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3 selected videos

Social Networks and Health Care - MaRS Global Leadership

Social networking platforms have changed the way we build and manage relationships, but how have they impacted health care?

Social networking tools empower patients to make decisions about their treatment, connect patients with caregivers from afar, enable online support groups for patients with rare diseases and more. Social networking solutions that improve health-care delivery and efficacy of treatment are in high demand.

Listen to three of Canada's leading proponents and practitioners of...

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Related topics : global social network

Adopting and Adapting Social Media: Five Hot Tips for Startups

Melanie Baker, Social Advocate, Google, highlights how startups can optimize their social media strategy to develop their community and grow their business.

MaRS -- Building Canada's next generation of global technology companies. http://www.marsdd.com/

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Related topics : social media optimization strategy / social media business / social media companies

Using Social Media to Support B2B Sales - MaRS Best Practices

Mark Elliott, Co-Founder, Venture Accelerator Partners, examines the important role social media can play in supporting B2B sales. Mark identifies tactics and platforms that can generate sales leads and highlights useful resources when developing a sales and marketing plan.

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Related topics : b2b social media best practices / b2b social media platforms / b2b social media marketing