IAB - Interactive Advertising Bureau
Rank: 693 / 4486
19 selected videos
Catalyst:SF's Cory Treffiletti
Cory Treffiletti, President, Managing Partner, Catalyst:SF, talks about using social media to change perceptions and the momentum of a conversation as he pitches services to Paul Klein, General Manager, Brand and Advertising, GE Appliances & Lighting. Watch his presentation from the 2010 IAB Social Media Marketplace.
Related topics : social media catalyst for change / social media brand management / social media management services / brands using social media / manage social media
IAB Advanced Programmatic Course for Media Buyers & Sellers
Schedule & cities here: bit.ly/iabadvprogrammatic This course will provide you with an advanced understanding of the programmatic media ecosystem, including an in-depth working knowledge of the key technologies that make up today’s programmatic ad stack across display, mobile, video, social media, email marketing and native advertising. This course will also explore the development of “Programmatic Guaranteed” marketplaces, the major players and providers, and strategies for examining how...
Related topics : media marketing course / social media courses / social media marketing buyers
IAB's David Doty
David Doty guides us through the IAB Social Media Buyer's Guide and introduces Seth Goldstein and Nichole Goodyear at the 2010 IAB Social Media Marketplace.
Related topics : iab social media buyers guide
Reckitt Benckiser's Mark Fonzetti from Social Media Marketplace 2009
Ad Age's Abbey Klaassen interviews Mark Fonzettie on stage at the 2009 IAB Social Media Marketplace.
Sarah Hofstetter and Marc Fonzetti at the IAB Social Media Marketplace
Sarah Hofstetter and Marc Fonzetti talk about Social Media
Related topics : social media marketplace
MIXX Awards 2009 Social Marketing Gold
Tourism Queensland and CumminsNitro Brisbane win for The Best Job in the World
Related topics : social marketing tourism
Interview with Seth Goldstein at IAB Social Media Marketplace
Seth Goldstein, Co-founder and CEO of SocialMedia.com, talk with the IAB's Marla Aaron about Social Media
Related topics : social media marketplace
Brickfish's Nichole Goodyear
Nicole Goodyear talks with the IAB's Marla Aaron during an interview at the 2010 IAB Social Media Marketplace.
Related topics : social media marketplace
Coca Cola's Linda Cronin
Linda Cronin talks with the IAB's Marla Aaron during an interview at the 2010 IAB Social Media Marketplace.
Related topics : social media marketplace
Bravo's Valerie Brown
Valerie Brown talks with the IAB's Marla Aaron during an interview at the 2010 IAB Social Media Marketplace.
Related topics : social media marketplace