UT Dallas NetBase Social Media Competition: Team 4, Finding the Next Killer App

UT Dallas introduced NetBase, a social media listening platform into many of it's courses in the Masters marketing program (and in the undergraduate marketing program next semester). NetBase is used in the core course Market Research and elective Brand Management. Four teams competed to determine --using only social media-- what "white space" new product opportunity existed in the mobile app market. Teams identified sentiment, important devices, app categories and the most important attributes;...

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From: UTDallas Marketing Program

Related topics : using social media for marketing research / social media brand management / social media courses / manage social media / social media marketing proposal

How To Create Image Graphics with Quotes for Social Media

How To Create Image Graphics with Quotes for Social Media.

You've seen bloggers and digital marketers using quotes and visuals to share their brand messages and you want to do the same?

Awesome, watch this quick, free video to see the top tools that you can use to make images for your brand right now.

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https://www.youtube.com/user/StayAtHomeSusie/

By: Susie...

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From: Susie Romans

Related topics : social media graphics / using social media marketing / marketing through social media

How Can Public and Government Institutions Use Social in Marketing Campaigns?

As seen on #AskGaryVee Episode 8 - http://youtu.be/HS4Gt8X2InA?list=PLfA33-E9P7FC0AoARnMLvgFgESJe4_Ngs

Q. How can public and government institutions use social media more effectively in marketing campaigns?

A.

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Gary Vaynerchuk is a New York Times and Wall Street Journal Best-Selling author, self-taught wine expert, and innovative entrepreneur. Find more at http://garyvaynerchuk.com

Jab, Jab, Jab, Right Hook is now available on Amazon! http://bit.ly/jjjrhamazon

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From: Gary Vaynerchuk

Related topics : using social media marketing / social media marketing campaign / marketing through social media

Sonny Brahma | Prospecting using social media

Sonny Brahma | Prospecting using social media

Sonny went from working as a personal trainer to a graphic designer. He thought that by owning his own company he would own his own life, but while his business was a success, his health was taking a hit. He decided to join Forever and he used social media and technology to progress quickly up the Marketing Plan, making Manager in just eleven weeks. Sonny wants to show people that you no longer have to be a city worker to achieve a great income.

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From: Forever Living Products (UK)

Related topics : using social media marketing / social media marketing plan / social media marketing companies / marketing through social media

LegalTechNY: Professional vs. Personal Uses of Social Media

Missed LegalTech NY 2013? Read our blog series for first hand coverage. http://bit.ly/YaHly7

Panelists from LegalTechNY discuss how to balance the personal vs professional aspects of social media. Steve Mann, chief marketing officer of the Research & Litigation Solutions business at LexisNexis, asks Larry Bodine, Esq., editor in chief of Lawyers.comSM and martindale.com®, and Stephen Fairley, chief executive officer of The Rainmaker Institute how they keep it straight.

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From: Martindale-Hubbell

Related topics : using social media for marketing research / business using social media / marketing through social media

Brands and Social Networking

Participants in the 2013 Executive Marketing Summit at the NYSE comment on the power of social media for brands. Frank Abenante, global vice president of brands and insight for Anheuser-Busch Inbev, says that social has caused a marketing shift from a monologue to consumers to a dialog with consumers.

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From: NYSE

Related topics : branding social marketing / social media branding / global social networking market

How to Start a Creative Business - Social Media

Are you an established or aspiring visual artist, crafts person, musician, writer, actor, dancer, designer, editor or other creator?

If you are a creative entrepreneur in any discipline who wants to start or grow a business doing what you love to do this series is for you.

This video covers Social Media Marketing - Developing strategy and identifying platforms.

Check out the workbook here -...

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From: Enterprise Toronto

Related topics : social media marketing strategies / social media platforms for business / social media strategy pdf

How Entrepreneurs Can Benefit From Cause Marketing and Social Media

http://gainmindshare.com In this episode, I am interviewing Kathy Mason of Mason Works. She is talking about the benefits of Social Media as well as how entrepreneurs can begin to work on the things that they are passionate about.

Kathy is sharing some strategies on how people who want to do some of the work that they feel compelled to do should not let money get in their way. They should consider alternatives such as Crowdsourcing and Crowdfunding.

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From: Charles Terrence Harper

Related topics : benefits of social media marketing / marketing through social media

Marketing Nation Success Series - American Kennel Club

Learn how AKC is using Marketo to personalize communication to their database of 3.5 million users through email, e-commerce, content marketing, and social media.

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From: Marketo

Related topics : using social media marketing / marketing through social media / social media content

New Local Groupon Account Executive for Cleveland, Ohio

Jason Murphy is a digital marketing and social media consultant and serves as the local point of contact for all things Groupon in Cleveland, Ohio.

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From: Jason Murphy

Related topics : social media marketing cleveland ohio / marketing through social media / digital media marketing