RiverNetwork

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2 selected videos

Creating Lasting Connections on Socal Media - Urban Waters Learning Network webinar

Social media is a unique avenue for reaching out to your supporters, but it takes a careful approach to get the best results. In this new class, we'll show you what works on social media, and help you create communications goals that match those strengths. We'll also discuss ways you can engage with your audience on social media, and move them up a ladder from a simple "like" to valued supporters, donors, or volunteers. We'll wrap up by looking at how you can move forward with a solid plan for...

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Related topics : social media audience engagement / social media network / social media help / social media expert / social media training

Social Marketing webinar 2014

This webinar was recorded on April 2014 and provides an overview of social marketing as a framework for changing behaviors and influencing social change. In this session, you’ll be introduced to a 10 step planning model for designing and managing a social marketing campaign and hear examples for how this approach has been applied in the Chesapeake Bay watershed. Social marketing can transform your community outreach and education efforts and help you promote behavior changes for the benefit...

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Related topics : examples of social marketing campaigns / social network marketing plan