Selected articles for topic: social and non profit marketing
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Social marketing vs. social media marketing | Jackie Huba
Social marketing vs. social media marketing
February 22nd, 2008
There's growing confusion between the decades-old discipline called social marketing and the new concept of social media marketing.
Social marketing is the planning and implementation of programs designed to bring about social change using concepts from commercial marketing. Social marketing "products" are big ideas meant to change attitudes or behaviors, such as getting kids to stop smoking, protecting the environment or encouraging condom use. It's...
Website:
http://jackiehuba.com
Related topics : concept of social media marketing / social media changed marketing / social media marketing ideas facebook / using social media marketing / social media marketing plan
About Marketing in Non-Profit Organizations | Chron.com
About Marketing in Non-Profit Organizations
by Kristie Lorette
Discover marketing considerations for non-profits.
marketing image by dead_account from Fotolia.com
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4 [Non Profit Organization Vs. Profit Organization] | Non Profit Organization Vs. Profit Organization
A non-profit organization (also known as an NPO) is an organization that uses its funding to pursue a specific...
Website:
http://smallbusiness.chron.com
Related topics : social media marketing non profit / social and non profit marketing / organizations using social media marketing / social marketing organizations / a small world social network invitation
9780029184615: Social Marketing - AbeBooks - Kotler ...
About this title
From the "pro" movements such as literary campaigns and voter registration drives to the "anti" programs to combat teenage pregnancy and AIDS, thousands of social agencies around the world promote causes. These sponsors find that to attain their goals, they need to exert a series of efforts to influence, change or control their target beneficiaries. This work sets out to provide...
Website:
https://www.abebooks.com
Related topics : social and non profit marketing / social marketing organizations / social marketing by philip kotler / social marketing kotler / social marketing model
9780029184615: Social Marketing - AbeBooks - Kotler ...
About this title
From the "pro" movements such as literary campaigns and voter registration drives to the "anti" programs to combat teenage pregnancy and AIDS, thousands of social agencies around the world promote causes. These sponsors find that to attain their goals, they need to exert a series of efforts to influence, change or control their target beneficiaries. This work sets out to provide...
Website:
https://www.abebooks.com
Related topics : social and non profit marketing / social marketing organizations / social marketing by philip kotler / social marketing kotler / social marketing model
June Social Media Training Classes for Small Business ...
Social media training class teaches small business marketers the secrets of Twitter, Facebook, etc.
Social media marketing, they say, is all about the conversation, But for businesses and organizations like non-profits or government entities, social media can be a confusing marketing challenge.
Los Angeles, CA (PRWEB) May 18, 2013
The JM Internet Group (web: jm-seo.org), a leader in providing...
Date: 2015-07-23 02:07:16
Website:
http://www.prweb.com
Related topics : smm (social media marketing) ??? / social media market opportunity / social media classes los angeles / social media small business tips / social media small business strategy
Societal marketing - Wikipedia
The societal marketing concept was a forerunner of sustainable marketing in integrating issues of social responsibility into commercial marketing strategies . In contrast to that, social marketing uses commercial marketing theories, tools and techniques to social issues. Social marketing applies a "customer orientated" approach and uses the concepts and tools used by commercial marketers in...
Date: 2017-02-21 15:56:13
Website:
https://en.wikipedia.org
Related topics : corporate social responsibility used as marketing tool / concept of social responsibility marketing and how it impacts both companies and consumers / corporate social responsibility as a marketing tool / using social media as a market research tool / companies that use social media marketing effectively
Internet Marketing Services for Small Businesses
As the Internet has grown in popularity, so too has online marketing.
Online marketing, also known as Internet or digital marketing, involves using the Internet to promote a business. The goal of online marketing is to spread awareness about a business and its products or services via the Internet.
Internet marketing encompasses a variety of different strategies, including search engine...
Website:
http://www.businessnewsdaily.com
Related topics : digital media marketing agency / digital media marketing strategy / new media search marketing / media marketing companies in india / online media marketing companies
Media Cause - Social Impact & Non-Profit Marketing Agency
We're Hiring
A marketing & communications agency on a mission
We are online organizers, digital marketers, designers and techies helping nonprofits, educators, social enterprises, and good causes accelerate their growth and impact.
We make the good guys great.
Our...
