social marketing vs. social networking/social media

Behavioral marketer Susan Starbird explains the difference between marketing for behavior change and using the new and popular promotional tools.

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From: susan starbird

Related topics : social media network marketing / using social media marketing / marketing through social media / new social media tools / social media social

Dan Krutka speaks at the Indiana University School of Education

Professor and podcast host, Dan Krutka joined the INSPIRE seminar to discuss the changing nature and roles of media in our society. During seminar Dan encouraged students to critically examine the role of social media in the most recent election cycle and discussed how social media can afford democratic learning. As a co-facilitator of #sschat on twitter, Dan intimately understands how social media can be leveraged to connect people and resources.

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From: IU School of Education

Related topics : role of media in social change / social media education for students

2015 Social Media Trends

For those of us working with social media, we must constantly strive to keep up with the speed of change in the industry. Given that the entire digital landscape can shift in the space of a year, forward planning can be a big challenge! Get a head start by watching our latest video - see what our social media experts are predicting for 2015.

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From: Kantar Media

Related topics : social media work / social media trends / social media expert

U.S. Election 2012 - The Use of Social Media in Political Campaigns

On February 29, 2012, Dr. Jason Johnson took part in a teaching training seminar at the Amerikazentrum Hamburg. He delivered a speech on the importance of the Internet and Social Media for political campaigns in the United States.

In his presentation, he described the development from using emails for the first time in Bill Clinton's campaign in 1992, the first fundraising websites of John McCain in 2000, Howard Dean as the forerunner of web based campaigns in 2004, and the major change...

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From: USConsulateHamburg

Related topics : best social media campaigns 2012

How Social Media Has Changed Business

http://brittmichaelian.com Close up of Britt Michaelian at the Smarty LA and Step Up Women's Network Panel discussion on Influence and Persuasion Through Social Media. Moderated by Liz Dennery Sanders with panelists Gail Becker, Susan Fleishman, LorrieThomas and Britt Michaelian

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From: Britt Michaelian

Related topics : social media changed business

Social Media Marketing Trends for 2014

It's clear that social media is here to stay, but many businesses are still slow to adopt a strategy on how to best utilize it for marketing. New social networking platforms continue to appear and the existing ones, like Facebook and Twitter, continue to evolve to keep up with the changing market. We have analyzed the current trends in social media and have made some predictions for next year so that you can be ahead of the curve.

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From: Engage Target Media

Related topics : social media marketing trends 2014 / social media marketing strategy / marketing through social media / social media media

Leveraging Social Media

Leveraging Social Media presentation from Affiliate Summit East 2008, which took place August 10-12, 2008 in Boston, MA.

Speaker: Sam Harrelson, Publisher, CostPerNews

This session helps affiliate marketers, networks and merchants recognize the power of adapting and adopting social media platforms into their programs for increased traffic, conversions and profit.

Slides from this session are available at http://www.slideshare.net/affsum/leveraging-social-media

More details on Affiliate...

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From: Shawn Collins

Related topics : leverage social media marketing / social media platforms for marketing / social media platforms list / social media marketing companies / marketing through social media

The Effects of Social Media on Society and Marketing

This video describes the effects of social media on society & how marketing can utilize it. There has never been a bigger force for change than technology. It changes everything about the way we live, the way we get around, the way we eat, and even the way we talk to each other. With the rise of social media, the idea of community has changed radically. It's no longer about the people around you. It's anyone, anywhere on the planet that has a shared interest. Helping brands make those...

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From: vitrue

Related topics : social media changed marketing

Christian Sandvig: Future Social Science On and With Digital Media

What it means to study society is profoundly changing as we are increasingly surrounded by and incorporated into a pervasive network of digital media. In this panel, five scholars will comment for five minutes each on emerging research problems, opportunities, and methods in social science both with and about digital media. Topics will include computational (or e-) social science, new forms and genres of social media, new methods and tactics, legal obstacles to transformative research, and...

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From: The Berkman Klein Center for Internet & Society

Related topics : social media in education research / social science network research

Classroom Decoration Time! Social Media classroom theme 📚✏️🖍

Hey Be-unique Babies,

Check out my social media classroom theme.

I decided to use this theme to show my students a positive way to use social media. Too many times we hype up the negative postings on Facebook, Whatsapp, and the others. But there are many positive and encouraging posts that go unnoticed.

So this term I'm changing all of that in my class. Here is a little snippet of my classroom..Social Media came to life.

I hope you enjoy!

MUAHHHH...

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From: Ms. Be-unique

Related topics : social media classroom / using social media / social media social