Website: https://blog.hubspot.com

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5 selected articles

What Is Digital Marketing? - blog.hubspot.com

Digital marketing is an umbrella term for all of your online marketing efforts. Businesses leverage digital channels such as Google search, social media, email, and their websites to connect with their current and prospective customers.

The reality is, people spend twice as much time online as they used to 12 years ago . And while we say it a lot, the way people shop and buy really has changed,...

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Related topics : digital media marketing meaning / digital media marketing plan / digital media marketing strategy / digital media marketing / marketing digital

How to Write a Marketing Resume Hiring Managers Will ...

August 12, 2016 // 8:00 AM

How to Write a Marketing Resume Hiring Managers Will Notice [Free 2017 Templates + Samples]

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It's ironic, but despite knowing how to sell products and services, so many marketers have a hard time selling themselves. It can often be difficult to turn the spotlight inward, but creating a standout resume is a skill all marketers need to perfect if they want to grow...

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Related topics : social media marketing resume template / digital and social media marketing manager job description / social media marketing resume skills / social media marketing resume sample / social media marketing manager job description

How to Create Social Media Buttons for All the Top Social ...

October 6, 2016 // 8:00 AM

How to Create Social Media Buttons for All the Top Social Networks

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Social media is an extremely valuable tool for promoting your marketing content.

But with so many social networks providing their own individual content sharing and follow buttons, it's often difficult to know which social media button to use for what purpose.

To address this, we've put together a...

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Related topics : new social media sites like facebook / top social media websites 2016 / social media sites like facebook / creating a social media website / top new social media websites

How to Use LinkedIn: 35 LinkedIn Tips for Professional ...

With more than 380 million members, LinkedIn is the most popular social network for professionals and one of the top social networks overall. But are you using LinkedIn to its fullest potential?

With new social networks sprouting up constantly, LinkedIn is a platform that often gets underutilized or put on the back burner. But the truth is, LinkedIn can be extremely powerful -- especially...

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Related topics : business use of social networking sites / social networking websites in job search and employee recruitment / social networking sites for business professionals / companies that use social media marketing effectively / using social networks for marketing

The Ultimate Smarketing Glossary: 62 Common Sales Terms ...

November 12, 2014 // 6:00 AM

The Ultimate Smarketing Glossary: 62 Common Sales Terms Explained for Marketers

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Sales and marketing teams are both responsible for the growth and revenue side of the business -- and yet, many of them still tend to operate like two opposing teams.

The goal of "smarketing" is to help bring sales and marketing together as one team, which involves constant,...

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Related topics : sales rep time management / sales rep management tools / sales rep waste management / sales rep management system / sales rep management software