Website:
http://mediacause.org
Related topics : social media marketing non profit / social media marketing agency / social media cause marketing / digital media marketing agency / social and non profit marketing
5 Examples of Cause Marketing in Social Media | Markitors
5 Examples of Cause Marketing in Social Media
Posted by Markitors on
05/09/2013
| Featured
Many large companies are using social media for their cause marketing efforts in a particularly effective way.
Marketing isn't always about promoting a brand - sometimes, marketing promotes a cause. Like with all types of marketing, social media is a valuable tool to increase awareness and engage people,...
Website:
https://markitors.com
Related topics : companies that use social media marketing effectively / social media cause marketing / social media marketing campaign examples / social media marketing strategy example / organizations using social media marketing
Social Responsibility & Ethics in Marketing
Social Responsibility & Ethics in Marketing
© Shutterstock.com | garagestock
Though the pursuit of social responsibility and ethical marketing does not automatically translate into increased profit, it is still the responsibility of the firm to ensure it is responsible for its actions and their impact on society. This article will study, 1) understanding business ethics and socially responsible...
Website:
cleverism.com
Related topics : social responsibility marketing campaign / social responsibility marketing strategy / social responsibility marketing examples / difference between ethics and social responsibility in marketing / ethics and social responsibility in marketing communication
Social Responsibility & Ethics in Marketing - cleverism.com
Social Responsibility & Ethics in Marketing
© Shutterstock.com | garagestock
Though the pursuit of social responsibility and ethical marketing does not automatically translate into increased profit, it is still the responsibility of the firm to ensure it is responsible for its actions and their impact on society. This article will study, 1) understanding business ethics and socially responsible...
Website:
cleverism.com
Related topics : social responsibility marketing campaign / social responsibility marketing strategy / social responsibility marketing examples / difference between ethics and social responsibility in marketing / ethics and social responsibility in marketing communication
What is Social Enterprise?
Most social enterprise meetings and summits in our experience involve the never-ending quest for agreement on a universally accepted definition of social enterprise. This discussion has been ongoing in British Columbia for over a decade.
It is essential to note that 'social enterprise' is not defined within Canada's Income Tax Act. There is no certification or other program to enable a venture to...
Website:
http://www.centreforsocialenterprise.com
Related topics : social and non profit marketing / social marketing business / social responsibility marketing definition / corporate social responsibility and marketing / community social marketing
Healthcare Marketing: 5 Social Media Examples - TopRank®
TopRank Marketing Editor ��� B2C Marketing , Blogging Strategy , Microblogging , Social Media
More than ever, it???s essential for hospitals and health providers to rethink their healthcare marketing mix to include social media.
The proof is in the numbers: 34% of consumers use social media to search for health information, according to research data from How America Searches: Health and...
Date: 2017-03-10 06:50:11
Website:
http://www.toprankblog.com
Related topics : healthcare organizations using social media / organizations using social media marketing / advantages of using social media for market research / social media network marketing training / social media marketing strategy example
Social Enterprise Cambodia
In one word, yes, but things are always a little more complicated. Social enterprises aim to be sustainable and one way of achieving financial sustainability is by spending less than they earn. This results in profits.
A business that makes profits will usually pay these as dividends to shareholders. Some believe that because social enterprises focus on social value, they must instead...
Website:
http://socialenterprisecambodia.org
Related topics : social enterprise network definition / social purpose enterprise network / social enterprise network / business network for corporate social responsibility / social network revenue model
Picture Marketing Photo Booths for Social Marketing
Let us put together our event marketing technology to capture one-of-a-kind images of consumers using our Photo Booths , Camera Arrays , or Video Special Effects .
Metal Tower Photo Booth
An elegant all-metal photo booth perfect for long term installs. Features a 12.9" iPad Pro, lockable back doors, and 5 minute set up. Dress it with an adhesive badge or a full wrap. Find out...
Website:
http://picturemarketing.com
Related topics : companies that use social media marketing effectively / social media marketing events / social media marketing companies / social media marketing conferences / social media network marketing services
Digital and Social Media Certificate | Fordham
Digital and Social Media Certificate Program.
Drive Customer Engagement, Sales and Profits
Businesses must now harness the power of digital technologies to reach buyers directly with an authentic, and trustworthy voice. Fordham helps managers, business owners, and professionals improve their skills in using digital technologies, including social media and mobile marketing techniques.
