Selected articles for topic: social marketing tools
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12 Social Media Monitoring Tools Reviewed - Six Revisions
After several months of researching, testing, and using various tools for social media monitoring and response, I thought it might be helpful to share some of my findings. It was fun to dive into these tools, but I hope the information in this article will save you time and help you quickly find the tool that's right for your needs.
Why Bother Monitoring Social Media?
Even if you or your clients...
Website:
http://sixrevisions.com
Related topics : free social media monitoring tools facebook / social media monitoring tools free / social media monitoring tools / using social media as a market research tool / social media monitoring for market research
CSR: A marketing tool? | Business Standard News
CSR: A marketing tool?
Coca-Cola's Support My School initiative in India has been touted as one of the biggest CSR initiatives by corporate India and is beamed on NDTV with a lot of fanfare. Coca-Cola is not the only company that has effectively bundled, branded and communicated its CSR efforts; too many companies have started communicating their CSR efforts too early in too conspicuous a...
Website:
http://www.business-standard.com
Related topics : corporate social responsibility used as marketing tool / corporate social responsibility as a marketing tool / corporate social responsibility and marketing / companies that use social media marketing effectively / benefits of social media marketing for business
BoomSonar - Social Media Monitoring Tool
Social Media Monitoring Tool with Deep Data Segmentation
Websites monitored by BoomSuite are categorized in depth with BoomSonar SmartAlgorithm in respect to their published content. With this evaluation, BoomSuite offers deep segmentation and categories for all the website results, including news sites, forums and blogs.
With deep data segmentation, you can gather insights about the spread and...
Website:
http://www.boomsonar.com
Related topics : social media monitoring tools / social media online reputation management / social media reputation management tools / monitoring social media activity / monitoring social media trends
The 6 Types Of Social Media Users - Social Media Marketing
976
At this point, no single customer engagement channel can deliver marketers a complete picture of consumer behavior.
Google knows what you're interested in, but not what you've done. Facebook knows who your friends are, but not what you buy. Pinterest knows what you share, but not how you act on it. Foursquare knows where you are, but not what you like. You get the idea.
Social media...
Website:
http://pamorama.net
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Social Media Services. Social Media Marketing Services UK ...
London Office
Social Media Services
If you're still holding back, telling people that you're 'too busy' to spend any time getting to grips with social media; still "getting by" on the business that trickles in from the newspaper or the Yellow Pages, then you need to get your head out of the sand and start to utilise one of the latest and most valuable tools for business - We are in a social media revolution, and we don't want you to be left behind. The reality is that most businesses that are enjoying success right now are using social media services in one way or another - Making it even more important for YOU...
Website:
http://www.yogurttopmarketing.co.uk
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10 Brands Doing an Amazing Job on Social Media – Adweek
10 Brands Doing an Amazing Job on Social Media
Many sites these days are quick to point out when businesses make mistakes on social media, but it's also a great idea to look to some companies doing a fantastic job on social media.
July 30, 2015
Share
Many sites these days are quick to point out when businesses make mistakes on social media and how it negatively impacts their brands. But it's...
Website:
http://www.adweek.com
Related topics : social media management company business plan / social media marketing companies / social media management company / social media branding for business / social media brand management
10 Free Social Media Monitoring Tools | ProCommunicator.com
10 Free Social Media Monitoring Tools
Kelly Huston
1 comment
There's lots of places you can go to find social media monitoring tools. A lot of them cost bucks $$$. Here's a list of 10 that are free. Try them out and see what works for you.
This infographic over at mediabistro.com is great too. They asked: What social media monitoring tool do you use? CoTweet? TweetDeck? HootSuite?...
Date: 2017-03-10 00:04:23
Website:
http://www.procommunicator.com
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Online Masters in Marketing - MS Marketing Communications
Leadership & Management
Build and supervise a marketing communication team of top talent, ensuring the right people fill the right roles
Provide direction to functional units within marketing communication, ensuring each unit is aligned with overall goals
Tap into team members' natural motivators, maximizing their potential for success
Manage the daily activities and performance of employees,...
Website:
http://www.franklin.edu
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Online Marketing Resources, Marketing Strategies - Most ...
