Selected articles for topic: hispanic social media marketing
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Hispanics & Social Media - American Marketing Association ...
Social media is a growing influence among the Hispanic demographic. Are you making the most of it?
If your social media marketing strategies aren't targeting the large Hispanic demographic in Tampa Bay, you are missing out. Hispanics currently make up the the largest portion of social media users when compared to all other ethnicities. If you're ready to reach out, here are some suggestions to get started.
Consider creating a Facebook page, Twitter account, or blog for Spanish speakers. You don't have to speak Spanish yourself. Hire a social media expert who...
Website:
http://www.amatampabay.org
Related topics : hispanic social media marketing / hispanic social media influencers / hispanic social media use / social media marketing association / hispanics social media
Hispanics social media marketing strategy - a must
U.S.-based Hispanic consumers are significantly more likely to participate in online social media than their non-Hispanic counterparts, making a social media strategy a must for any marketer wanting to reach this group online, according to a new report from Forrester Research Inc.
The research findings are as follows:
Online Hispanics are more involved and likely to listen to word-of-mouth
69% of...
Website:
http://hispanic-marketing.com
Related topics : hispanic social media marketing / social media marketing strategies / social media marketing strategy / hispanic social media use / social media online marketing
Hispanic Social Media - Social Networking | ThinkNow Research
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If you thought Hispanics were a hard to reach population segment in the US, times have changed. Latinos are quite active on social media and a company with the correct marketing strategy can make the correct impression upon the Hispanic community.
Social media an effective way of getting traction with Hispanics
While much of the Hispanic population is...
Website:
http://www.thinknowresearch.com
Related topics : companies that use social media marketing effectively / hispanic social media campaigns / hispanic social media marketing / using social media as a market research tool / hispanic social media use
Hispanics Over-Index On Social Media Use 02/21/2014
Hispanics are more likely to use social media than the rest of the U.S. population.
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Overall 80% of U.S. Hispanic adults use social media, compared to 72% for the country overall, including 70% for non-Hispanic whites and 75% for African Americans,�according to figures from the Pew Research Center's Internet Project. Similarly, 68% of U.S. Hispanic adults said they used Facebook, Twitter or...
Website:
http://www.mediapost.com
Related topics : hispanic social media use / hispanic social media sites / hispanic social media marketing / hispanics social media / brands using social media
Hispanics Lead Stats In Social Media Usage 02/25/2014
The evidence keeps piling up, as more studies confirm that U.S. Hispanics lead the general population in social media, mobile and e-commerce adoption.
The latest piece of research comes from BIA/Kelsey's Consumer Commerce Monitor Study, which found that Hispanic consumers are more likely to use social media for local shopping, at least on some platforms.
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Overall, 17.7% of Hispanics surveyed...
Website:
http://www.mediapost.com
Related topics : hispanic social media use / hispanic social media sites / hispanic social media usage 2013 / hispanic social media usage / hispanic social media marketing
The Multicultural World of Social Media Marketing ...
Social media is now ubiquitous. Usage of blogs, social networks, and video sharing sites is increasing rapidly and millions of people now look to social media websites as their primary source of news, opinion, and entertainment. As we witness this dramatic shift from traditional to social media, we believe it's important to examine its cultural dimensions--that is, who is driving this shift, what...
Website:
http://www.hispaniconlinemarketing.com
Related topics : social media network marketing services / social media network marketing / using social media to conduct market research / advantages of using social media for market research / social media networking sites definition
Hispanic Women Connect with Friends, Brands and News via ...
Hispanic Women Connect with Friends, Brands and News via Social
Hispanics are more trusting of social sites compared with other consumers
February 11, 2014 | Demographics | Social Media
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Connecting with friends and family through social networks is high on the list of reasons to use social media among US Hispanic women. But it's also a way to keep up with brands and current events, according to a recent study by Latina Media Ventures .
The media company, which publishes the Hispanic women's magazine Latina, surveyed acculturated Hispanic women--those born in the US or who have lived there for at least 10 years--who either had a profile on a...
Website:
emarketer.com
Related topics : use of social network sites / social media networking sites list / hispanic social media use / social media network sites / friends social network sites
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Date: 2017-03-10 06:36:04
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Related topics : social media market research companies / using social media to conduct market research / using social media as a market research tool / using social media for marketing research / social media monitoring for market research
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Broadcast on Mar 5, 2015 with Sean Campbell
In this PRO seminar, we'll cover strategies and tactics you can use to go beyond the voice of customer (VOC) research and move into voice of the competitor (VOTC) research. We'll explain how to tap into the...
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Related topics : using social media as a market research tool / advantages of using social media for market research / using social media to conduct market research / using social media for marketing research / social media market research tool
LeadDog - Marketing Group
We create, market and activate one-of-a-kind brand and consumer experiences. Every day.
Dan Mannix
President & CEO
Dan Mannix founded LeadDog 14 years ago and has built the agency into a 165+ person, full-service, global agency that creates strategic marketing and experiential marketing campaigns. Dan leads the agency's efforts in creating long-term partnerships with clients including Intel,...
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http://leaddogmarketing.com
Related topics : social media marketing agency program / social media marketing campaign plan / integrated marketing communications social media / social media marketing campaign ideas / social media marketing campaign
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