Digital Marketing Institute

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20 selected videos

Social Media Return on Relationship with Ted Rubin & Rob Farrell

In this webinar, Rob will be joined by Ted Rubin who will be talking about Return on Relationship.

Ted is a leading Social Marketing Strategist, Keynote Speaker, Brand Evangelist and Acting CMO of Brand Innovators. In March 2009, Ted started publicly promoting the term ROR: Return on Relationship™... a concept he believes is the cornerstone for building an engaged multi-million member database

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Related topics : social media marketing strategist

David McWeeney - Social Media Marketing Lecturer at the Digital Marketing Institute

David McWeeney is a lecturer in Social Media Marketing at the Digital Marketing Institute.

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Related topics : social media marketing institute

Conor Lynch - Social Media Marketing Lecturer at the Digital Marketing Institute

Conor Lynch is a lecturer in Social Media Marketing at the Digital Marketing Institute.

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Related topics : social media marketing institute

Ian Cleary - Social Media Marketing Lecturer at the Digital Marketing Institute

Ian Cleary is a lecturer in Social Media Marketing at the Digital Marketing Institute.

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Related topics : social media marketing institute

Digital Marketing Trends 2017 with Dave Chaffey & Rob Farrell

Great business plan for the future, in this webinar Rob will be talking with Dr Dave Chaffey about the upcoming Digital Marketing trends in 2017.

Essential Digital Marketing Tools 2016

http://www.smartinsights.com/guides/essential-digital-marketing-tools/

Other Digital Marketing Trends 2016 reports from Smart Insights:

http://www.smartinsights.com/guides/developing-digital-skills-2015/

http://www.smartinsights.com/guides/managing-digital-marketing-2015/

About the Digital Marketing...

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Related topics : marketing digital

Ep 2: Marketing applications of Artificial Intelligence with Rob Farrell

In this mini-series, Rob will discuss 6 key marketing trends identified in research from WARC and Deloitte Digital.

The trends are:

The marketing applications of AI

How brands can use virtual and augmented reality

How video is transforming social

The rise of ‘dark social’ and chat apps

How brands are going direct-to-consumer

Effectiveness in the digital age

Further reading:

https://www.warc.com/Topics/WarcToolkit2017.topic

About the Digital Marketing Institute

The Digital Marketing...

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Related topics : marketing digital

The Social Approach to Content Marketing with Neal Schaffer & Rob Farrell

About the Digital Marketing Institute

The Digital Marketing Institute is the global certification standard in digital marketing education, producing more graduates trained to a single digital marketing standard than any other certification body.

The Digital Marketing Institute works with global digital experts and leaders to define the skills and qualifications required by today’s digital marketing professionals, certifying candidates to Diploma, Postgraduate and Masters levels all over the...

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Related topics : marketing digital / social marketing institute

Cian Corbett - Social Media Marketing Lecturer at the Digital Marketing Institute

Cian Corbett is a lecturer in Social Media Marketing at the Digital Marketing Institute.

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Related topics : social media marketing institute

Digital Marketing Courses - Masters in Digital Marketing

About the Digital Marketing Institute

The Digital Marketing Institute is the global certification standard in digital marketing education, producing more graduates trained to a single digital marketing standard than any other certification body.

The Digital Marketing Institute works with global digital experts and leaders to define the skills and qualifications required by today’s digital marketing professionals, certifying candidates to Diploma, Postgraduate and Masters levels all over the...

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Related topics : marketing digital

Digital Marketing Institute Student & Alumni Guides - DMI Certificate Tutorial

About the Digital Marketing Institute

The Digital Marketing Institute is the global certification standard in digital marketing education, producing more graduates trained to a single digital marketing standard than any other certification body.

The Digital Marketing Institute works with global digital experts and leaders to define the skills and qualifications required by today’s digital marketing professionals, certifying candidates to Diploma, Postgraduate and Masters levels all over the...

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Related topics : marketing digital