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Digital Marketing, Social Media, PR, Media Agency in China ...
LEADING communication for business in Asia
DT Digital Specialist
DT Digital Aims To Keep You Viral And Vital, But Also Relevant To Today's Tech Savvy Consumer. We're Sure You Will 'Like' What We Can Perform Online.
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Integrated Communication
DT is part of Asia and China's largest PR agency and we can effectively plan and maintain your integrated communication strategies.
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Cost...
Website:
http://www.dt-asia.com
Related topics : digital media marketing agency / integrated marketing communications social media / marketing communications social media / social media marketing agency / digital media marketing strategy
30 Branding Definitions - Heidi Cohen
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Brands have a wide range of uses for businesses, products and individuals in today's dynamic marketing landscape where publishing and message distribution are no longer limited to media entities. Through the use of social media platforms, every consumer is a publisher and has his own brand to promote. Each brand is competing for time and attention--today's scarce resources--to break though...
Website:
http://heidicohen.com
Related topics : social media branding strategy / brands using social media / social media marketing messages / using social media for pr / social media branding for business
Access Intelligence :: Media & Communications Group
�
October 11, 2017 | Hilton Midtown | NYC
Folio:'s Eddie and Ozzie Awards is one of the largest and most comprehensive awards programs in the magazine publishing industry. The Folio: Eddie and Ozzie Awards celebrate gorgeous design and uncompromising journalism being created every day--all in one awards program. Open to all consumer, b2b, association, custom and regional, big and small...
Date: 2017-03-09 20:21:04
Website:
http://www.accessintel.com
Related topics : top new social media websites / new social media websites 2017 / best social media website design / top social media websites for business / social media marketing websites
Choosing a Reputation Management Service - Business News Daily
Best Reputation Management Service for Business
Editor's Note: Looking for a reputation management service for your business? If you're looking for information to help you choose the one that's right for you, use the questionnaire below to have our sister site, BuyerZone, provide you with information from vendors for free:
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http://www.businessnewsdaily.com
Related topics : free online reputation management services / online reputation management services / personal online reputation management services / online brand reputation management services / search engine reputation management services
15 Step Guideline To Create Your 2015 Digital Marketing ...
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Jason Parks
It is hard to believe that 2015 is right around the corner.
As the weather starts to cool down, digital marketers' brains just begin to warm up and think about the budget for the New Year. The million-dollar question is what are the best digital networks to...
Website:
http://www.jeffbullas.com
Related topics : digital media marketing strategy / social media marketing trends 2015 / 10 steps to a successful social media marketing strategy / advantages of social media marketing strategy / social media marketing strategy steps
28 Stimulating Digital and Social Media Marketing Quotes ...
28 Stimulating Digital and Social Media Marketing Quotes
Write something memorable that stands out and provides inspiration to others.
I'm reading constantly and often find and keep the most memorable quotes from my daily reading. Here's a collection that I thought would be of interest as they relate specifically to digital and social media marketing. I hope you find inspiration to spark for your...
Website:
http://www.fuelingnewbusiness.com
Related topics : master in digital & social media marketing / social media marketing strategist / social media online marketing / social media marketing campaign / creative marketing social media
Creating a Marketing Action Plan | The U.S. Small Business ...
Now you can move on to creating a marketing action plan. Shelton says make sure you include steps in your plan that "focus on customers in each of the steps of the buying cycle." And he adds, "While some of the 'instruments' might be the same, the messages may be different. For example, in a direct marketing campaign to gain awareness, you might want to steer potential customers to your website,...
Date: 2017-03-10 11:03:54
Website:
https://www.sba.gov
Related topics : social media marketing plan steps / social media marketing campaign plan / social media marketing plan example / social media marketing plan / using social media for marketing research
Market Intelligence - dobney.com
Building Customer knowledge
Market Intelligence
Market Intelligence describes the set of activities that provide a company with a view of a market using existing sources of information to understand what is happening in a market place, what the issues are, what competitors are doing, what customers or consumers are doing (eg social media) and what the likely market potential is for new products...