Earn a professional certificate in digital and social media marketing.
Fordham offers a selection of digital media marketing courses each semester. Students can take individual classes or a series of courses to qualify for a professional certificate in...
Date: 2017-03-09 22:42:30
Website:
https://www.fordham.edu
Related topics : certificate in digital media marketing / digital media marketing courses / social media marketing program / digital media marketing strategy / search engine marketing social media
Sustainability organizations - Wikipedia
Social Licence - does contribute to revenue generation but worthy of own section
Legal and regulatory pressures[ edit ]
US Clean Air Act
US Resource Conservation and Recovery Act
US Clean Water Act
Agriculture[ edit ]
Sustainable agriculture incorporates design and management procedures that coincide with natural processes in order to conserve all resources and minimize waste production and...
Date: 2017-03-07 01:38:18
Website:
https://en.wikipedia.org
Related topics : social economy and sustainability research network / business network for corporate social responsibility / business use of social networking sites / social networking sites for business professionals / social media networking sites business
Nonprofit Strategy & Governance - Social Enterprise ...
Nonprofit Strategy & Governance
�
Expanding its early focus on helping nonprofits operate more efficiently to the emerging space of social enterprises and the challenges of measuring social impact, our faculty have developed a body of knowledge that encompasses leadership, strategy, and governance of mission-driven organizations across the spectrum, from entrepreneurial ventures to more...
Date: 2017-03-10 09:11:13
Website:
http://www.hbs.edu
Related topics : enterprise social networking strategy / enterprise social network strategy / social enterprise network / social marketing for nonprofits / social network marketing strategies
Digital Marketing Strategy: Quinlan School of Business ...
"Of all the executive digital marketing programs I evaluated, this was one of the best valued. The speakers were incredibly sincere, approachable, and brought a lot of real-world, applicable examples, tools, and resources."
-- Interactive Marketing Manager, Pella Corporation, October 2014
Upcoming sessions and Fees
October 16-20, 2017 ($3,475)
Class Times: Monday-Friday, 8:30 a.m.-4:30 p.m.�All...
Date: 2017-03-06 21:04:10
Website:
http://luc.edu
Related topics : digital media marketing strategy / digital media marketing plan / certificate in digital media marketing / companies that use social media marketing effectively / organizations using social media marketing
The Best Social Media Management & Analytics Tools of 2017 ...
Let's say you're in marketing ; you're possibly tasked with being the entire department. You're a power user but not a social media expert. With all of the hype surrounding social media marketing, it's still important to take the time to educate yourself on the basics. Find out what data will be useful and then find a tool that delivers it. Don't try to tailor your company's social media program...
Website:
http://www.pcmag.com
Related topics : social media analytics tools free / social media analytics tools / free social media tools for small business / social media tools for business professionals / free social media tools for business
Home - WOMMA
Founded in 2004, the Word of Mouth Marketing Association (WOMMA) is the official non-profit trade association dedicated to word of mouth marketing. WOMMA advocates ethical word of mouth marketing practices through education, professional development , and knowledge sharing...
Website:
https://womma.org
Related topics : social media marketing best practices / social media marketing non profit / social media marketing events / social media market opportunity / social media marketing association
Free Marketing Webinars & Seminars: SEO & Social Media
Live & On Demand Events For Small Business, Non-Profits and Entrepreneurs
Web Marketing Webinars and Seminars
The Lead Machine Book
The Small Business Guide to Digital Marketing
Looking to make sense of your digital marketing?
Do you want to rank higher in Google, engage more people on Facebook, and build your email list? Do you want...
Website:
http://www.takeflyte.com
Related topics : social media and business marketing webinar / social media marketing small business / free social media marketing webinars / digital media marketing plan / social media marketing non profit
Seoul Declaration of the Global Social Forum 2013 | RIPESS ...
Follow us on social media!
Resources
Seoul Declaration of the Global Social Forum 2013
8/11/2013
Click here to download the PDF version
Global Crisis and Social Economy
The financial crisis of 2008, which triggered the European fiscal crisis in 2011, has eventually led to recent financial instability in Asian countries and in resource-abundant nations. It is undeniable that undue emphasis on...
