Canon Solutions America

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2 selected videos

Social Media or Bust for Print Service Providers Webinar -- Presented by Canon Solutions America

In the Social Media or Bust webinar presented by Canon Solutions America http://csa.canon.com/, InfoTrends Director Kate Dunn explains the numerous opportunities Social Media has for marketers and businesses. Dunn provides an overview of ways print service providers can integrate Social Media with their already existing marketing efforts. Including Social widgets on your website, posting regular Social updates, and having sharable content are all simple additions to your marketing plan.

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Related topics : social media and business marketing webinar / social media marketing plan / best social media website integration / social media website business plan / social media solutions

Direct Marketing: Getting the Media Mix Right - Sponsored by Canon Solutions America

In addition to attracting new customers, your business must develop a communications strategy that will help retain existing ones. Although choosing the right marketing mix isn’t always easy, the key is to assemble a group of direct marketing tactics that will win early sales and sustain your existing business.

This webinar will share marketing strategies that work in today’s world. Barb Pellow, Group Director at InfoTrends, will share survey data from InfoTrends’ recent Direct Marketing...

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Related topics : direct marketing media strategy