Date: 2016-12-09 17:12:55
Website:
http://www.dobney.com
Related topics : social media monitoring for market research / companies that use social media marketing effectively / using social media as a market research tool / using social media for marketing research / social media market research companies
Job Search Resources - refdesk.com
Job Locator Sites:
Alberta-job.ca - "Get All Jobs in Alberta Canada in the Jobs Search Engine By Alberta-Job.ca."
AllStarJobs.com - "Welcome to the recently upgraded free job posting website AllStarJobs.com. We've expanded upon our huge listing of employment resources and employer job postings to include additional information on careers, training, and schools. We hope this provides a...
Date: 2017-03-01 19:47:23
Website:
http://www.refdesk.com
Related topics : social networking websites in job search and employee recruitment / social media job search / online media marketing jobs / social media marketing job interview questions / search all social network sites
The Best Reputation Management Services of 2017
While internet reputation management can help salvage an unfairly tarnished reputation or enhance a good one, it can also have an underside. Our articles on reputation management explore these services and what reputation management entails. We especially recommend the article on identifying ethical practices . You may also want to check out our sister site's article on choosing an online...
Website:
http://www.toptenreviews.com
Related topics : online reputation management proposal sample / online reputation management wikipedia / bad online reputation management / online reputation management defined / search me online reputation management
How To - Monitor Online Brand Reputation - Talkwalker
on July 08, 2015
Monitor Online Brand Reputation
"You can please some of the people all of the time, you can please all of the people some of the time, but you can't please all of the people all of the time".
The wise words of poet John Lydgate nicely describe why nobody, individuals and businesses alike, can be completely sheltered from negative opinions towards them. With the prevalence of...
Website:
https://www.talkwalker.com
Related topics : online brand reputation monitoring and management / online brand reputation monitoring / personal online brand reputation management / online brand reputation management / social media monitoring tools
Intex - General Manager - Marketing (15-20 yrs), Delhi/NCR ...
Jobs Reporting Into: Senior Manager /Manager
Age Group: 35+ Salary Range
Job Objective
To spearhead the marketing mix & brand management for Intex
Primary Responsibilities
Job responsibilities involve but not limited to :-
- Planning, Budgeting & Implementation: Plan & implement various marketing & PR strategy/activities based on the on budget on monthly/Yearly basis that marketing activities...
Website:
http://www.iimjobs.com
Related topics : marketing communications and media management / marketing communications media planning / social media marketing campaign plan / social media marketing plan / digital media marketing plan
2016 Public Relations Trends: Are You Ready for What # ...
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Change is inevitable. For the sake of progress, change is absolutely essential.
If you've worked in PR longer than a couple of years you've likely thought about how different your job was two years ago, let alone five or ten years ago. So much has changed about how we do our job and what is expected from us, and it continues to change.
A few months ago PR Newswire asked PR...
Website:
http://www.prnewswire.com
Related topics : social media public relations / search engine marketing social media / social media search tools / social media press release / social media tools for pr professionals
Dairy Queen the Latest Fast-Food Brand in Social Media ...
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Dairy Queen the Latest Fast-Food Brand in Social Media Crosshairs
01/09/2017
By Jerry Ascierto
Given their broad franchise networks and large customer base--and of course their huge social media audiences--fast-food chains can be seen as guinea pigs for how the public discourse is digitally evolving.
Consider the latest high-profile example of how a single Facebook...
Website:
http://www.prnewsonline.com
Related topics : social media branding examples / social media brand management / brands using social media / social media branding / social media reputation management
Public Relations Vs. Media Relations - What's the Difference?
Media relations and public relations are often terms used interchangeably. Contrary to popular belief, the two are not the same.
Media relations accomplishes one goal, and public relations accomplishes another.
Public Relations
Public relations is the act of connecting and communicating through all the various relationships that a business or organization may have formed with the public. These...
Website:
http://everything-pr.com
Related topics : social media public relations / social media relations definition / social media relations / social media management company business plan / companies that use social media effectively
What is Data-Driven PR, Part 9: Pitching With Data - SHIFT ...
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What is Data-Driven PR, Part 9: Pitching With Data
We've used the expression data-driven PR for quite some time now, but haven't clearly defined it. What does data-driven PR mean? How do you know whether your public relations efforts are data-driven or not? To be data-driven is to make decisions with data first and foremost. In this series, we'll examine how to become a more data-driven...
