Communication Round Table: Social Marketing Approaches to Health Communication

http://advanced.jhu.edu/academic/communication/roundtable/index.html

Health communicators are increasingly using social marketing techniques to encourage people to engage in healthier behaviors. This Round Table will focus on how social marketing principles can be applied to health communication campaigns.

Panel:

* Elyse Levine, Ph.D. - Associate, Booz Allen Hamilton

* Jill Herzog -- Senior Associate, Booz Allen Hamilton

* Sharyn Sutton, Ph.D. -- Social Enterprise...

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From: JHU AAP

Related topics : social marketing health communication

How social marketing can boost health

Dr Franklin Apfel, World Health Communication Associates, describes the role of social marketing in public health.

Using the example of overcoming low vaccination rates among Roma populations in Europe, he explores how this approach can deepen understanding of the broader social factors that influence health decisions

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From: vaccinestoday

Related topics : social marketing health communication

Health Communications and Social Marketing Webinar Recording

This webinar was recorded on September 27, 2016, and is a program of Unite For Sight's Global Health University (uniteforsight.org).

Learn from leading experts about health communications and social marketing. The webinar includes guidance and advice from four panelists about health communications, social marketing, and behavior change.

Webinar Panelists:

*Robert Bazell, Former Chief Science and Health Correspondent, NBC News; Adjunct Professor, Department of Molecular Cellular and...

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From: uniteforsight

Related topics : social marketing health communication / webinar on social media marketing

Awareness Schmawareness - Social Marketing is What Works

Nedra Kline Weinreich talks about some common pitfalls nonprofits make in wanting to design awareness campaigns for the general public.

Nedra is the author of "Hands-On Social Marketing: A Step-by-Step Guide to Designing Change for Good" (2nd Edition).

For more information about the book, see:

http://HandsOnSocialMarketing.com

Through her company, Weinreich Communications, she partners with nonprofits and government agencies to help them create positive health and social change. Nedra...

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From: Weinreich Communications

Related topics : social marketing health communication

UGANDA: AFFORD Health Marking Initiative Documentary Film

AFFORD began as a five-year (2005-2010) health marketing initiative in partnership with Futures Group International, the Malaria Consortium, Pulse Communication, Aclaim Africa and Communication for Development Foundation of Uganda and funded by USAID. With a three year extension (2011-2013), AFFORD will be led by CCP in partnership with Uganda Health Marketing Group (UHMG) to continue to integrate health communication and social marketing techniques to address a variety of health issues and...

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From: Johns Hopkins CCP

Related topics : social marketing health communication

Health Communication Social Marketing

I do not own this song Music is Gillicuddy - "Springish"

This video is for my class!

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From: Shelly Reynolds

Related topics : social marketing health communication

Why Social Marketing Matters on National Children’s Mental Health Awareness Day and Beyond

This webinar recording for the SOC Expansion Leadership Learning Community explores social marketing for National Children’s Mental Health Awareness Day (Awareness Day). Most SAMHSA SOC expansion grantees are required to develop a social marketing/communication plan to support their overall goals. This webinar recording provides information on the social marketing planning process and the importance of Awareness Day as an annual focal point for outreach and communications. It demonstrates the...

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From: The TA Network

Related topics : social marketing mental health

Strategic Communication for Behavioural Interventions in Disease Outbreaks by Dr Everold Hosein

Dr. Everold Hosein, Senior Communication Advisor-Consultant, World Health Organization (WHO), is an international communication specialist (born in Trinidad and Tobago) with over 35 years of experience in strategic communication, integrated marketing communication, advocacy and public relations, communication for development (C4D), health education, and IEC (information-education-communication), related to social development issues and behavioural impact/behaviour...

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From: jmschku

Related topics : social marketing health communication

Research Panel 3: Uses of Social Media in Health Communication

Watch the third research panel of the Media+Health Symposium at 3:15 p.m. (U.S. Eastern Time) on Feb. 12. The live stream will become available in this post at that time. Post your questions and discussion contributions on Twitter with the hashtag #vcuglobalhealth. The Symposium ends after this panel.

3:15 pm – 4:15 pm: Research Panel 3

Uses of Social Media in Health Communication

Moderator: Marcus Messner, Virginia Commonwealth University

Best social media practices for communicating...

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From: Marcus Messner

Related topics : using social media for marketing research / social media online marketing / social media engagement

Aubrey's Full Circle Health (Social Marketing Video)

Health Communications Class Project

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From: Aubrey Recchia

Related topics : social marketing health communication