Why Social Marketing? Interview with Richard Pollard

As PSI prepared to attend the 2nd World Non-Profit & Social Marketing

Conference in April 2011, Chief Technical Officer Steven Chapman sat down

with Richard Pollard. Mr. Pollard co-authored "Review of DfID Approach

to Social Marketing," an influential 2003 evaluation of social marketing

that introduced the idea of the total market approach. He is now an

international consultant in social marketing who specializes in the total

market approach to social marketing. Read the transcript of the...

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From: Population Services International

Related topics : social and non profit marketing

How your non-profit can use cause marketing

In this video interview, I ask Joe:

* What is cause marketing?

* How does Boston Medical Center use cause marketing?

* How does cause marketing create cross-promotion for corporations?

* How will you measure Social Media ROI?

* How can a non-profit get started with cause marketing?

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From: John Haydon

Related topics : social media cause marketing / using social media marketing / measuring social media roi

8 steps to great online social marketing for non-profit organizations

There is a lot of small non-profit and non-goverment organizations out there who do great work and makes a big difference in peoples lifes. Lack of money makes it really hard for these organizations to spend time and money on marketing. In this video i will tell you how to market your organization without spending any money on it.

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From: Christian Rathje

Related topics : social and non profit marketing

How to Pitch a Non-Profit or Social Cause, with Chris Westfall

http://westfallonline.com Need a great elevator pitch for your non-profit? Do you have a powerful elevator speech for your social cause? Chris Westfall is the national elevator pitch champion, and he specializes in helping companies and individuals to create powerful brand messages. Making a social cause meaningful is the key to gaining donor support. Here's how to get your non-profit marketing off to a strong start. This video is about:

Non-profit marketing

Social causes

Social...

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From: Chris Westfall

Related topics : social and non profit marketing

Online SEO and Social Media Marketing Consulting

Online Marketing Consulting-Social media.http://bit.ly/17UvX2V

Make Money Online-Marketing for Small Business

Get Marketing Ideas, Fresh Advertising Ideas, Up to Dated Video Marketing Strategies, Generate more Leads, Generate More Customers.

We Help Professionals, Financial, Lawyers, Doctors, Home Business, Retail Business, Realtors, Organizations, Clubs and Non Profits.

We have training for... Lead Generation, SEO Marketing Consulting, Video Marketing Consulting, Blogging, Social Media...

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From: Eric Ogi

Related topics : social media marketing consulting / social media marketing ideas for small business / social media consultant / social media blogs / social media small business strategy

Social Media and New Marketing for Florida Nonprofits at FANO's Annual Conference

Social Media and New Marketing for Florida Nonprofits at FANO's Annual Conference

http://www.fano.org. Dr. Carmen D. Ortiz, will be presenting workshop on New Marketing and Social Media for Non Profits at the 21st Annual Conference sponsored by FANO in Miami August 27th and 28th, 2012. In this video she shares reasons why leaders of Florida nonprofits need to attend this year's conference.

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From: Florida Association of Nonprofit Organizations, Inc.

Related topics : social media marketing non profit / marketing through social media

Kathleen Gage - Cause Marketing

http://www.kathleengage.com/fundraiser/ Cause marketing or cause-related marketing refers to a type of marketing involving the cooperative efforts of a for-profit business and a non-profit organization for mutual benefit. The term is sometimes used more broadly and generally to refer to any type of marketing effort for social and other charitable causes, including in-house marketing efforts by non-profit organizations. Cause marketing differs from corporate giving (philanthropy), as the latter...

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From: Kathleen Gage

Related topics : social cause marketing

PBS MediaShift | 5Across November, 2009 | Social Media Marketing | PBS

http://www.pbs.org/mediashift/2009/11/5across-social-media-marketing-101323.html Everyone talks about social media marketing, and how businesses must be on Twitter and Facebook to succeed. This roundtable of experts gives advice on what works -- and doesn't -- for small businesses, non-profits and big companies in the social media space.

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From: PBS

Related topics : social media marketing small business / social media marketing companies / marketing through social media / social media companies / social media expert

The Power of Social Media in Business

https://www.facebook.com/socialunivrse

The Social-Universe provides your business with the full arrange of comprehensive Social Media Marketing Tools and Packages. The Social-Universe can develop small to comprehensive Social Media Marketing packages for your business in any industry. The Social Universe also powers the Social Media for such organizations as The Local Business Network and LocalBlox.com. Though all businesses are accepted, the Social-Universe also has customized solutions,...

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From: ISDVirtualAssistant

Related topics : social media marketing small business / social media tools for small business / social media network marketing / social media marketing pricing / social network for small business

Social marketing for non profit and small business.

http://jennifer-wallis.com/social-media-registration/ Social marketing for non profit and small business that will increase customer and supporter e-traffic immediately.

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From: Jennifer Wallis

Related topics : social media marketing small business / marketing through social media