Selected videos for topic: social marketing events 2015
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Social Brands: The Future of Marketing? | IAA Leadership Forum 2015
Simon Kemp, Asia Regional Managing Partner, We Are Social (Singapore)
With digital and social connectivity now an integral part of people's everyday lives all over the world - from New York to New Delhi to Papua New Guinea - it's time to fundamentally rethink the way our brands engage with the world. Marketing's future won't be about dictatorial brands that tell consumers what to buy through endless ads; it will be about democratic brands that understand how to use marketing to co-create value...
From: International Advertising Association Videos by OnScroll.com
Related topics : branding social marketing