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Social Media Aggregation Platform Stackla Raises $2M
Social content aggregation and publishing platform Stackla announced today that it has raised $2 million in new funding led by rampersand and other private investors. The company, which launched two years ago and is an official Twitter technology partner, says it is growing revenue at a rate of more than 30 percent per month. Stackla allows social media marketers to monitor mentions of their brand across different social media sites and see which ones have the most reach. For example, a...
Related topics : social media brand monitoring / social media platforms for marketing / social media branding examples / social media marketing companies / social media content
Alibaba's Latest Mobile Messaging Effort: Social Networking for Businesses
A spokeswoman for China's Alibaba Group, says the world's biggest e-commerce company is piloting a mobile messaging app aimed at combining social networking with business, as the company expands its enterprise services. The company's website says the app, called DingTalk, was quietly made available in December and is still in beta testing. DingTalk is capable of carrying conference calls and group messaging. It targets small- and medium-sized enterprises, many of which are already Alibaba's...
Related topics : mobile social network services / social network for small business / social networking service and website
Car Buyers Test-drive Dealers On Social Media
According to the 2013 Automotive Social Media and Reputation Trend Study, forty-three percent of car buyers said they would use Facebook to search for a local dealership, while 59 percent would "trust" a review from a Facebook friend more than reviews found at other sites.
http://rssfeeds.usatoday.com/~/67994708/0/usatodaycommoney-topstories~Car-buyers-testdrive-dealers-on-social-media/
http://www.wochit.com
Related topics : social media car buyers / reputation on social media / using social media / social media search / social media media
Wall Street Snaps Up Snapchat
Snapchat's parent company, Snap Inc., has become the newest hot tech stock to hit the market. The company's shares started trading publicly Thursday. The offering marked the biggest and splashiest initial public offering for a US-listed tech stock since Alibaba in 2014. The IPO raised over 3 billion dollars for the company. People are very hungry for Snapchat shares, which is good news for the company, which targets the millennial market with its temporary and unfiltered approach to social...
Related topics : social media marketing news / social media marketing companies
Twitter Buys Niche, a Service That Connects Top Social Media Users With Brands
Twitter's latest acquisition hints at one possible route for monetizing Vine.
The social network announced on Wednesday that it acquired Niche, a New York-based startup that matches advertisers with creatives on services like Vine to help the latter make money. It also offers analytics tools to creatives.
"Niche has been a key partner to both Twitter and Vine over the last year," Baljeet Singh, Twitter's director of product management, wrote in a blog post announcing the...
Related topics : social media twitter
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