TRENZ 2013 Make it easy to enter the lucrative Chinese market using Weibo Ken Hong, Weibo

In April 2012, Ken joined Sina as the GM of Weibo Marketing Strategy, helping Sina develop its popular Weibo platform into a powerful marketing platform for advertisers and agencies. Since then, he has worked with MNCs, large Chinese enterprises and advertising agencies on various social media marketing programs including Social Advertising, Social CRM and Social Commerce.

Between June 2010 and April 2012, Ken was the China Managing Director for Razorfish & Digitas, two of the top digital...

View more

From: Tourism Industry Aotearoa

Related topics : social media marketing agency program / digital media marketing strategy

What is the value of social media marketing?

Visit http://PowerUpSocial.com for tips, tricks, and social media strategies designed to give YOU the advantage!

For companies, the worth of location-based marketing and advertising is in achieving consumers who're in immediate proximity and might check out now. Promotions mainly encompass promotion specials to end users who check in at or close to the enterprise. Some specials could also be unlocked dependant on the quantity of check-ins. On Foursquare, some enterprise specials are only...

View more

From: Shirley Morrison

Related topics : advantages of social media marketing strategy / social media marketing companies / social media small business tips / social media advertising advantages

Darden-UVA "Women in Technology" Panel

The purpose of this event was to bring recognition to a relatively invisible but important population in technology entrepreneurship. The women on this panel represent different styles of engagement with social media technologies. They are also great examples of the new business strategies that social media technologies have enabled. Panlelist for this event were Sonya Donaldson, Editor-At-Large for Technology, Black Enterprise Magazine, Adrienne Graham, Founder and CEO of Empower ME!...

View more

From: DardenMBA

Related topics : social media strategy example / social media engagement

EBG - Assemblée Générale 2013 : Keynote Jeff Ragovin Co-fondateur Buddy Media

www.ebg.net

Jeff Ragovin is the co-founder and Chief Strategy officer for Buddy Media which was recently acquired in August of 2012 by Salesforce.com. Jeff played a central role in guiding the company from a start-up into the largest enterprise social marketing platform in the world.

Today, Buddy Media is now the Salesforce Marketing cloud. Jeff currently serves as the Chief Strategy Officer and is often called upon to give his insights and knowledge on social and digital marketing.

Jeff...

View more

From: EBG Paris

Related topics : social media platforms for marketing / social media marketing companies / marketing through social media / enterprise social media strategy

Carolyn Clarke presenting at Enterprise Marketing 2.0, October, Amsterdam #em20

Carolyn Clarke, EDF, will be presenting at Enterprise Marketing 2.0 conference in Amsterdam, October 12-13 2011. Online marketing and Social Media strategies - what's next?

View more

From: KGSglobal

Related topics : social media online marketing / enterprise social media strategy presentation / marketing through social media

Social Media Marketing 101

Visit http://PowerUpSocial.com for tips, tricks, and social media strategies designed to give YOU the advantage!

For organizations, the value of location-based marketing and advertising is in achieving buyers who are in quick proximity and may check out now. Promotions generally encompass advertising and marketing specials to people who check in at or in close proximity to the company. Some specials may be unlocked determined by the number of check-ins. On Foursquare, some enterprise...

View more

From: Shirley Morrison

Related topics : advantages of social media marketing strategy / social media tips / social media marketing companies

Social Media Marketing For Dummies

Visit http://PowerUpSocial.com for tips, tricks, and social media strategies designed to give YOU the advantage!

For companies, the value of location-based marketing and advertising is in achieving prospects that are in instant proximity and can go to now. Promotions largely include marketing specials to consumers who sign in at or in the vicinity of the enterprise. Some specials may also be unlocked determined by the quantity of check-ins. On Foursquare, some small business specials are...

View more

From: Shirley Morrison

Related topics : advantages of social media marketing strategy / social media marketing companies / social media small business tips

Cutter's Claude Baudoin on Social Media in the Enterprise

Cutter Consortium is a boutique IT and Business Strategy consulting firm located in Boston, MA. Cutter's worldwide network of consultants offers clients analysis of the lastest industry trends, customized consulting and executive education opportunities.

Offering more than just a quick fix -- our size and focus allows us to "get deep" into the challenges faced by our clients so we can provide real and lasting solutions. Want to know more? Visit www.cutter.com.

View more

From: CutterConsortium

Related topics : social network analysis consulting / enterprise social media strategy

Gartner Mobile Enterprise Strategy with Paul DeBeasi

The media tablet market did not exist in early 2010. But now, millions of workers use these tablets in the enterprise every day and the tablet market is just the tip of the mobility iceberg. Just below the surface lies a torrent of innovations that include mobile applications, social media, mobile health, cloud computing, mobile payments, interconnected machines, mobile collaboration, and wireless technologies.

See the new GTP website here:...

View more

From: Gartnervideo

Related topics : mobile media marketing / cloud computing social media / enterprise social media strategy