Social Media and the Company Brand

In this video we address the power that an employee's use of social media can have on the brand of their company. We explore what is best avoided in such usage, and some guidelines for how to positively affect a brand. More information can be found at these...

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From: ChalkBites

Related topics : brands using social media / social media marketing companies / social media for recruitment companies / social media branding / social network marketing jobs

Social Media Monitoring How-tos Part 1 - Introduction

This video is Part 1 (Introduction) of webinar: Building Brands and Driving Sales with Social Media Monitoring. Real World Examples.

English Subtitles/captions available (Click 'CC' button.)

For more such webinars, follow us @sysomos. We provide Social Media Monitoring Solutions.

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From: Sysomos

Related topics : social media brand monitoring / social media solutions

ListenLogic - Social Listening Intelligence Center Case Study

ListenLogic's social media command centers for the enterprise help major brands manage corporate reputation/risk and stay ahead of issues on social media.

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From: listenlogic

Related topics : social media listening command center / social media brand management / social media and reputation management / social media intelligence / corporate reputation management case study

SMO company in Delhi

Kinitro technologies is a award winning company. Social media optimization (SMO) is a very creative & innovative platform. It is the process of increasing the awareness of a brand or product by using a number of social media outlets. Get more info:- http://www.kinitrotechnologies.com/social-media-marketing

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From: Shashank kinitro

Related topics : social media optimization company / social media marketing companies / using social media marketing / social media companies / social media branding

How Digital Has Changed the Game of Advertising | Lili Gil on CNN en Español

Not long ago social-media marketing was something that brand managers might ask their summer interns to deal with. Today it has become a pillar of the advertising industry. Social networks like Facebook, Twitter and LinkedIn have cultivated vast audiences: 2 billion people worldwide use them, says eMarketer, a research firm. Online advertising of all sorts continues to grow, and within that category, spending on social-media ads has gone from virtually nothing a few years ago to perhaps $20...

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From: Cultural Intelligence [With Lili Gil]

Related topics : social media advertising spend / social media brand management / social media marketing spend / social media branding for business / brands using social media

Lecture 7 - Social Media Best Practices - Essentials of Digital Media, Comm 2250

Using a slide deck from SocialMedia404 I cover the simplified pattern for launching a Social Media effort. Social media is almost a must today when engaging customers and building your brand. using these short ideas, you will be able to grow and maintain your brand.

In short, know your audience, your fans, your subscribers, know what they like. actively engage them with questions and interactive posts. Continue to do market research to find out what type of content, information, etc., they...

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From: Drew Tyler

Related topics : brands using social media / social media today / social media types of content / social media branding

Skill Session: Allison Josephs presents Advanced Social Media: How to Grow, Expand and Gain

Are you familiar with the basic platforms and tools of social media but want to take it to the next level? Join Allison Josephs, Founder and Director of Jew in the City, an organization working to counter stereotypes and publicize the beauty and relevance Orthodox Judaism, in a targeted training session on advancing your social media skills. Learn how to expand your social media reach, build a larger and more dedicated following and ' most significantly ' create a personal, cause-centered...

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From: ROI Community

Related topics : social media brand building / social media basics / social media tools / social media training / social media tips

Grace Hill OnAir / Episode 3

Kara Rice interviews Social Media Design's Lori Randall Stradtman on this episode of Grace Hill OnAir.

Lori specializes in creating social media campaigns that weave together communication threads and help company's create strong branding. She is staff writer for Social Media Examiner and Entreprise Efficiency and a contributing author for Smart Brief. She was a keynote speaker earlier this year at BlogWorld. She is a frequent guest lecturer at The University Of Georgia. You can find Lori at...

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From: Grace Hill

Related topics : smart brief on social media / social media branding / social media help / social media social

Burberry: Great Brand with Poor Social Engagement?

http://dcincome.com/blog/burberry-a-great-brand-with-poor-social-engagement

Here is the BIGGEST (and most costly) mistake the majority of luxury brands like Burberry are making on social media. Click the play button above to watch.

Continued success,

- Matthew Loop, DC

Burberry

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Burberry USA

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From: Matthew Loop

Related topics : luxury brand social media marketing / social media branding

Social Media Monitoring Software Application

Social networking is turning into a vital part of social life, online as social sites and applications proliferate. In business, online networking is utilized to market products, advertise your brands, interact with current clients and foster new business. Social media monitoring tools have developed in resent years from purely offering listening features to include rich analytics, dashboard creation, and powerful queries with semantic analysis. Social Media Management Tools belongs to a...

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From: Sproutsocial Alternative

Related topics : social media networking sites business / social media monitoring tools / social media analysis tools online / social media monitoring software / social media management tools