Website:
http://www.shiftcomm.com
Related topics : social media tools for pr professionals / social media public relations / using social media for pr / social media pitch example / social media pitch process
Asian marketing trends in 2017 - bizcommunity.com
Based on its in-depth analysis of the 2016 Warc Prize for Asian Strategy, Warc has released a report on effective Asian marketing trends for 2017.
Lucy Aitken
Lucy Aitken, case study editor at Warc, comments, "We have scrutinised the data of more than 200 entries to establish an unparalleled insight into how the region's marketers are responding during a time of challenge and change.
"Several...
Date: 2017-03-10 11:01:15
Website:
http://www.bizcommunity.com
Related topics : social media marketing in india case study / social media marketing trends in india / social media marketing trends 2017 / new trends in social media marketing / social media marketing in india
How to Develop a Media Pitch that Gets Attention
by Diana Ennen
In the last training episode, we discussed what it means to pitch the media and why it's an important strategy to add to your marketing mix as a solo professional. In this episode, I explain exactly how to craft a great pitch that gets attention.
I think you'll see that this it's not as difficult as it sounds. In fact, for many freelancers and solopreneurs, once they start crafting...
Website:
http://internationalfreelancersacademy.com
Related topics : social media marketing ideas for small business / social media marketing small business / social media marketing ideas for business / articles on social media marketing for business / social media small business success stories
Media First - Presentation Training, Public Speaking ...
Crisis communications training
Helping you connect with your audiences
Whether crisis or opportunity, the best communications strategy will fall at the first hurdle if you don't deliver engaging messages with clarity, control and...
Website:
http://www.mediafirst.co.uk
Related topics : social media crisis communications / social media crisis / using social media for pr / social media audience engagement / pr social media presentation
Guaranteed Marketing, Marketing Consultants, Business ...
High Page Rankings - Published SEO Results - Pay As You Go
Increasing Sales & Profits
Jenkinson & Associates undertakes marketing and business consultancy to any business and any size looking to increase sales and profits. With over 50 published testimonials and guaranteed marketing you can be confident of a marketing service that will deliver for you and your company. The business industries and...
Website:
http://www.jenkinsonassoc.co.uk
Related topics : search and social media marketing for international business / advertising internet marketing media online / social media marketing ideas for small business / social media marketing business opportunity / social media marketing small business
14 Key Attributes For New Public Relations Professionals
pr , public relations
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Public relations has changed significantly over the last few years. Even if you don't buy into the idea that online communities and relationships are part of the public relations function, it's hard to deny the rising importance of blogs, the gradual decline of traditional media and the impact that online conversations can have on brands. If you do believe that...
Website:
http://davefleet.com
Related topics : social media public relations / social media tools for pr professionals / social media relations / social network tools / new social networking sites like facebook
Public Relations Review - ScienceDirect.com
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Copyright © 2017 Elsevier Inc. All rights reserved
Public Relations Review
Volume 43, Issue 1, Pages 1-266 (March 2017)
Volume 43, Issue 1 - selected
pp. 1-266 (March 2017)
RIS (for EndNote, Reference Manager, ProCite)
Entitled to full text
Special section on WPRF 2016; Guest...
Date: 2016-12-21 21:32:55
Website:
http://www.sciencedirect.com
Related topics : social media public relations / social media crisis communications / companies that use social media effectively / organizations that use social media effectively / social media crisis
10 Ways to Improve Your PR Messaging | Cision
Buzzword
4. Make messages "sticky"
PR practitioners understand that great ideas go unheralded all of the time, oftentimes because of messaging that doesn't resonate.
In their book, Made to Stick: Why Some Ideas Survive and Others Die, Chip and Dan Heath describe common characteristics that resonant messages share . They use the acronym, SUCCES :
Simple -- find the core of any idea
Unexpected --...
Date: 2017-03-10 07:07:41
Website:
http://www.cision.com
Related topics : pr practitioners use of social media tools and communication technology / using social media for pr / companies that use social media marketing effectively / customer service social network / organizations that use social media effectively
Sales & Marketing Manager Job Description | Chron.com
Sales & Marketing Manager Job Description
by Sam Ashe-Edmunds
Sales and marketing managers focus primarily on sales management.