Website:
http://www.ripess.org
Related topics : social economy and sustainability research network / social solidarity economy network / sharing economy social network / seoul social economy network / social economy research network
Social Media Disclosure Guidelines - WOMMA
Toggle the Widgetbar
Founded in 2004, the Word of Mouth Marketing Association (WOMMA) is the official non-profit trade association dedicated to word of mouth...
Website:
https://womma.org
Related topics : social media marketing non profit / social media marketing association / social and non profit marketing / social media marketing industry / social media marketing best practices
What is a Social Entrepreneur? | The Canadian Social ...
"More Reflections on Legal Structures for Community Enterprise." By Richard Bridge B.A., LLB. Found online @ BC Centre for Social Enterprise .
Social entrepreneurship is
about applying practical, innovative and sustainable approaches to benefit society in general, with an emphasis on those who are marginalized and poor.
a term that captures a unique approach to economic and...
Website:
http://www.csef.ca
Related topics : marketing social change / social marketing business / social and non profit marketing / social marketing organizations / social marketing resources
Home Page - Social Media Academy
Social Media Academy
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Social Media Strategist
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Our 120,000+ loyal students include universities, fortune 500 companies, advertising agencies, accountants, PR Firms, non-profits, government agencies, marketers, lawyers, small business owners, and everyone in-between. Here are just a few...
Check Out What Our Students...
Website:
http://socialmediaacademy.com
Related topics : social media online marketing / recent trends in social media marketing / social media changed the world / social media marketing agency program / social media marketing non profit
10 Things Selling In A Flea Market Taught Me About ...
LYNN SERAFINN, MAED, CPCC is a certified, award-winning coach, teacher, marketer, social media expert, radio host, speaker and author of the number one bestseller The 7 Graces of Marketing -- How to Heal Humanity and the Planet by Changing the Way We Sell and Tweep-e-licious! 158 Twitter Tips & Strategies for Writers, Social Entrepreneurs & Changemakers Who Want to Market their Business Ethically . She is listed in the Top 20 of the...
Date: 2017-03-10 05:28:06
Website:
http://the7gracesofmarketing.com
Related topics : top social media marketing companies in india / social media marketing twitter / social media marketing training in india / social media marketing non profit / social media marketing strategies
Social Responsibility in Marketing
Social Responsibility in Marketing
Ethical responsibilities and constraints. Businesses and people face some constraints on what can ethically be done to make money or to pursue other goals. Fraud and deception are not only morally wrong but also inhibit the efficient functioning of the economy. There are also behaviors that, even if they are not strictly illegal in a given jurisdiction,...
Website:
http://www.consumerpsychologist.com
Related topics : difference between ethics and social responsibility in marketing / social responsibility and ethics in marketing / social responsibility marketing examples / social responsibility marketing / social media response
Social enterprises and non-profits - Canada Business Network
Enterprise Trade Fund (Small Business)
Only Applies to : Yukon
You could be eligible for funding to open, develop or expand markets or to stimulate Yukon business activities.
Entrepreneurship and Business Development Fund
Only Applies to : YukonNorthwest TerritoriesNunavut
If you are Aboriginal and live in the territories, you could get financing to start or grow a business.
FedNor Innovation Fund
Only...
Date: 2017-03-09 17:00:51
Website:
http://canadabusiness.ca
Related topics : social network for small business / social enterprise network / social business network / social and non profit marketing / social marketing business
Chapter 8: Rapid Rural Appraisal - Food and Agriculture ...
Rapid Rural Appraisal (RRA) methodology owes much of its early development to Farming Systems Research and Extension as promoted by the Consultative Group on International Agricultural Research Centers (CGIAR). RRA was developed in response to the disadvantages of more traditional research methods, including: the time taken to produce results, the high cost of formal surveys and the low levels of...
Website:
http://www.fao.org
Related topics : marketing social research association / social marketing research / social marketing evaluation / product social marketing
Social Media Marketing | Digital & Internet Marketing Agency
We're not 'just another agency' trying to ride the wave of interaction on the World Wide Web - we were there when it was merely a ripple, and we've stuck around. We're that good.
STRATEGY
We take your whole bag of tricks - your key messages, your core values and your online and offline brand and find ways to seamlessly merge those assets into loyal, actionable consumer behaviour. We analyse and...
