Patrick Dixon Futurist Keynote Speaker for Industry Conference
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14 selected videos
Make money from Little Data + Big Data! Future Marketing keynote speaker Patrick Dixon - for Google
Big Data and Little Data - why Little Data really matters. Future of consumer marketing, mobile marketing, social media marketing and how to create customer magic. Lessons from consumer analytics in hotels, restaurants, retail industry and airlines. Google Premium Digital Marketing Partners conference - keynote by Futurist conference speaker Patrick Dixon. Future of e-commerce. Calculating life-time customer value to determine advertising budget. Marketing pay-back period and calculating...
Related topics : social media marketing conferences / marketing through social media
Future of Newspapers, magazines, digital media, marketing, advertising - conference keynote speaker
http://www.globalchange.com Futurist industry trends. Pressures on newspaper sales in America and Europe compared to huge growth in newspaper circulations in India and some other emerging markets. Impact of online news services and problems monetarising them. Multichannel customers, m-commerce, e-commerce, online media channels and smartphone information access. Demographic split of print media, newspaper and magazine readers. Impact of online advertising on traditional advertising and...
Related topics : online media marketing and advertising magazine
Linkedin - business version of Facebook? Online communities, marketing, recruitment and job advertising. Social networking and relationship building. Conference keynote speaker
http://www.globalchange.com Linkedin future of business online community or just a phase?
Linkedin is the business version of FaceBook or MySpace and had 11 million executives signed up by June 2007. But does this business inline community really work? Most Linkedin users have less than 50 contacts and don't use it much. Recruitment, sales, marketing, promotion -- all possible but what will be the dominant purpose of Linkedin? Most contacts I've had are people wanting introductions --...
Related topics : social network marketing jobs / online business social network
Trust is the most important thing you sell - consumer trends, sales, brand and marketing speaker
http://www.globalchange.com Trust, corporate image, brand, reputational risk, managing public relations. For banks and insurers trust is all you have to sell. Why consumer confidence and client relationship really matters. Why trust and business reputation takes 25 years to build yet can be lost with negative media in a day. Marketing, advertising messages. Negative media coverage. Conference keynote speaker and Futurist Dr Patrick Dixon.
Related topics : managing corporate image and reputation / media advertising and marketing