Digital Vision./Photodisc/Getty Images
4 [Estate Sales] | Real Estate Sales Executive Job Description
Sales and marketing are two different disciplines. Sales book new business and marketing creates strategies for product development, pricing, promotions and...
Website:
http://work.chron.com
Related topics : media sales and marketing manager job description / digital and social media marketing manager job description / social media marketing manager job description / new media marketing manager job description / digital media marketing manager job description
Social Media World Forum Europe - #DMWF #SMWF
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Social and Digital Marketing Conference:�#SMWF Europe, Vinopolis, 8th - 9th June 2015
#SMWF Europe is the premier event for digital & social marketing professionals taking place in London's Vinopolis, 8-9 June providing top-level strategic advice and digital marketing insight around how to engage customers, manage brand perceptions, empower employees and open untapped audiences through diverse media channels.
�
With organisations now re-evaluating their effective use of big data;...
Website:
http://www.socialmedia-forum.com
Related topics : social media marketing conference europe / social media marketing jobs europe / social media marketing europe / social media marketing events 2015 / social media marketing events london
12 B2B Social Media Case Studies - Online Marketing Blog
Lee Odden ��� B2B Marketing , Content Marketing
Content Marketing has long been a staple for the�B2B Marketing world�with an increased boost in popularity due to changes in consumer information discovery and consumption. Over 90% of B2B marketers are using content marketing according to CMI and MarketingProfs . Far more research is conducted�before sales contacts are made providing...
Website:
http://www.toprankblog.com
Related topics : b2b social media marketing / social media b2b marketing metrics / b2b social media case studies / social media marketing program / 12 steps to social media marketing success
Pages - Integrated Marketing Communications - 2016 ...
Integrated Marketing Communications
Integrated Marketing Communications (IMC) is one of the hottest topics in the industry, yet planning and execution remain a challenge in today's rapidly changing marketing environment..�This program will teach professionals how to create successful IMC plans and will give them a roadmap for effective integration of traditional and newer interactive, social...
Website:
https://www.ama.org
Related topics : integrated marketing communications media / integrated marketing communications social media / marketing communications media planning / marketing communications social media / marketing communications media mix
Leading Music Marketing Agency - MusicPromoToday
Our team of digital marketing experts will thoughtfully tailor a narrative and image for your brand that authentically represents who you are as an artist. Leave it up to us to get you noticed by influential media outlets, producers, record labels, established artists, and most of all, your desired audience. MusicPromoToday lets you stay in tune...
Website:
http://musicpromotoday.com
Related topics : social media network marketing services / social media brand building / using social networks for marketing / social media network marketing / using social media marketing
How to Respond to Criticism of Your Social Media Marketing ...
No social media marketing campaign is a complete success. It never is. Although you may reach many more people than you could have ever imagined, more likely than not, you're still bound to upset some people and even potentially spark an inflammatory response among a few others. From the outset, before you launch your SMM campaign, you need to plan for the potential criticism that may come your...
Website:
http://www.dummies.com
Related topics : social media marketing campaign plan / social media marketing campaign / criticisms of social media marketing / smm (social media marketing) ??? / smm social media marketing
Undergraduate Courses - London College of Communication - UAL
BA (Hons) Advertising
BA (Hons) Advertising students go on to enjoy brilliant careers as creatives, planners, account executives and digital media content creators in world-leading advertising agencies, communications companies and digital production organisations. Our students have won competitions across the world from D&AD to The One Show New York. Gain the essential skills you'll need and...
Website:
http://www.arts.ac.uk
Related topics : social media marketing london college of communication / internet advertising and social media as a marketing communication tool / pr practitioners use of social media tools and communication technology / social media impact on culture / social media impact on communication
Digital Marketing – UCT Online Short Course | GetSmarter
University of Cape Town (UCT)
Language:
English
Introduction
Maintaining a healthy brand image in the digital space is not just a nicety - it's a necessity.
And informed, holistic strategy is at the heart of effective digital marketing efforts.
This digital marketing course from UCT will teach you how to exercise your strategic muscles and apply that type of thinking to your business or brand.
