#IPASocialWorks. Identifying good practice in social media effectiveness and measurement.

The project is part of the #IPASocialWorks initiative, bringing together the IPA, The Marketing Society and MRS - with sponsorship from Facebook, LinkedIn and Twitter - to identify good practice in social media effectiveness and measurement.

Ways to get involved

Submit your case studies. We are looking for case studies that illustrate best practice in social media and its measurement. http://www.ipa.co.uk/page/ipa-social-works-cases

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From: Institute of Practitioners in Advertising

Related topics : b to b social media case study / social media marketing best practices

Case Study: Social Media Marketing Works for CPA

An interview by Bill Seaver of MicroExplosion Media about how social media helped one of his clients. The client, Nashville-based CPA for Small Business, started a blog three years ago and has also become active on Twitter over the last year.

In this interview, Bill talks to Scot Justice of CPA for Small Business. According to Scot, 75% of his business is generated from his social media efforts.

MicroExplosion Media provides social media marketing consulting, training, and seminars to...

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From: Bill Seaver

Related topics : organizations using social media marketing / social media marketing tools / social media help / social media today / blogs and social media

Handling a Social Media Crisis: Domino's

A timeless example of how best to handle a Social Media Crisis. You can read the full case study here: http://sos.marketing/a-timeless-social-media-crisis-plan-dominos-pizza/

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From: SOS.MARKETING | Web Design and Digital Marketing Agency Dubai

Related topics : social media marketing plan example / marketing through social media / social media media

Social Marketing | PR Video Shows How to Use Social Media in Business - 2009

Social media specialist Kleber and Associates delivers marketing case study. This public relations video reveals how Innovative Stone successfully used social media for crisis management in the home products market in 2009.  http://KleberAndAssociates.com

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From: Steve Kleber

Related topics : using social media marketing / manage social media

Create an Infographic Using Google Slides - Social Media Training

http://socialmediaonlineclasses.com How to create an infographic with hyperlinked content using Google Slides (no coding required):

➤ no design skills required

➤ easily add images, shapes, buttons, and hyperlinks

➤ all done within Google Slides (Google's version of PowerPoint)

Get your Free Social Media Strategy Class: http://goo.gl/dYpzcA

13 Small Business Social Media Case Studies: http://goo.gl/pKr5AZ

Create an Action Plan for Your Social Media Goals: http://goo.gl/g3I5Cb

Your...

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From: WillowRidgeMedia

Related topics : social media small business strategy / social media marketing small business / social media for small business / business using social media / free social media training

Social media staff guidelines for non-profit organizations. A case study

A case study showing how the International Red Cross Red Crescent (IFRC) created it's social media staff guidelines. You can download them here: http://sm4good.com/2009/11/04/social-media-staff-guidelines-international-red-cross-red-crescent-ifrc/

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From: Timo Luege

Related topics : internal social media guidelines

Social Media: Risks and Benefits for Lawyers - Sharon Nelson & John Simek MyLegal.com

On Tuesday, October 5, at the 2010 Masters Conference, Sharon Nelson, Esq., a practicing attorney, expert in the area of eDiscovery and President of Sensei Enterprises, along with John Simek, a nationally known testifying expert in the area of computer forensics and an EnCase Certified Examiner, participated in two panels about social media: "Get a Grip on Social Media in the Workplace: A Case Study Analysis," and "Social Media and Ethical Quagmires."

In the MyLegal.com interview of Sharon...

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From: mylegaldotcom

Related topics : b to b social media case study / analysis of social media / social media expert / social media tips

Case-study: Dell - Different networks, different strategies Part 1

Social Media World Forum North America 2011: Case-study: Dell - Different networks, different strategies

Examining Dell's latest innovations and uses of Facebook, Linkedin & more

Richard Margetic, Director, Global Social Media, Dell

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From: SocialMediaBuch

Related topics : b to b social media case study / social media strategy

How to brand yourself on social media workshop

“Branding Yourself on Social Media” was a workshop to learn how to build and enhance your personal brand on social media!

Led by Zahra Nasralla from Social Addicts, the special 1-hour workshop taught you how to create an effective social media strategy, show you the best techniques for connecting with your audience, and also discussed case studies of successful social media stars from around the region.

Video created by Marwa Al Hamar

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From: creativelabme

Related topics : social media brand building / social media branding strategy

SMP 2012- B2B Case Studies For Social Skeptics

Social Media Pavilion 2012

B2B Case Studies For Social Skeptics

Real life B2B social media success stories

Presenter: CJ Powell, COHN

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From: ICSC: International Council of Shopping Centers

Related topics : b2b social media case studies