Social Listening and Digital Marketing Strategy presented by Social Driver.

This workshop was sponsor by the GWHCC Foundation and Social Driver.

Social technology is quickly changing customer behavior — and the pace of change is only accelerating. Today, driving results requires much more than pushing content to websites and social media accounts. It requires understanding your customers and a team with experience using technology, automation, data-driven tracking & retargeting, creative campaigns, and analytical insights to impact relationships and engagement....

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From: GWHCC Foundation

Related topics : social media marketing strategies / social media listening strategy / social media marketing websites / social media marketing agency / marketing through social media

Social Media Changing the PR

Kliping is making a video library about the communication know how, talking to experts and practitioners all over the world about media, monitoring, analysis, measurement, public relations, marketing, social media and much more.

We love to learn and we are happy to share.

Join us as we ask the questions and get the answers!

At Bledcom, International Public Relations Research Symposium, (Bled, July 2012) we talked to Jerry Swerling, Director of Public Relations Studies and Strategic PR Center...

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From: Kliping Si

Related topics : social media public relations / social marketing public relations / social media monitoring for market research / social media changed marketing / social media marketing trends 2012

The New Rules of Engagement: The Rise of Social Media's Influence on GenY

There's a lot of information out there about how to be successful engaging Millennials in the workforce, specifically regarding the use of social media. In what ways, however, has the increased use of social media platforms impacted the way we interact with, motivate, and manage the millennial generation? How have their expectations changed? What are some specific actionable facts that will lead to success? This session seeks to explore those expectations, the role of social media, and the...

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From: Executive Learning Exchange

Related topics : social media rules of engagement / social media information / manage social media

How Street Journalism and Social Media are Changing the News Business

In this video from Entrepreneur Network partner, C1 Revolution, Afua Owusu, supervising producer of WGN, discusses the power of knowledge and social media’s influence on television news.

For more from C1 Revolution, SUBSCRIBE!

https://www.youtube.com/channel/UClLmCafzvMVTQmF8PsAMORg

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From: Entrepreneur

Related topics : social media changed business / social media news

Best Social Advertising Campaigns - STOP & THINK

The advertisements on this video are excellent examples of effective advertising strategies for social issue campaigns that let their voices be heard.

A well-made advertisement is designed to grab your attention and to remain in your memory long after you’ve left it behind, and that is exactly what many of these social causes need. Getting people to think and worry about various social and environmental issues (or even simply getting them to be aware of them) is important for raising public...

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From: Alma3refa.Magazine

Related topics : social media advertising campaigns / online social media / social media campaign examples / social media strategy example

What is the Media's Role in Social Change?

A conversation between Arianna Huffington and Pierre Omidyar at the Omidyar Network Executive Forum on May 23, 2013.

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From: Honolulu Civil Beat

Related topics : role of media in social change

How Social Media Is Revolutionizing Communication | J.P. Morgan

SUBSCRIBE: http://jpm.com/x/i/NFPWfK0

Jeffrey Garten, author of From Silk to Silicon featured on the J.P. Morgan Reading List, joins us at the J.P. Morgan offices in New York to discuss how social media is changing the way we communicate today.

About J.P. Morgan:

J.P. Morgan is a leader in financial services, offering solutions to clients in more than 100 countries with one of the most comprehensive global product platforms available. We have been helping our clients to do business and manage...

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From: jpmorgan

Related topics : social media changed communication / social media changed business

Social Media Campaign: One Success Story

Not long ago, social media posts were just taken as nonsense noises from nonsense people, but the story has now changed for good. Elie Chansa is telling you why...

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From: Mohammed Khelef Ghassani

Related topics : successful social media campaign

Social Media - The Changing face of recruitment.

In this presentation we go deeper into the current social recruitment market and an insight is given into where companies and especialy recruiters can make quick wins. Presented by Michael Giele

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From: Michael Giele

Related topics : social media for recruitment presentation / social media changed marketing / social media marketing companies

Global HR Forum 2014 | B-2 | Social Network and Paradigm Changes in Recruiting

Global HR Forum 2014 | B-2 | Social Network and Paradigm Changes in Recruiting

* Gordon Zeilstra Vice-President, Product Strategy-HR Line of Business, SAP

* Michael Karnjanaprakorn CEO & Founder, Skillshare

* Joon Huh Sr Director & Global Recruiting Officer, HR Department, SK Telecom

* Jongyeon Choi CHO, LS-Nikko Copper

Moderated by

* Heesung Lee President, Intel Korea

According to the result of ‘Social Recruiting Survey 2013’ published by Jobvite, a famous recruiting platform for the...

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From: ghrforum

Related topics : social network recruitment strategy / using social media for recruitment / social media for recruitment companies / social media strategy for recruitment / social media changed business