Selected articles for topic: hispanic media marketing
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Hispanics social media marketing strategy - a must
U.S.-based Hispanic consumers are significantly more likely to participate in online social media than their non-Hispanic counterparts, making a social media strategy a must for any marketer wanting to reach this group online, according to a new report from Forrester Research Inc.
The research findings are as follows:
Online Hispanics are more involved and likely to listen to word-of-mouth
69% of...
Website:
http://hispanic-marketing.com
Related topics : hispanic social media marketing / social media marketing strategies / social media marketing strategy / hispanic social media use / social media online marketing
Hispanic Social Media - Social Networking | ThinkNow Research
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If you thought Hispanics were a hard to reach population segment in the US, times have changed. Latinos are quite active on social media and a company with the correct marketing strategy can make the correct impression upon the Hispanic community.
Social media an effective way of getting traction with Hispanics
While much of the Hispanic population is...
Website:
http://www.thinknowresearch.com
Related topics : companies that use social media marketing effectively / hispanic social media campaigns / hispanic social media marketing / using social media as a market research tool / hispanic social media use
Hispanics & Social Media - American Marketing Association ...
Social media is a growing influence among the Hispanic demographic. Are you making the most of it?
If your social media marketing strategies aren't targeting the large Hispanic demographic in Tampa Bay, you are missing out. Hispanics currently make up the the largest portion of social media users when compared to all other ethnicities. If you're ready to reach out, here are some suggestions to get started.
Consider creating a Facebook page, Twitter account, or blog for Spanish speakers. You don't have to speak Spanish yourself. Hire a social media expert who...
Website:
http://www.amatampabay.org
Related topics : hispanic social media marketing / hispanic social media influencers / hispanic social media use / social media marketing association / hispanics social media
The Multicultural World of Social Media Marketing ...
Social media is now ubiquitous. Usage of blogs, social networks, and video sharing sites is increasing rapidly and millions of people now look to social media websites as their primary source of news, opinion, and entertainment. As we witness this dramatic shift from traditional to social media, we believe it's important to examine its cultural dimensions--that is, who is driving this shift, what...
Website:
http://www.hispaniconlinemarketing.com
Related topics : social media network marketing services / social media network marketing / using social media to conduct market research / advantages of using social media for market research / social media networking sites definition
US Hispanic Marketing|Local Hispanic Advertising|EC ...
LEARN ABOUT THE HISPANIC MARKET
With more than 25 years experience, EC Hispanic Media has been helping companies reach niche Hispanic communities...
Website:
http://www.echispanicmedia.com
Related topics : hispanic media marketing / media advertising and marketing
Hispanics Over-Index On Social Media Use 02/21/2014
Hispanics are more likely to use social media than the rest of the U.S. population.
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Overall 80% of U.S. Hispanic adults use social media, compared to 72% for the country overall, including 70% for non-Hispanic whites and 75% for African Americans,�according to figures from the Pew Research Center's Internet Project. Similarly, 68% of U.S. Hispanic adults said they used Facebook, Twitter or...
Website:
http://www.mediapost.com
Related topics : hispanic social media use / hispanic social media sites / hispanic social media marketing / hispanics social media / brands using social media
Omni Direct | Direct Response Marketing & Media
Leaders in U.S. Hispanic Direct Response Marketing
With the launch of hundreds of successful campaigns targeting the Hispanic market for
Fortune 500 companies, direct response industry leaders and entrepreneurs,
Omni Direct incorporates a best practices approach to media and campaign management.
Welcome To Our Company
Established since 1999, Omni Direct is the nation's leading U.S. Hispanic...
Website:
http://omnidirect.tv
Related topics : direct marketing media plan / direct marketing media strategy / direct marketing media / hispanic media marketing / marketing direct
Hispanic News Media: Fact Sheet | Pew Research Center
The Hispanic news media market in the U.S. speaks to a major portion of the country - as of 2014, there are 55 million Hispanics in the U.S., making up 17% of the total population. Because the number of immigrant arrivals from Latin America has slowed, the population is becoming increasingly U.S.-born , and a majority of Hispanics (62%) either mainly speak English or are bilingual .
Likely tied...
Website:
http://www.journalism.org
Related topics : media and marketing news / hispanic media marketing / marketing research media / online media marketing companies / media marketing companies
Hispanics Lead Stats In Social Media Usage 02/25/2014
The evidence keeps piling up, as more studies confirm that U.S. Hispanics lead the general population in social media, mobile and e-commerce adoption.
The latest piece of research comes from BIA/Kelsey's Consumer Commerce Monitor Study, which found that Hispanic consumers are more likely to use social media for local shopping, at least on some platforms.
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Overall, 17.7% of Hispanics surveyed...
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http://www.mediapost.com
Related topics : hispanic social media use / hispanic social media sites / hispanic social media usage 2013 / hispanic social media usage / hispanic social media marketing
Hispanic Millennials require New Marketing Strategies
Hispanic Millennials by the numbers. What are they like and how do they differ from other Hispanics or other Gen Yrs? Read on.
(The Hispanic Millennials require New Marketing Strategies article has been updated on 2015)
Latinos will account for more than 80% of the growth in the population of 18- to 29-year-olds over the next few years and this makes them a key demographic for marketers...
Website:
http://hispanic-marketing.com
Related topics : new media marketing strategies / hispanic media marketing / online media marketing strategy / media marketing strategies
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NBCUniversal is one of the world's leading media and entertainment...
Date: 2017-03-10 06:36:04
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Related topics : social media market research companies / using social media to conduct market research / using social media as a market research tool / using social media for marketing research / social media monitoring for market research
Hispanic Women Connect with Friends, Brands and News via ...
Hispanic Women Connect with Friends, Brands and News via Social
Hispanics are more trusting of social sites compared with other consumers
February 11, 2014 | Demographics | Social Media
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Connecting with friends and family through social networks is high on the list of reasons to use social media among US Hispanic women. But it's also a way to keep up with brands and current events, according to a recent study by Latina Media Ventures .
The media company, which publishes the Hispanic women's magazine Latina, surveyed acculturated Hispanic women--those born in the US or who have lived there for at least 10 years--who either had a profile on a...
Website:
emarketer.com
Related topics : use of social network sites / social media networking sites list / hispanic social media use / social media network sites / friends social network sites
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