? This session seeks to explore those expectations, the role of social media, and the...

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From: Executive Learning Exchange

Related topics : social media rules of engagement / social media information / manage social media

HR meets Social Media: Doug Coull, Panelist (Part 2 of 2)

Doug Coull: Founder, President and CEO of SmartSearch

Mr. Coull has 27 years experience in the staffing and recruitment industry, including 20 years experience in corporate management in the software development industry, and seven years progressive experience in recruitment and management of recruiters and sales personnel in the technical services industry. Mr. Coull built APS into a multi-million dollar company specializing in the development and deployment of automated staffing systems. ...

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From: sdrecruiters

Related topics : social media marketing tool / social media marketing companies / social media tools / social media marketing services / social media jobs

Introduction to Crowd Factory Social Media Campaign Management

http://www.crowdfactory.com/, Crowd Factory is a complete Social Campaign Management Platform that helps marketers accelerate word-of-mouth marketing, quickly grow their marketing database (Social CRM) and acquire new customers from the social web.

You touch people every day with your website, email campaigns, banner ads, Facebook Page and other online marketing channels. Crowd Factory helps you give those people a compelling reason to share your message across their social networks in a...

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From: crowdfactory

Related topics : social media marketing campaign / social media platforms for marketing / social media network marketing / social media marketing websites / marketing through social media

UCLA Sports Marketing Professor Mark Francis, Moderates Gravity Sports Social Media Panel

(www.paxstereo.tv/localzone) theLZ (Local Zone) - Gravity Summit's Mark Francis, Sports Marketing Consultant moderates the professional sports and media panel, consisting of Golden Boy Productions CMO Bruce Binkow, San Diego Chargers Social Media Manager Joel Price, Anaheim Ducks Director of Publications and New Media Adam Brady, Wasserman's Media Group Director New Media and Athlete Marketing Brendan Meyer, Los Angeles Kings Director Digital Media and Lakings.com DeWayne Hawkins and WhoSay's...

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From: Victor Allen's Local Zone

Related topics : sports and social media marketing / marketing through social media / digital media marketing / manage social media

Social Media for Beginners Nite 1 Part 7 Fr Mass Marketing to Social Media Marketing

Stanford Instructor Robin D Stavisky, Managing Partner, New Venture Marketing

http://www.newventuremarketing.com/new_venture_marketing_hom/

http://www.newventuremarketing.com/stanfordconted/

An example of how to find your web eco-system

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From: Robin Stavisky

Related topics : marketing through social media / mass marketing media