See all Marketing Smarts Podcasts
Most Recent online seminar broadcasts from the best minds in marketing
The Infinite Story Loop: How to Create Amazing Stories for Marketing
Broadcast on Mar 7, 2017 with John Lane, Hannah Hamza
Join us for this free seminar where we'll detail some of the timeless elements of storytelling that you can employ to create better marketing. We'll answer the question:...
Website:
marketingprofs.com
Related topics : free social media marketing tool / using social media as a market research tool / 10 steps to a successful social media marketing strategy / social media marketing trends 2016 / social media marketing seminar
Social Media Marketing Glossary - Marketing Terms
This site provides fanatically-researched digital marketing resources... with the goal of having the deepest, freshest, most usable ones possible on important topics. The revenue model that aligns with these goals is a mix of affiliate...
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http://www.marketingterms.com
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Social Media Marketing Apps to Save You Hours - nimble.com
Social media management isn't just about posting and liking. If you are a small business owner or a community manager, your daily routine�includes tasks such as social listening for mentions about your brand, engaging with your community, influencers, bloggers, and creating a curating content.�I have written this article to share my experience with managing multiple social media accounts and...
Website:
nimble.com
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Using Social Media as a Communication Tool [Infographic]
338
Social media is about more than marketing and branding -- it's quickly becoming an essential part of customer outreach for brands. In addition to using social platforms to monitor conversations about their industry, competitors, and products, companies are increasingly reaching out to to their customers via the social Web to communicate messages about what they have to offer. In fact, social media is transforming the way organizations communicate -- the many social tools that are available today are very...
Website:
http://pamorama.net
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Social media marketing, web content syndication, search ...
Digital media marketing
Social media marketing, web content syndication, search engine optimization
Reach audiences faster - and with more relevant and compelling web-based communications and social media. Use web analytics to uncover valuable insights to improve the digital marketing and sales efforts by your firm. Increase your visibility and opportunity pipeline through search engine...
Website:
ibm.com
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How to Create a Social Media Marketing Plan - Hootsuite
When creating a new social media marketing plan, you should first take a step back and look at the big picture.
What do you want to achieve? What's currently working and not working? What are your top competitors doing on social media?
To help you get started, watch this 60-minute webinar covering some simple steps to follow--from setting goals and auditing existing social accounts to creating a realistic content plan and editorial calendar.
This webinar will share best practices used by other organizations, and leave you with practical tips you can apply to your own social strategy, including how to:
Set achievable--and impactful--social...
Website:
https://hootsuite.com
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SMM (Social Media Marketing) | Promoting & Growing ...
Your Question or Comments: (*)
Step-By-Step SMM (Social Media Marketing) Assistance
Social media is today's word-of-mouth advertising. While Facebook is the undisputed largest social media platform, Twitter, Instagram, LinkedIN, Pinterest among many other social medias, have strong user bases, and demand attention when it comes to determining a company's overall marketing plan.
Every business is...
Website:
neturf.com
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Social Media Marketing | Digital & Internet Marketing Agency
We're not 'just another agency' trying to ride the wave of interaction on the World Wide Web - we were there when it was merely a ripple, and we've stuck around. We're that good.
STRATEGY
We take your whole bag of tricks - your key messages, your core values and your online and offline brand and find ways to seamlessly merge those assets into loyal, actionable consumer behaviour. We analyse and...
Date: 2017-02-15 16:14:39
Website:
http://www.hooplah.com
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7 Social Media Technology Trends that are foolish to ignore
Implementing new social media tools and making technical changes to your online presence can have a serious positive or negative impact to your business.
In this article we explore 7 technology trends that may have a significant impact to your business that you need to be aware of.
1. Google Redefining itself
Google is going through a radical transformation on how it gathers information and...
Website:
http://www.razorsocial.com
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Digital Marketing Strategy: Customers, Planning, and ROI ...
The rise of digital technologies has transformed the marketing paradigm. Marketers today face a constant proliferation of social media channels, the growing power of the connected customer, and an explosion of new digital tools.
To succeed, marketers must be able to plan, implement, and measure the impact of digital strategies that are suited to today's customers and integrated with their...
Date: 2017-03-10 11:03:21
Website:
http://www8.gsb.columbia.edu
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social media marketing - social media expert brian benko
Wordpress Plugins for Facebook
WordPress blogs and Facebook are currently two of the most important social networking sites. To accommodate those who are using both Facebook and WordPress and want to integrate these two sites, WordPress plug-ins for Facebook are available. WordPress plugins for Facebook enable...
