Sports Video Group
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3 selected videos
College Sports Summit 2016: Video, Engagement, and Storytelling in the Social Media Landscape
New social media platforms are completely changing the game of engagement and storytelling. Facebook, Twitter, Instagram, SnapChat, and Vine – just to name a few – have content creators thinking less about longer form content and more about designing and distributing video content that is no more than 30, 15, or even 6-seconds long. How can you more effectively use video in your social strategy and what kind of video content works best on each platform?
Moderator:
Brandon Costa, SVG...
Related topics : social media changes in 2016 / social media engagement / social media platforms / social media strategy / universities using social media
SVG Summit 2016: How Social Video Will Change the Way You Create Content [FULL PANEL]
Anyone can publish video to a social media platform but does your organization have a strategy to really attract a crowd? Experts discuss the different social media platforms and how to get the most out of each. How does content need to be tweaked for each platform? Which platform is most “long-form” friendly? And are things like live streaming through a social media platform going to become a part of your production workflows?
Panelists:
Steve Hellmuth, NBA, EVP, Media Operations and...
Related topics : social media platforms / social media content / social media management services
SVG Summit 2016: Digital Leaders Perspectives - The Big Picture [FULL PANEL]
The digital landscape, from social media to OTT to You Tube and beyond, have transformed the way sports fans consume and engage with content. What is the relationship between digital platforms and traditional TV platforms? How can an organization make sure it operates as one in a multi-platform universe? And what is the push-pull between TV and digital platforms?
Panelists:
Troy Ewanchyna, NBC Sports, VP and GM, NBCSports.com
Clark Pierce, Fox Sports, SVP, TV Everywhere and Special...
Related topics : sports fans and social media
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