Nancy Lee's Keynote address to the 1st Social Marketing Conference held at NUI Galway, 2009, Part II

Keynote address entitled "Planning a Social Marketing Initiative", Part II presented by Nancy Lee, Social Marketing Services Inc., Seattle, USA, at the 1st Social Marketing Conference, NUI Galway, 2009.

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From: Whitaker Institute for Inovation and Societal Change, NUI Galway

Related topics : marketing social services

Firstcomm Marketing initiative - Social Media Management

Social Media Management per month

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From: Firstcomm Marketing

Related topics : manage social media / marketing through social media / media marketing manager / social marketing initiative / social media media

Social media marketing tips from social media marketing guru Arturs Mednis from Latvia

Michael Leander talked to social media marketing guru Arturs Mednis from Inspired Digital in Latvia to learn what he thinks are the three most important social media marketing components for success.

Arturs Mednis and his team of social media marketing experts have experienced significant results working with high profile brands in the Baltic markets. In the video he talks about three social media marketing ingredients that can make or break a social media marketing strategy and...

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From: Michael Leander

Related topics : social media marketing guru / digital media marketing strategy / social media tips / internal social media strategy

The WestJet Social Media Initiative of the Year Award

The WestJet Social Media Initiative of the Year Award

The Social Media Initiative of the Year Award will be presented to the tourism business or organization that has devised and implemented the year's most outstanding social media marketing campaign or initiative.

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From: TIAC / AITC

Related topics : social media award / social media marketing campaign / marketing through social media

IAMAI 10th India Digital Summit– Social Media Marketing

Breakout – Marketing 3 Social Media Marketing – A peek into the future

•How will the marketing strategies evolve with the continuous Social Media intensification?

•Which are the Social Media Metrics that needs to be tracked by marketers?

•Can social media be the new performance marketing tool?

•Which Social Media strategies are not seeking benefits for the brands and should be now avoid?

Speakers

•Rajiv Dingra, Founder & CEO, WATMedia (Moderator)

•Manmeet Vohra, Director...

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From: IAMAIForum

Related topics : social media marketing strategies / benefits of social media marketing for business / digital media marketing strategy / social media metrics tools

Assessment Task 2 Description

Working in the same groups which you worked in for Part A and building on the social media audit information you've analysed, you are now required to develop an appropriate social media marketing plan for the same company. Your initiative should pay particular attention to:

• Original user content development

• Use of relevant social media platforms (i.e. the optimum social media mix given the social media objectives of the programme (Facebook, Twitter, LinkedIn, etc.)

• Integration with...

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From: Stephen Singaraju

Related topics : social media marketing plan sample / social media platforms for marketing / social media marketing companies / marketing through social media / social media companies

Marketo Announces Social Marketing Automation, Acquires Crowd Factory

http://marketo.com/crowdfactoryacquisition Phil Fernandez, President and CEO of Marketo and Sanjay Dholakia, CEO of Crowd Factory, announce that Marketo, the leader in Revenue Performance Management and Crowd Factory, the leader in Social Campaign Management, have joined forces to deliver the world's first integrated solution for Social Marketing Automation. Marketo's acquisition of Crowd Factory breaks social marketing from its usual silo, making it an integrated and integral part of every...

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From: Marketo

Related topics : social marketing solution

Social Media Strategy Template - A Start

http://social-media-strategy-template.blogspot.co.uk

Where do social media strategy templates squeeze into your entire social media strategy?

Social media marketing has evolved the way in which businesses disseminate their communications. A social media strategy template could be the most critical resource that any marketer may have nowadays. Everyone can observe the growing position that social media strategy template perform while promoting your brand. Businesses continue to be struggling...

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From: TSMSBlog

Related topics : social media marketing strategy template / social media promotion strategy / social media branding for business / marketing through social media / social media brand management

Social Marketing - Gartner For Marketers

Get inside the mind of customers, cultivate brand advocates and increase conversion rates through leveraging the power of social media.

How we define this key initiative?

Social marketing is a strategy that uses social media to listen to and engage customers, and to cultivate brand advocates. It can shorten product development cycles, boost innovation and increase conversion rates.

Free research: http://www.gartner.com/marketing/digital/research/social/

Get smarter in your role

Our...

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From: Gartner For Marketers

Related topics : using social media for marketing research

Nancy Lee's Keynote address to the 1st Social Marketing Conference held at NUI Galway, 2009, Part I

Keynote address entitled "Planning a Social Marketing Initiative", Part I presented by Nancy Lee, Social Marketing Services Inc., Seattle, USA, at the 1st Social Marketing Conference, NUI Galway, 2009.

View more

From: Whitaker Institute for Inovation and Societal Change, NUI Galway

Related topics : marketing social services