WordPress Plugins for Twitter
WordPress and Twitter have developed critical acclaim as two of the most...
Website:
http://www.socialmediamarketing.org
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Social media and online networking | Marketing Donut
Social media is firmly established as a marketing tool. Having a presence opens up new lines of communication with existing and potential customers.
How to connect with customers on social media - start here for our guide to taking your first steps, targeting your efforts and getting results.
ARTICLE
Facebook has evolved into the preferred social networking website for more than 1.2bn users...
Date: 2017-03-09 08:48:42
Website:
http://www.marketingdonut.co.uk
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Online Marketing Seminar, Marketing Training Seminars ...
The Infinite Story Loop: How to Create Amazing Stories for Marketing
Broadcast on Mar 7, 2017 with John Lane, Hannah Hamza
Join us for this free seminar where we'll detail some of the timeless elements of storytelling that you can employ to create better marketing. We'll answer the question: What can you publish today that will reinforce the story you want to create over the long term? We'll...
Website:
marketingprofs.com
Related topics : using social media as a market research tool / social media marketing seminar / companies that use social media marketing effectively / social media marketing trends 2016 / free social media marketing tool
50 Awesome Social Media Ideas for Insurance Agencies
Social media is a good marketing tool when used wisely. Today's agencies are creating interaction among fans while developing promotions that generate revenue. The following includes 50 marketing ideas that agencies can use with social media.
Be personable. If posts on social media are too sales-y, it will be difficult to get and engage with followers. To many consumers, a hard sell on social...
Website:
http://www.insurancejournal.com
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Social Media and Marketing Internship - London, United ...
Social Media and Marketing Internship
Company:
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London based fashion-house, specialising in luxury Indo-western designs for the bridal and fashion market. Western design principles are combined with the rich heritage of Indian craftsmanship - stamped with our signature fine tailoring.
Position Description:
We're a young and expanding business, looking for a dynamic, creative and...
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Social CRM - Wikipedia
Applications[ edit ]
Social CRM has applications in marketing , customer service and sales, including:
Social Engagement with prospects: SocialCRM tools allow businesses to better engage with their customers by, for example, listening to sentiments about their products and services.
Social Customer Service: Ownership of social media is shifting away from Marketing and Communication as engagement increasingly relates to inbound customer service-based topics. Rather than social being seen purely as a space for companies to deliver outbound marketing messages, it is the inbound customer queries that...
Date: 2017-02-21 18:33:27
Website:
https://en.wikipedia.org
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Digital Marketing Agency Chennai, Social Media Services ...
Digital marketing training with practical sessions for corporates as well as individuals.
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echoVME - Award Winning Social Media Agency in India
Allow us to make your transition easier, with step by step professional guidance. Making your presence felt in the age of digital marketing revolution may be a daunting task but at...
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Social Media and Commercial Real ... - Urban Land Magazine
UL: Who should be running a company's social media presence? PR team? Marketing team? IT team? Interns? Or a combined effort?
Devine: Many companies hand over the keys to the kingdom to interns, since they are often younger and more familiar with using social media. However, inexperienced staff members may not recognize inappropriate content before blasting it out to thousands of...
Website:
http://urbanland.uli.org
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What is relationship marketing? - Definition from WhatIs.com
Relationship marketing is a facet of customer relationship management ( CRM ) that focuses on customer loyalty and long-term customer engagement rather than shorter-term goals like customer acquisition and individual sales. The goal of relationship marketing (or customer relationship marketing) is to create strong, even emotional, customer connections to a brand that can lead to ongoing business,...
Website:
http://searchcrm.techtarget.com
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Social Media: A Useful Commercial Real Estate Marketing Tool
Social media is all about sharing relevant content and nurturing relationships online, and it benefits each stage of your customer's experience.
Attract
If the piece of content you share is valuable to your audience, there will be proof of this. It's called "Social Proof"- the amount of interactions an article has on social media, which equates to votes of confidence. Search engines...
