Noah Brier on social media marketing

Noah Brier, chief executive and co-founder of Percolate, spoke to Economist Events recently about social media marketing and the intersection of brand and culture.

For more about Economist Events, visit: http://econ.st/ZaP1jf

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From: WithTheEconomist

Related topics : social media marketing events / marketing through social media / social media branding

Social Media Marketing Case Study: Wahl

View the full case study and try Sprout for a free 30-day trial: http://sproutsocial.com/insights/case-studies/wahl/

Sprout Social provides Wahl with the social media marketing platform its team needs to tell a community-driven Instagram story that depicts barbershop culture. Find out how Wahl uses Sprout to track brand keywords, monitor user generated content and much more in this social media marketing case study.

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From: Sprout Social

Related topics : b to b social media case study / social media platforms for marketing / using social media marketing / social media brand monitoring / social media content

Content Marketing: Cultural Communication Realignment

The social web and the tools that enable its use has created a cultural shift in the way in which we communicate. Not since the printing press has a communication platform had such dramatic impact.

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From: Joel Capperella

Related topics : social and cultural marketing

Digify Africa Meets: Book of Swag

Meet Khathuthselo Bapela, Thulane Radebe and Bongani Tshabalala, the awesome brains behind Book of Swag, a South African creative agency that specialises in youth culture, content marketing and social media.

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From: Digify Africa

Related topics : social media marketing agencies in south africa / social media marketing agency / marketing through social media / social media content