circul8

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2 selected videos

The Woolmark Company - 'Wrapped in Merino' Social Media Campaign Case Study

Given the success of our Wrapped in Merino world record -http://wrappedinmerino.com/, we decided to create a video which celebrated us connecting people through wool and celebrated the involvement of people from around the world in the project. The video captured the essence of Wrapped in Merino - fun, friendly and creative.

We wanted to illustrate the power of getting people from so far apart connected and engaging through having fun with the potential of Australian Merino wool. With quirky...

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Related topics : b to b social media case study / successful social media campaign

Woolmark - Fashion by Feelings Social Media campaign case study

How to engage a new generation of wool consumer with a social media campaign by circul8.com.au Have a look at the results!

http://www.fashionbyfeelings.com

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Related topics : b to b social media case study / social media campaign