Website:
http://www.massimo-group.com
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Social media measurement - Wikipedia
Social media monitoring allows users to find insights into a brand's overall visibility on social media, measure the impact of campaigns, identify opportunities for engagement, assess competitor activity and share of voice, and be alerted to impending crises. It can also provide valuable information about emerging trends and what consumers and clients think about specific topics, brands or...
Date: 2017-02-21 18:59:46
Website:
https://en.wikipedia.org
Related topics : monitoring social media conversations / social media monitoring for market research / social media monitoring companies / social media monitoring tools / social media monitoring software
Digital Marketing Course - Certification & Training Institute
Toyota
Digital marketing strategies and Services
Digital Marketing has grown rapidly in the past few years as more and more businesses are realizing the importance of a good online presence. Any effective marketing campaign will include them in its strategy. Let???s understand the different verticals in detail.
Search Engine Optimization:
It???s a very useful and important process of digital...
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Social Media Dashboard: 4 Tools to Track Social Media ...
Where do you view activity happening on your social media channels all in one place? A social media dashboard allows you to view a snapshot of your social media activity directly from one source. This can save you a lot of time as you can see an overview of your social media activity.
Here are 4 tools that provide you with a dashboard view of your activities across many different...
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Does Social Media Influence Your Buying Habits? | Parmjit ...
Some companies are masters at influencing buying habits. Starbucks , for instance, has been at the helm of controlling the customer experience for a long time. From the in-store environment to the presence on social media, the company has been able to balance its image as a responsible coffee source and still nearly quadruple share prices in the last 5 years.
With more sources than ever to be...
Website:
http://www.huffingtonpost.ca
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Free Trial - Plexum: MLM Software / Network Marketing
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Date: 2016-10-28 03:31:23
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5 Examples of Great Social Media Marketing ~ Creative ...
Most people think of social media as a tool for stimulating conversations between people, whether they're individuals or groups. Social media marketing expands on this idea by stimulating website traffic and sales by using social media to attract users to the brand. Facebook, Twitter, Google+ and Pinterest are all examples of social media sites, but Twitter seems to be the one that allows for the...
Website:
https://creativemarket.com
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Social Media ROI: Best FREE tools for 2014
There are many social media metrics tracking tools on the market. While there are numerous paid services, there are also plenty of free options to improve your social media ROI. Unfortunately, there is not one comprehensive tool for everything you will need. At SocialNicole we use a mix of paid and free metrics tools for tracking our clients' channels. Here are the best free tools for...
Website:
http://socialnicole.com
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Why Social Media Is So Addictive (And Why ... - CMSWire.com
So what does drive social media use?
My answer: Human nature.
In an email interview with Dr. Pamela Rutledge , she explained:
"Social validation is important; a Facebook like is a social signal. It affirms our existence the same way that someone nodding at you on the sidewalk does. But we're also just learning to use social tools, experimenting to find out what it all means.
We have a tremendous...
Website:
http://www.cmswire.com
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Top 3 social media analytics tools in 2014 - AmongTech
Top 3 social media analytics tools in 2014
Posted on
Everyday when you're online you will encounter social media , whether its from visiting your Facebook page, or going onto Twitter to read what your favorite celebrities are up too, and without social media you are basically a nobody since nobody online knows about you. This is where businesses are becoming increasingly aware of this and...
Website:
http://www.amongtech.com
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Start Here > - Wildfire Social Marketing | LinkedIn Learning
Start Here >
Wildfire Social Marketing | LinkedIn Learning
Hi I'm Jo Saunders, a marketing consultant based in Perth, Western Australia who helps professionals connect and communicate authentically with their target audience using the right tools and right strategy, to attract opportunities.
If you are an expert in your field who is overwhelmed, unsure where to...
Website:
http://www.wildfiresocialmarketing.com
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Pages - Integrated Marketing Communications - 2016 ...
Integrated Marketing Communications
Integrated Marketing Communications (IMC) is one of the hottest topics in the industry, yet planning and execution remain a challenge in today's rapidly changing marketing environment..�This program will teach professionals how to create successful IMC plans and will give them a roadmap for effective integration of traditional and newer interactive, social...
Website:
https://www.ama.org
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Masters in Digital Marketing | Top Universities
Masters in Digital Marketing
87 shares
It covers many bases and goes by various names - online marketing, digital marketing, e-marketing, internet marketing - but whatever you call it, this is without question one of the most important sectors for anyone involved in marketing today. And a�Masters in Digital Marketing�degree will prepare you for many exciting roles in this fast-changing and...
