Gartner For Marketers
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3 selected videos
Social Marketing - Gartner For Marketers
Get inside the mind of customers, cultivate brand advocates and increase conversion rates through leveraging the power of social media.
How we define this key initiative?
Social marketing is a strategy that uses social media to listen to and engage customers, and to cultivate brand advocates. It can shorten product development cycles, boost innovation and increase conversion rates.
Free research: http://www.gartner.com/marketing/digital/research/social/
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Related topics : using social media for marketing research
How to drive results by marketing on emerging social networks
Clips from the 2015 Gartner Digital Marketing Conference reveal key social media issues such as which platforms are most relevant and how to evolve to keep customers engaged with your brand.
Speaker: Julie Hopkins, Managing VP, Gartner for Marketing Leaders
Gartner for Marketing Leaders connects you with objective research, data, tools and experts who will advise you in the digital marketing areas that matter most. To learn more, email gml@gartner.com or visit...
Related topics : social media marketing events 2015 / social media market research tool / social media network marketing / social media platforms for marketing
Emerging Marketing Technology and Trends - Gartner For Marketers
Fuel growth and increase market share by capitalizing on technology trends that help you attract and retain customers.
How we define this key initiative?
Emerging trends, such as big data, social media, social CRM, augmented reality and context-aware computing, create new opportunities to acquire and retain customers, fueling growth and taking market share.
Free research: http://www.gartner.com/marketing/digital/research/emerging-technology/
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Our independent,...
Related topics : new trends in social media marketing / social media for market research
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