Thinking Outside the Box in Healthcare Marketing

How Social Media Brings Us Within One Degree of Separation from Patients

Yes, Twitter Was Down for a Day

How to Use Food Porn to Promot Health

Tapping into Healthcare Mobile Monitor Apps

What if Social Media Was the "Red Phone" to Your Services

Creating Conversations Through Unique Experiences

View more

From: Kathi Browne

Related topics : social media marketing degree / monitoring social media conversations / marketing through social media

Geekend 2011 - The Creative (Not Creepy) Perks of Social Media Analytics

Adam Rice.

Monitoring and analytics are an integral part of any good social media campaign. But behind the numbers and charts, there are real human conversations. Turning off the analytical robots and digging into the data with human eyes provides a wealth of benefits from developing meaningful case studies to refining style and tone. This presentation explores some of the taboos, tools and tactics relative to social media analytics, as well as discuss how professionals can use social data to...

View more

From: Geekend

Related topics : social media analytics tools / social media monitoring tools / monitoring social media conversations / social media integration / social media strategy

Pharmaceutical Marketing: Social media monitoring at Digipharm Europe Conference

Strategy for pharmaceutical marketing and communications professionals- presentations and video content from our events covering, digital, mobile and social media marketing for pharma.

Digipharm Europe: Discussing the challenges and strategies used to enhance online communications, customer relationships, strengthen brand awareness and improve profitability in digital marketing for pharmaceutical/biotech.

Monitoring the conversations of key influencers

• Monitoring as an early warning...

View more

From: dgpharm

Related topics : social media marketing conference europe / digital media marketing strategy / social media online marketing / monitoring social media conversations / social media branding strategy

IABC EuroComm: Brandwatch and social media monitoring

This video is from IABC EuroComm communications conference 2013.

Naomi Trickey is EMEA sales director at Brandwatch.

Naomi spends most of her time talking with brands and agencies about social media monitoring and analysis. She helps them understand how they can listen to conversation, what those conversations mean, and what to do about them and, how to create a program for doing so.

In her presentation Naomi offers insights for communicators starting with the point that not listening, is...

View more

From: IABC EMENA

Related topics : social media brand monitoring

EsriUC Preventing Suicides With Social Media Monitoring

Andrew Thompson talks about getting a clear view into the full story of every social conversation to guide effective strategies, informed decisions and proactive responses. Snaptrends, www.snaptrends.com, provides, world-wide social media search insights by location, keyword or user profile in real-time. Watch more videos at www.StartupShowSD.com/videos.

View more

From: Startup Show San Diego

Related topics : monitoring social media conversations / social media search

C-Section Social Media Analysis by Monitor 360

Online conversations present a unique opportunity to uncover women's underlying beliefs about cesarean sections. Monitor 360, a narrative analytics and strategy firm, presents their findings about the attitudes and perceptions expressed by American mothers about c-sections based on their review of a data set of thousands of posts from prominent parenting forums. Learn more at http://www.chcf.org/articles/2016/04/how-communicate-mothers-csections.

View more

From: California Health Care Foundation

Related topics : social media analysis online / monitoring social media conversations

Social Media Dashboard

If you partake in any social media activity for your institution, you should be monitoring the results of this activity to help justify the time spent creating and curating your posts. This dashboard will help inform what your user base looks like and what those users are doing once they are on the site. Tying your goal conversions to social activity is extremely helpful in proving ROI.

View more

From: ConvergeConsulting

Related topics : monitoring social media activity / social media dashboard / social media help / social media sites

The MasterCard Conversation Suite: Join us as we Shape a World Beyond Cash

MasterCard Conversation Suite: To move beyond traditional "listening", MasterCard created the Conversation Suite -- a dynamic, global insights and engagement engine that shifted the company from monitoring social and traditional media to applying purposeful listening to inform business decisions and foster more impactful communications.

The Conversation Suite is a web-based analytic tool supported by a global team of social experts that monitor, analyze and engage in conversations around the...

View more

From: Mastercard News

Related topics : social media monitoring companies / monitoring social media conversations / social media monitoring tools

Performance Solution Stacks

Bjoern Gottowik

The next big project comes with complex requirements. You may need a content management system. But you will also need a search engine, commerce solution, dynamic API, data migration, apps, SEO, analytics, conversion tracking, testing, monitoring, social media connectivity and many more features which are all not covered out of the box by an open source CMS like TYPO3. Creating a performance solution stack will save you a lot of time selecting the right tools, buying software...

View more

From: TYPO3

Related topics : monitoring social media conversations / social media content management system / social media analytics tools open source

What is Visual listening and how is it affecting the world of social media monitoring?

Learn more here: http://blog.logograb.com/images-new-conversation-visual-listening/

View more

From: LogoGrab

Related topics : monitoring social media conversations