Why pursue social media marketing? Build an army of advocates to push out your agenda

Greg Jarboe, SEO-PR, interviews Angie Schotmuller, Search Engine Watch (http://www.searchenginewatch.com), on the subject of social media and ROI at SES San Francisco 2012.

Angie says in tough times agencies must show the justification or cost/benefit analysis when pursuing any social media marketing campaign on behalf of their clients.

Angie says anyone undertaking a social media marketing campaign must align their tactics with their goals. Next, Angie provides some examples of justified...

View more

From: SES Events

Related topics : social media marketing campaign examples / social media marketing agency / seo social media / social media in pr / social media media

Social Media and Legal Marketing: Why Firms Should Be Social

Scared of social media? Anna Stevens, marketing director at Gaslow & Frankel, explains at the LMA 2014 conference the benefits of law firms using Twitter, Facebook and other networks even when adoption has been slow.

For more of LXBN's coverage of the event, visit http://www.lxbn.com/lma

View more

From: The LexBlog Network

Related topics : social media marketing firm / social media marketing events 2014 / using social media marketing / social media network marketing / marketing through social media

How Does Social Media Affect SEO?

Do social media interactions affect search rankings? Yes. But not how you think. So how does social media affect SEO?

Social media activity affects rankings in direct and indirect ways. But the direct benefit is very limited and the indirect benefit is widely misunderstood. We’ll cover…

• Search ranking factors research

• Personalized search results and Google+

• How social sharing affects links and mentions

• How to find content creators

• Social media and networking (aka...

View more

From: Andy Crestodina

Related topics : search engine marketing social media / social media network marketing / social media content / social media for market research / marketing through social media

The Benefits of Social Media Listening

Lisa Kalner Williams from http://sierratierra.com explains how good listening on Twitter, Tumblr, and Instagram can lead toward better advancement for higher education institutions. Presentation at SUNYCUAD 2013

Lisa Kalner Williams from Sierra Tierra Marketing provides social media marketing anaylsis, strategy and instruction to motivated businesses. Based in Boston, she speaks nationwide about social media best practices.

Follow her tweets:

http://www.twitter.com/sierratierra

Like her page...

View more

From: Sierra Tierra Marketing

Related topics : news articles on social media marketing / social media listening strategy / articles about social media and education / social media social

Slideshare Posting using SociSynd Auto convert posts to PDF

http://www.socisynd.com Social Media marketing cant be done without using a wide range of social sites. PDF document sharing sites are also a must for any seo search engine optimization and social media campaign.

SociSynd your number one social media syndication and content marketing system now has the ability to convert posts to pdf and submit your pdf document to document sharing sites allowing you to benefit from high authority web 2.0 social media document backlinks.

Watch the video to...

View more

From: platformbomber

Related topics : search engine marketing social media / social media optimization sites / marketing through social media / social media content / seo social media

Archived Webinar: Social Media Basic Training for Small Business

Social media isn't just a passing trend in technology; it's a cultural phenomenon and a great business and marketing opportunity if social media strategies are implemented properly.

Did you know?

• 3 out of 4 adults use social media sites at least once a month

• More than 40 percent of businesses say using forms of social media has helped them acquire a customer

• Companies that use social media features on their website saw 400 percent more unique visitors

• 81 percent of...

View more

From: Peter VanRysdam

Related topics : benefits of using social media for business / social media marketing small business / social media small business strategy / best social media websites for businesses / social media networking sites business

The benefits and challenges of integrating social media in your B2B marketing

ww.b2bmarketingforum.nl

Kors van Wijngaarden, Global Director Online Marketing & Strategy at Philips Healthcare, about the benefits and challenges of integrating a social media campaign in your B2B marketing strategy.

Yuri van der Sluis (YuTrain) interviews marketing experts, speakers and visitors at the B2B Marketing Forum 2012 (organized by www.spotonvision.com).

View more

From: Shimon Ben Ayoun

Related topics : b2b social media marketing / marketing through social media

SociSynd Crowd Marketing Syndication | social media tools for small business

SociSynd Crowd Marketing Syndication | social media tools for small business

http://bestwebhostingformarketers.com/?p=1348

Our Brand New Social Syndication system has just gone live...

It's a brand new 'crowd marketing' content syndication system where users come together to achieve outstanding results.

Build Social Signals, Get Inbound Links, Distribute your Content to Thousands of Unique Social Media Accounts While Benefiting from Targeted Traffic!

...

View more

From: socialmediatoolsx

Related topics : social media marketing small business / social media branding for business / marketing through social media / social media content

The 3 Kinds of Marketing: Brand, Social Media, and Direct Response

A video published by Tim Francis of http://www.ModernBusinessOwner.com

In this video, Troy White of http://www.TroysBlog.com explains the three different kinds of marketing: 1. place ad / image marketing; 2. social media marketing; 3. direct response marketing.

Image marketing is nothing more than images and logos - effectively what most people call "branding".

Social Media marketing is when there are discussions , although no real education or selling that ever happens (at least not very...

View more

From: FreeProfitIdeas

Related topics : direct marketing media / benefits of social media marketing / social media branding

Social Media Marketing (SMM)

Social Media Marketing (SMM), Benefits of Social Media Marketing

View more

From: Vision Brandcom Live

Related topics : smm social media marketing / marketing through social media / social media media