Date: 2017-02-15 16:14:39
Website:
http://www.hooplah.com
Related topics : internet advertising and social media as a marketing communication tool / social media marketing agency / using social media as a market research tool / social media market research tool / social media marketing tool
List of social entrepreneurs - Wikipedia
A social entrepreneur is an entrepreneur who works to increase social capital by founding social ventures , including charities, for-profit businesses with social causes, and other non-government organizations. These types of activities are distinct from work of non-operating foundations and philanthropists who provide funding and other support for them.
Notable historical social entrepreneurs[...
Date: 2017-02-18 12:25:01
Website:
https://en.wikipedia.org
Related topics : social and non profit marketing / social marketing model in community work / national social marketing institute
Sales & Marketing Manager Job Description | Chron.com
Sales & Marketing Manager Job Description
by Sam Ashe-Edmunds
Sales and marketing managers focus primarily on sales management.
Digital Vision./Photodisc/Getty Images
4 [Estate Sales] | Real Estate Sales Executive Job Description
Sales and marketing are two different disciplines. Sales book new business and marketing creates strategies for product development, pricing, promotions and...
Website:
http://work.chron.com
Related topics : media sales and marketing manager job description / digital and social media marketing manager job description / social media marketing manager job description / new media marketing manager job description / digital media marketing manager job description
Government Introduces New Business Designation — Social ...
From the Government of Nova Scotia:
June 15, 2016 9:52 AM
New and existing social enterprises now have the choice to apply for designation as a Community Interest Company.
Effective today, June 15, legislation and regulations allow businesses formed under the Companies Act to be designated as a Community Interest Company. These companies will have characteristics of both businesses and...
Website:
http://senns.ca
Related topics : social marketing model in community work / social marketing business / social marketing model in health promotion / community social marketing / social marketing strategies for health promotion
Lead Generation Company in Mumbai | Digital Media Agency
Our Approach
Results!!!
Digital marketing is taking toll over the traditional marketing and creating its niche in almost all sectors including insurance.
Objectives of life insurance marketing are increasing customer awareness, developing corporate image, customer service, improving customer base and its spread.
People find digital services more reliable to deal with financial matters like...
Date: 2017-01-11 08:12:02
Website:
http://www.firstoption.in
Related topics : social media marketing services pricing india / top social media marketing companies in india / social media marketing companies in south india / social media marketing companies in india / social media marketing services pricing
The Importance of Social Media for Graphic Designers
Social Media Consultant and Trainer Steve Nicholls talks to GraphicDesign.com about the importance of social media in a Graphic Designer's world. Steve Nicholls is the author of the best-selling book "Social Media in Business" and has implemented advanced Internet applications for leading organizations. He grows client revenue dollars by millions with his effective social media training. As a...
Website:
http://www.graphicdesign.com
Related topics : social media graphics examples / best social media websites for businesses / best social media website design / organizations that use social media effectively / social media business opportunity
ASI | Accelerating Social Impact CCC
Submitted to the Government of Canada Consultation Request for Comments on Infrastructure Investments
Submitted by Buy Social Canada - www.buysocialcanada.ca
David LePage, CEO
August 31, 2016
We commend the government's very significant $120 Billion commitment to infrastructure investment over the next ten years; particularly the attention to the critical needs of Aboriginal communities and...
Website:
http://asiccc.ca
Related topics : social marketing model in community work / community based social marketing steps / community based social marketing / stimulating social engagement in a community network / social network community of practice
Why Your Company Should Have A Social Mission | Cause ...
Why integrate a social mission into your business?
You're an entrepreneur with an idea and maybe a business plan, a small-business owner or the head of mid-sized company. �To expect you to add social purpose to your business just because it's a good thing to do, is foolish. �You have a bottom-line and other obligations to meet. �You don't have extra resources to allocate to 'doing...
Date: 2017-03-10 01:39:01
Website:
http://causecapitalism.com
Related topics : social marketing business / social and non profit marketing / social cause marketing / product social marketing
Snyder's-Lance, Inc. - Annual Report
Snyder's-Lance, Inc., a North Carolina corporation, was formed from the merger of Lance, Inc. ("Lance") and Snyder's of Hanover, Inc. ("Snyder's") in 2010 ("Merger"). We are a national snack food company with category-leading brands, an expansive Branded product portfolio, complementary manufacturing capabilities and a national distribution network. Our brands include Snyder's of Hanover ® , the...
