Canada Post
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2 selected videos
2. Physical Meets Digital -- Direct Mail Response
Mark Morin, President of Strategies Marketing Direct, presents "Physical Meets Digital" at FFWD Adweek 2013 in Toronto. Discover how to build design and deliver an integrated cross-media strategy combining physical -- specifically direct mail -- with digital and traditional media to produce more sales and better ROI.
Visit canadapost.ca/directmailworks for more information about Canada Post's new "We're Rethinking Direct Mail"...
Related topics : direct marketing media strategy
Direct mail strategy & cross media marketing | Canada Post
Understand the WHY and HOW behind customer-centric relationship-focused marketing, its key drivers and success factors. Read more: www.canadapost.ca/directmailworks
Related topics : direct marketing media strategy
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