Text100

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3 selected videos

Impact of social media impact beyond PR and marketing

Text 100 CEO Aedhmar Hynes on the growing impact of social media beyond PR and marketing toward business functions such as sales, customer service and product development. Social media measurement and its connection to tangible business metrics are key to determining business ROI of social media.

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Related topics : social media impact on marketing / social media marketing services / marketing through social media

Social Media Week '14 London: Are Gifs The Future Of Marketing?

We gathered with experts from Thomson Reuters and B2B Marketing magazine for a fun and imaginative panel that explores using short-form media such as GIFs and Vines as part of larger B2B content marketing campaigns.

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Related topics : b2b social media marketing

Exploring social media in Italy with Barbara Ghirimoldi

What looks like social media in Italy? Barbara Ghirimoldi from the Milan office shares some insights and details about the state of Social Media in Italy. Enjoy.

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Related topics : social media