Website:
http://ir.snyderslance.com
Related topics : companies that use social media marketing effectively / product social marketing / using social networks for marketing / social media marketing for business schools / social media marketing ideas for business
Corporate responsibility at Eversheds Sutherland
Corporate Social Responsibility
Corporate Social Responsibility
The success of our business is measured by more than financial performance. For us, the social and environmental impact of our global operations is equally important.
Eversheds Sutherland is committed to innovation and high quality service and we have pledged to:
continuously develop our workplace for the benefit of all of our...
Website:
http://www.eversheds-sutherland.com
Related topics : business network for corporate social responsibility / corporate social responsibility network / corporate social responsibility and marketing / corporate social marketing / social and non profit marketing
Media Monitoring Services | BurrellesLuce | BurrellesLuce
Social Media Monitoring
Hands down the most comprehensive U.S. media monitoring service
BurrellesLuce is the U.S. leader in media monitoring. Professionals in a wide range of industries (like public relations, marketing, research and development, government, non-profits, Fortune 1000) rely on our comprehensive curated content from local and national print, online, broadcast, and social media sources....
Date: 2017-03-10 06:17:21
Website:
http://www.burrellesluce.com
Related topics : social media monitoring software / social media monitoring for market research / social media monitor / monitoring social media / social media services packages
5 DOs & DON'Ts for Social Media Success - 6P Marketing
Adam Levy, Account Manager
Adam Levy, Account Manager / Special Projects
Social media can be a fickle friend - that's a fact. For businesses, if you don't know what you're doing, it can be a huge waste of marketing time and dollars. Worst-case scenario? Instead of successfully promoting your company, you actually turn off prospects and give your clients second thoughts.
So, what are the basics of...
Date: 2017-03-10 10:37:22
Website:
http://www.6pmarketing.com
Related topics : social media marketing plan / social media management company business plan / social media planning app / social media planning / social media plan
Social Media Certifications & Training
THE WORLDWIDE LEADER IN SOCIAL MEDIA E-LEARNING
Only ONE Social Media Training Company in the World Made it On All These Lists...
BENEFITS (AND ACCESS) YOU'LL RAVE ABOUT
Responsive, mobile-friendly websites - enjoy sessions from anywhere with an Internet connection.
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Our digital courses are all available online, from anywhere you have an Internet connection. So you can...
Website:
http://socialmediamarketinguniversity.com
Related topics : social media marketing strategist certification / social media and internet marketing training / social media training / social media marketing companies / social media marketing ideas for small business
Social Auditing - A Method of Determining Impact
Social Auditing - A Method of Determining Impact
Graham Boyd, Alana Albee Consultants and Associates, 14 January 1998
This short paper was prepared under contract from Highlands and Islands Enterprise. It was part of a series of activities, commissioned papers and selected consultations undertaken by HIE to assist it in preparing a 3-year strategy and a set of...
Date: 2009-11-25 13:16:26
Website:
http://www.caledonia.org.uk
Related topics : social audit network / social economy network northern ireland / social marketing organisations / social economy research network / social marketing training
10 Questions You Should Ask Your Social Media "Expert ...
Finding a social media professional to help you with your online activities can sometimes be a tough process. There are plenty of "experts", "gurus" and "wizards" out there and many of them don't have the experience you need.
Hopefully, these 10 questions can help you in the process of finding someone who really understands your business and can help formulate and execute a plan to engage with...
Date: 2017-03-10 02:46:58
Website:
http://www.socmedsean.com
Related topics : social media network marketing services / social media network marketing / social media networks list / social media community manager / social media network
Digital Media & Marketing Internship | Human Rights Campaign
The Digital Media & Marketing internship is an opportunity to gain valuable digital marketing experience and learn more about HRC's award-winning digital and social media strategy. Some of the ongoing tasks for this internship include drafting language for various social platforms and scheduling content; researching LGBTQ-related trending topics; uploading content to HRC.org; website maintenance...
Date: 2017-03-10 11:02:58
Website:
http://www.hrc.org
Related topics : digital media marketing strategy / digital media marketing plan / social media marketing internships / social media content management system / social media marketing campaign plan
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