Social Media Secrets & How Analytics-Driven Marketers Perform Better, Social Media Week, Jan Rezab

Social Media Marketers know what they should do, and they know what they want to achieve, but what they may not know is how to get there. This session will give you industry secrets that support your social media goals. And, you'll learn why marketers that understand their metrics and use robust analytics tools perform better in social media.

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From: Socialbakers.com

Related topics : using social media marketing / marketing through social media / social media analytics tools / social media metrics tools

Social media for building audience engagement at Discovery

Social media for building audience engagement

• How modern media organisations harness the power of social media to engage with their audience?

• Examples and case-studies debated: TV, music, film

• What does this mean for the future of the entertainment business?

• How can these relationship filter into the media as a whole and usefulness to brands?

Gayle Weiswasser, VP of Social Media Communications, Discovery

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From: SocialMediaBuch

Related topics : social media audience engagement / brands using social media / social media media

Branding Yourself: How to Use Social Media to Invent or Reinvent Yourself

Buy product here: http://www.informit.com/store/product.aspx?isbn=0789747278

Erik Deckers teaches you how to use social media to build a great personal brand--and a great career; the subject of his book entitled, Branding Yourself: How to use social media to invent or reinvent yourself.

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From: Que Publishing

Related topics : brands using social media / social media branding book

How to Use the Calendar to Manage Social Media Posts

http://social-tap.com

Free 14-Day Trial http://social-tap.com/pricing

Free Trial * No Risk

Social Media Management Tools for Small Business

In this video we show you how to use the built-in calendar to manage your social media messages. Topics covered: Monthly, weekly, daily views of scheduled content. Drag and drop rescheduling, click to re-edit existing posts and click date to add new posts.

Socialtap is a Powerful Digital Marketing & Social Media Management Tool used for Engagement,...

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From: Socialtap

Related topics : free social media reputation management tools / social media brand management / manage social media / brands using social media / social media marketing tools

Cause Marketing & Social Media Activism - Raja Choudhury at OMCAR 2012 Pt 2/2

Cut! Engage! Activate!

Cause Marketing & Media and the Brave New World of Social Media Activism

Ever wonder how Anna used FB and Twitter to get so many people out every day? Did the Egyptian Saffron Revolution begin with a single post? Can we form entire social movements online using social tools? Can cause driven films make a real impact online? The line between cause marketing, meaningful media and social media is blurring rapidly. In the US, companies like Participant Media are building...

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From: omcareers

Related topics : social media cause marketing / social media online marketing / marketing through social media / new social media tools / social media networking websites

Algonquin Outfitters - Social Media Proposal

Using Andreou's concept of the Social Media Strategy, Miles Arbour and Mohammed Alay have written a social media proposal to help Algonquin Outfitters make better use of the technology available. This video will summarize the proposal, and give a brief overview of how we suggest the business executes them.

All information gathered was found on Algonquin Outfitter's various social platforms, Sofie Andreou's book (Your Social Strategy), or through personal communication with the social media...

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From: MILESatTRENT

Related topics : social media strategies / social media proposal / manage social media / social media help

2-How To Make Social Media Work for You

http://shurwestmarketing.com/

Your clients and leads are already using social media sites like Facebook, Linkedin and Twitter. In this video, Amy explains how financial planners and advisors can take advantage of social media by using it to communicate with their clients and demonstrate their knowledge and expertise to prospects.

Social media is a whole new way to communicate, and it is very different from traditional marketing. But with these tips, and some practice, you'll be able to start...

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From: Shurwest Financial Group

Related topics : new social media sites like facebook / business using social media / using social media marketing / social media marketing plan / social media tips

Behind The Scenes: Cal OES Social Media in the Napa Quake Response

Social media is critical to disaster response. The proper use of social media in emergencies can help position your agency as the go-to source for disaster information. Only hours after the August 24, 2014 6.1 earthquake in Napa, CA, Kerry Shearer interviewed top communications officials Kelly Huston and Brad Alexander at the California Governor's Office of Emergency Services to find out more about how they were using social media for earthquake response, and what advice they have for state and...

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From: Kerry Shearer

Related topics : social media response / using social media / social media help / social media services / social media social

Medical Marketing and The Proper Use of Social Media

The role of Social Media in Medical Marketing has been misrepresented and misconstrued by "social media marketing companies". Gold Medical Marketing CEO, Daniel Goldberg, was asked to speak about this topic in both 2014 and 2013 at the Becker's Orthopedic, Spine and ASC Conference in Chicago, IL.

www.GoldMedicalMarketing.com

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From: Daniel Goldberg

Related topics : social media marketing companies / social media social media / medical marketing inc

Latinos In Social Media

Latinos In Social Media: How do you use social media?

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From: LatinoSocialMedia

Related topics : using social media / social media social