Impact Interactions
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3 selected videos
B2B Social Media Catalyst Series - The Elevator Pitch
Elevator pitches are the first step in relationship marketing. They provide your prospective customer with a reason to engage with your firm rather than click away to your competitor. Used properly online as part of your social media content strategy, elevator pitches can be a highly successful offering that are easy to create and maintain.
Related topics : social media pitch / b2b social media strategy / social media marketing strategy steps / social media content / social media online marketing
B2B Social Media Research - Part 2.mp4
In part two of our presentation, we focus on actual case studies where B2B social media has generated real value in economic terms.
Related topics : b2b social media case studies / research social media
B2B Social Media Catalyst Series - Customer Success Videos
As the internet becomes a more proficient tool for research, the role of online recommendations and referrals is growing. While we traditionally think of this type of activity being centered in the consumer market, savvy business marketers are using the same tactic to reach the business decision maker.
Related topics : using social media as a market research tool
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