Date: 2017-03-10 03:17:19
Website:
https://www.topuniversities.com
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Olivier Delbard: Corporate Social Responsibility ...
Olivier Delbard: Corporate Social Responsibility: Marketing Tool or Reality?
February 2010, ESCP Europe, Campus Paris.
Dr. Olivier Delbard is an Associate Professor who teaches in the Department of Economics, Law and Social Sciences and the Department of Language and Culture , on the ESCP Europe Paris Campus.
Interviewer: The question is about CSR, namely: "Is CSR ( Corporate Social...
Website:
http://www.escpeurope.eu
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Digital Agency | Website Design | Social Media Marketing ...
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ABOUT US
Digital Marketing is a way for your business or brand to reach an audience that isn't necessarily reachable through traditional marketing methods.
At ATKASA we have devised strategies and designed systems to maximise the effectiveness of Digital Marketing efforts. Full infrastructure integration means that we have a 360-degree view of our clients' potential surroundings and thus...
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Homescom Social | Connect.homes.com
Give Your Social Media Strategy a Boost with Homes.com Social!
According to Google 66% of buyers are "extensively" researching you online prior to selecting an agent. Discover a comprehensive social media solution designed specifically for real estate to help you engage with homebuyers and sellers and drive more leads! Homes.com Social is one of the industry's most comprehensive social marketing tools for effectively managing all aspects of a real estate professional's...
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Pros and cons of outsourcing social media | TechRepublic
Fewer businesses are outsourcing social media tasks but when they do, they tend to favor outsourcing design and development, content creation, and analytics.
Google Plus
When it comes to outsourcing your social media activities, a couple of words form the advice...it depends. It depends on your business, what you want to outsource, your social strategy , your social media goals, and your...
Website:
http://www.techrepublic.com
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The ultimate beginner’s guide to e-commerce | Webdesigner ...
The ultimate beginner's guide to e-commerce
By Vitaly Gonkov o Posted Jul. 14, 2015 o Reading time: 22 minutes
62
Ok, here is the scenario: you've developed a brand-new product or created an extremely useful service that's ready to be shared with the world. But there is just one snag: you have little or no knowledge of how to effectively sell online.
You�need a set of tools to help you set up,...
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The Social Media Marketing Book eBook: Dan Zarrella ...
This book is a basic overview of all the social media tools available to you as a marketer. It describes media like Facebook, Twitter, Blogs, Digg, YouTube etc. If you already know how to use Facebook and Twitter then a lot of this will be...
Date: 2015-11-05 22:42:50
Website:
https://www.amazon.ca
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Solution Overview | Spredfast
The Spredfast social marketing platform changes how you connect with the people your business cares about most, leveraging the power of social to help you identify and reach new audiences, develop brand love, and drive brand loyalty. Because we understand your business goals, Spredfast's software solutions offer capabilities designed to meet your unique needs, whether your primary use case is...
Date: 2017-03-10 06:59:35
Website:
https://www.spredfast.com
Related topics : social media marketing campaign plan / organizations using social media marketing / social media brand management / social media platforms for marketing / using social media marketing
7 negative effects of Social Media that may kill your business
Be the first to comment!
With the help of social media, companies now have got a new way to run their online business as it allows them to reach the targeted customers, build personal relationship with them, run ad campaigns to target specific and segmented audience and most importantly build a huge customer base. So if planned strategically the impact of social media on business will be really...
Date: 2017-03-09 13:01:05
Website:
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Digital Agency Melbourne | Social Media Marketing in Australia
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Social Pulse
Our proprietary social data tool, Social Pulse give us cutting-edge, real-time Social Media data for our clients and their competitors. It allows us to understand your category and be one-step ahead of...
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5 Intriguing Twitter Marketing Case Studies - Our Social ...
5 Intriguing Twitter Marketing Case Studies
Twitter is a fantastic tool for engaging with a large and influential audience. Here are five of our favourite Twitter marketing case studies.
Twitter is a fantastic tool for engaging with a large and influential audience. Here are five of our favourite Twitter marketing case studies.
1. LG Ticket Hunter
In 2012 electronics company, LG,...
Website:
http://oursocialtimes.com
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