SocialMediaWeek
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13 selected videos
The Blueprints for a Sophisticated Social Marketing Campaign
The convergence of strategy and creative has arrived in the world of global social campaign planning and execution. Architecting a sophisticated campaign for increased engagement and customer growth requires strategic planning, strong creative, and the proper infrastructure for data acquisition and consumer segmentation to be successful. In this session, Shoutlet CEO Jason Weaver moderates a panel of social leaders including Rayovac, Edelman Digital, and MWW Group to discuss and debate the...
Related topics : social media marketing campaign plan
Will Hayward, BuzzFeed's Europe VP to keynote at Social Media Week London
Will Hayward, VP of Europe at BuzzFeed, will be keynoting at Social Media Week London 2014.
In a talk entitled "The Midas Touch - Turning Social Advertising into Gold", Hayward will discuss how platforms like Facebook and Twitter have given brands an opportunity to connect with their users on a more personal, emotional level. And how with the rise of mobile and video consumption, brands and marketers are in a great position to create a winning social strategy.
Social Media Week...
Related topics : social media marketing london / social media branding strategy / social media social media
Crowdsourcing (Social Media Week NY)
Crowdsourcing:
Hosted by the NY Times
Social Media Week New York (February 5, 2010)
A look at the innovative ways that journalists, bloggers, developers and news organizations are using social media and technology to involve more people in the creative and news gathering process.
Panel Moderator: Brian Stelter, media reporter & Media Decoder blogger, The New York Times
Panel Speakers:
Aron Pilhofer, editor, interactive news technology, The New York Times
Andy Carvin, senior...
Related topics : news organizations using social media / social media report / social media strategist
Social Media Week Global Promo 2012
Social Media Week is a global multi-city conference. On Feb 13-17 we host in New York, Miami, DC, Paris, Hamburg, London, Tokyo, Singapore, Hong Kong, São Paulo, Toronto, San Francisco. Reflecting on the global impact of social media and its role as a catalyst in driving cultural, political, economic and social change, Social Media Week's theme in February 2012 will focus on Empowering Change through Collaboration.
Related topics : social media changed politics / social media social
Social Graph Optimization (Social Media Week NY)
Social Graph Optimization:
Sponsored by Meebo
Social Media Week New York (February 3, 2010)
With so much choice in how consumers tap into to their social graph, how do media and brands reach, connect and influence these networks at scale?
Panel Moderator: David Berkowitz, Senior Director of Emerging Media & Innovation, 360i
Panel Speakers:
Seth Sternberg, CEO, Meebo
Mark Ghuneim, CEO, Founder of Wiredset and Trendrr Hashem Bajwa Head of Digital at Droga 5
Anna O'Brien, Social...
Related topics : social media optimization / social media hosting / social media branding / social media network
Social Media Do's and Don'ts
Social Media Week is almost here. Need a refresher course in how not to fail the Internet? See Social Media Do's and Don'ts. Then, check out Social Media Week happening February 18-22, 2013 in 10 cities around the world: Copenhagen, Lagos, Hamburg, New York, Miami, Milan, Paris, Singapore, Tokyo and Washington DC.
This video was produced by BuzzFeed, the media company for the social age and a supporting sponsor of Social Media Week 2013.
Related topics : social media companies / social media courses
How Vertical Social Networks Will Transform Your Professional Opportunities
BrainCandy Presents: 60 Second Insight
Ron Young, Founder and CEO at Shocase, believes social networks will become more vertical, providing groups of individuals more relevant, customized content and interactions. Shocase is a social network for marketing professionals to share their work, ideas, and thoughts on the industry in an organized, specific space.
Related topics : social professional network / social marketing network
The Wall Street Journal's Strategy For Mobile Messaging Apps
Carla Zanoni (Executive Emerging Media Editor, Wall Street Journal) expects social media to continue to shift towards messaging apps and intimate, one-on-one communications between brands and their audience.
Carla says her team at WSJ are figuring out how to define the new voice and connect in innovative ways through these apps and platforms that will constantly evolve.
Related topics : emerging social media apps / emerging social media platforms
Social Media Week 2012 Recap
With a global mission of "Empowering Change Through Collaboration", each year Social Media Week connects hundreds of thousands of people in over 20 cities and four continents around the world across two weeklong conferences in February and September.
Related topics : social media changed the world
SoundCloud Is The Untapped Social Network Brands Are Rushing to Join
BrainCandy Presents: 60 Second Insight
Zel McCarthy, Editor in Chief, THUMP at Vice Media, Inc., encourages content creators, especially musicians and artists, to integrate their work into a social environment, such as SoundCloud. People live their lies on social media, and much of that sharing, conversing, and discovering is achieved through a social content ecosystem such as SoundCloud.
For more BrainCandy, visit http://www.getbraincandy.co/
Related topics : living social media / social media content