Selected videos for topic: social media marketing school
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Responses from Social Media Class
Valorie, of linkup marketing, presented to a group of beauty school owners at the 2010 AACS convention in Orlando on social media content. This class covered ways of creating content that got the most engagement from the audience.
From: linkupmarketing
Related topics : social media marketing class / social media content / social media audience engagement
5P6Z0092 Digital & Social Media Marketing Communications Management: Options & Elective Promo Video
This video is for students at MMU Business School who are considering their final year options starting September 2013. In this film we talk about the unit on Digital & Social Media Marketing Communications Management (DSMMCM). DSMMCM is delivered by David Edmundson-Bird and Brendan Keegan.
From: David Edmundson-Bird
Related topics : marketing communications and media management / social media marketing for business schools / digital media marketing / manage social media
Media Savvy: Do we still need press releases in the social media age?
Five communications specialists debate whether press releases are still relevant in the social media age.
They are:
On the Panel:
* Victoria Ho, Asia Editor, Mashable
* Andrew Pickup, Senior Director, Communications, Microsoft Asia
* Alan Soon, Founder & CEO / The Splice Newsroom, Co-Founder / Online News Association Singapore
* Lau Joon-Nie, Assistant Director, Newsplex Asia & Lecturer for Journalism & Publishing, Wee Kim Wee School of Communication & Information at Nanyang Technological...
From: Hong Bao Media
Related topics : social media press release / social media marketing news / social media specialist / social media content / social media report
Study: How social media impacts consumer spending
Ram Bezawada, PhD, associate professor of marketing in the UB School of Management, says that for businesses using social media, posts with high engagement have the greatest impact on customer spending. Learn more: http://mgt.buffalo.edu/content/mgt/about/news.host.html/content/shared/mgt/news/how-social-media-impacts-consumer-spending.detail.html
From: UB School of Management
Related topics : social media impact on business / business using social media / social media content / social media engagement / manage social media
Social Media: What's a Tweet Worth? A Measurement Guide
How do you measure — and report — the impact of all your hard social media work? In this 30-minute webinar, learn how to match social media to your business goals, focus on the right social media metrics and prove real value.
The original webinar, "A Tweet is Worth What? A Guide to Measuring Social Media" was presented by Courtney Seiter, Community Manager of Raven Tools, live on October 24, 2013, as part of Raven's Marketing Flight School.
To learn more about Raven, please visit...
From: Raven Tools
Related topics : social media and business marketing webinar / social media measurement tools / social media management tools / social media report / manage social media
Prof. Jonah Berger from the University of Pennsylvania on Social Media&Viral Marketing at LUISS
Welcome Speech
Paolo Boccardelli, Dean of LUISS School of Business and Management
"Contagious! Why and How Social Communication Generates Viral-like Business Developments," Jonah Berger, Associate Professor of Marketing, The Wharton School of the University of Pennsylvania
Panel discussion on Contagious Companies' Business Experiences
Panelist
Maximo Ibarra, Wind CEO
Marco Massarotto, Dnsee Partner
Matteo Hertel, Zoorate CEO
Jonah Berger, The Wharton School of the University of Pennsylvania
...
From: LUISSGuidoCarli
Related topics : social media marketing for business schools
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From: Media Leaders
Related topics : social media marketing program / social media training / manage social media / marketing through social media
Teaser - "Social Media and Marketing : Strange Bedfellows" - Peter O'Connor
http://www.essec.fr | If you want to see full video of this Master Class with Peter O'Connor, click on this link : http://youtu.be/m0iIU1fuhrM
"Social Media and Marketing: Strange Bedfellows", Peter O'Connor, Dean of Academic Programs, Professor of Information Systems at ESSEC Business School
From: ESSEC Business School
Related topics : social media marketing for business schools / marketing through social media
Social media: Getting personal (Pete Doyle, Social Retail)
Pete shares his three steps to getting personal with Twitter.
Pete started his retail career at Waitrose on the shop floor in 1986, was local Marketing Manager for 5 years and launched Waitrose.com in 1999. Social Retail Limited was founded by Pete in 2008, as a specialist social media and eCommerce consultancy and training company.
It is now is the UK's first social media training organisation approved by the British Retail Consortium (BRC) and delivers Social Media workshops for Henley...
From: Epsilon Abacus
Related topics : retail social media / social media marketing for business schools / social media marketing companies / manage social media / marketing through social media
Understanding ROI on Social Media Campaigns
Here's my presentation on understanding the ROI of SM campaigns. This was done as a part of my MBA class - MKTG 6226 (Social Media Marketing and Management) at the Schulich School of Business, York University. Hope you like it.
Do leave your feedback here or on my blog http://curiousadil.blogspot.com . Catch me on twitter - @M_Adil_Khan09
From: eyeofadil
Related topics : social media marketing for business schools / marketing through social media / manage social media