Selected videos for topic: social media advertising spend
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Webinar | Social Media Advertising: The Legal Challenges of Marketing in a #HASHTAG World
Join Fish & Richardson for this complimentary webinar on legal issues and strategies brand owners should consider when marketing through social media. Register now for this social media advertising webinar. Wednesday, August 20, 2014 1:00 PM - 2:00 PM EDT In 2013, spending on social media ads in the U.S. stood at $6.2 billion, accounting for 13.9% of all online advertising. Social media advertising allows brand owners to instantaneously interact with an infinite number of consumers at a...
From: fishandrichardson
Related topics : benefits of social media advertising / webinar on social media marketing / social media viral marketing campaign / social media online marketing / social media marketing companies
Social Media Advertising: Data, Trends & Opportunities
http://www.danhodgins.com/social-media-ad-spend-3-8b-in-2013-to-9-8b-by-2016-data-trends-opportunities
Social Media Advertising: Data, Trends & Opportunities
In this brief 4 minute presentation I summarize key data, trends and opportunities in social media advertising.
These opportunities exist for both large businesses wishing to achieve marketing goals, and entrepreneurs seeking to build businesses that provide products, services and solutions that help advertisers increase...
From: Dan Hodgins
Related topics : social media advertising trends / social media help / social media solutions / marketing through social media / social media media
What Does $3 Billion in Ad Spend Get You? The Dos and Don'ts of Social Media Advertising
Marketers cannot live on an earned media strategy alone. While social word of mouth is powerful, it'll increasingly be coupled with paid social media to realize the true potential. In fact, social media ad spending should grow 55% this year alone to $3 billion. Where is that money going to? How are those ads working in concert with other marketing formats? And where, when and how should your brand include paid social media in an ad buy? We'll analyze the best social media buying strategies and...
From: adtechevents
Related topics : social media ad spend / social media marketing strategies / social media advertising spend / social media social
SocialLife4 - Latest trends from the most comprehensive tracker of UK social media use
A review of the latest social media news and statistics from the May 2014 wave of our tracker (based on a robust sample of 5,500 social media users aged 11 and above):
- Awareness and usage of 22 platforms including Facebook, Twitter, YouTube, Google+, LinkedIn, Instagram, Snapchat and Pinterest
- Which platforms have strong momentum and which are losing traction?
- Which demographic groups are driving social media use and which are losing interest?
- How social media device usage is evolving...
From: Harris Interactive UK
Related topics : brands using social media / social media advertising spend / social media branding / social media marketing news
Social Advertising Trends and Spends
Join Miri Rodriguez, Social Media and Communities Lead at Microsoft to learn about:
1 - Social channels latest trends and capabilities for advertising
2 - The best ways to connect with your customers through ads
3 - Challenges and opportunities in today’s social advertising
From: Social Media Strategies Summit
Related topics : social media advertising trends
Social Media business continues to grow
In this video we describe how the Social Media business continues to grow.
Market research company eMarketer forecasts that US advertisers will spend 20% more on social networking sites such as Facebook, Twitter and MySpace in 2010.
This means social media will account for 6.7 per cent of all US online ad spending.
Apparently Facebook dominates with 50% market share of Social Media spend whilst Myspace diminishes.
Visit Weboptimiser at http://www.weboptimiser.com for custom Search...
From: Weboptimiser
Related topics : search & social media marketing / social media market research companies / social media advertising spend / social media marketing companies
Advertising Effectiveness in Social Media
With Lotame, advertisers are able to target specific audiences in the social media space. Andy Monfried, CEO and Founder of Lotame, discusses how new metrics enable efficient ad spending
From: lotamizer
Related topics : social media advertising effectiveness
Mastering The Art of Social Media - Workshop With MauBelajarApa.com's Founder (Jourdan Kamal)
Social media marketing is no doubt a hot topic today. Many of you might have already been using platforms like Facebook and Instagram for your business. But are you getting the result you want? Or maybe you are thinking of hiring some Social Media "expert" but do you know what criteria to look for? The demand for people with "social media marketing" skills has risen 47% in the past year and is projected to continue growing at a fast clip as more business move marketing spending from paid...
From: MauBelajarApa
Related topics : social media marketing spend / marketing through social media / social media platforms for business / social media expert / social media engagement
How Digital Has Changed the Game of Advertising | Lili Gil on CNN en Español
Not long ago social-media marketing was something that brand managers might ask their summer interns to deal with. Today it has become a pillar of the advertising industry. Social networks like Facebook, Twitter and LinkedIn have cultivated vast audiences: 2 billion people worldwide use them, says eMarketer, a research firm. Online advertising of all sorts continues to grow, and within that category, spending on social-media ads has gone from virtually nothing a few years ago to perhaps $20...
From: Cultural Intelligence [With Lili Gil]
Related topics : social media advertising spend / social media brand management / social media marketing spend / social media branding for business / brands using social media
Social Media Management - Benefits of Social Media Marketing
http://rapidseoexpert.com/social-media-management/
Social Media Management - One of the simplest ways to get more traffic for your website is social media marketing. It is especially effective for small businesses aiming to increase their brand awareness without spending to much on advertising services.
From: SEO Expert Videos
Related topics : benefits of social media marketing for business / social media brand management / social media management services / social media marketing websites / social media social