If...
Date: 2017-03-10 10:26:47
Website:
https://www.getsmarter.com
Related topics : digital media marketing courses / free social media marketing online course / digital media marketing strategy / certificate in digital media marketing / social marketing online course
Personal Reputation Management From The Experts | Igniyte
Partnerships
Personal Reputation Management
We work with a range of clients including politicians, celebrities, sports stars and business leaders to help them repair, manage and improve their personal online reputation.
In a personal and professional capacity, reputation can be everything. For CEO's, their reputation and their company reputation is inextricably linked. More than ever, how business leaders are viewed online is impacting on public...
Website:
https://www.igniyte.com
Related topics : personal online reputation management companies / personal online reputation management services / personal online reputation management / online reputation management services for individuals / personal online reputation repair
Digital Agency | Website Design | Social Media Marketing ...
Blog
ABOUT US
Digital Marketing is a way for your business or brand to reach an audience that isn't necessarily reachable through traditional marketing methods.
At ATKASA we have devised strategies and designed systems to maximise the effectiveness of Digital Marketing efforts. Full infrastructure integration means that we have a 360-degree view of our clients' potential surroundings and thus...
Website:
http://www.atkasa.com
Related topics : social media marketing business opportunity / social media marketing small business / digital media marketing agency / search engine marketing social media / social media marketing websites
Reputation Management Expert, Simon Wadsworth | A Blog ...
In an increasingly digital age, PR and online reputation fit together almost seamlessly.
February 22, 2017
Gated vs public content - what's best for your online reputation management?
It's a well-known fact that quality content matters for your reputation online. When you fill your digital assets (website, social media accounts, blogs and articles), for example, with content your audience wants to engage with, you can boost traffic, improving your ranking and rating online. But what's best for online reputation management - gated or public...
Website:
http://www.reputations.org.uk
Related topics : social media online reputation management / online reputation management expert / online reputation management reviews / personal online reputation management / online reputation management articles
Public Relations Through Time - ipr.org.uk
Public Relations Through Time
Early History
Public relations (PR) is not a recent invention. The importance of communication with the public and maintenance of positive public image was known as early as in the antiquity but the beginnings of modern PR are traditionally dated in the 18th century London. One of the first PRs was Georgiana Cavendish, Duchess of Devonshire who heavily campaigned for...
Date: 2014-01-20 15:59:27
Website:
http://www.ipr.org.uk
Related topics : social media public relations / social media search tools / social media optimisation tools / social media management tools / social media reputation management tools
Why Reputational Risk Is a Strategic Risk - Risk ...
Why Reputational Risk Is a Strategic Risk
In today's risk-filled business environment, it can be hard for executives to have confidence that their plans and strategies will play out as expected. A big reason is that strategic risks --those that either affect or are created by business strategy decisions--can strike more quickly than ever before, hastened by rapid-fire business trends and...
Website:
http://deloitte.wsj.com
Related topics : reputational risk management / corporate reputation risk / reputational risk / top rated reputation management companies / top reputation management companies
Bad Press Releases: 20 Worst Headlines Ever - The PR Coach
Public relations & social media tips, tools & insight
Bad Press Releases: 20 Worst Headlines Ever
by coach
Does your news release headline get attention?
This just in. The headline is the most important part of your press release. Apparently, many have forgotten that rule. Today, we're sharing 20 of the worst press release headlines we've seen recently. It's all part of our quest for better, more effective news releases.
But first, a couple of thoughts about headlines. A great headline gets read by a newsroom editor, reporter, radio news director or TV...
Website:
http://www.theprcoach.com
Related topics : social media press release / social media public relations / online pr social media / social media release / social media relations
REVENUE MODEL, Different Revenue Models, Internet Business ...
Value proposition is a description of the customer -> problem , the -> solution that addresses the problem, and the value of this solution from the customer's perspective ... More
New Approaches
The business in the digital economy is evolving and companies are responding to the -> new business environment . The accelerated development of the Internet, social networks and mobile devices...
Website:
http://www.1000ventures.com
Related topics : social media marketing revenue model / companies that use social media marketing effectively / social network revenue model / social media revenue models / difference between internet marketing and social media marketing