Cathy Ashenbremer discusses Clorox's winning social media campaign
Clorox won PR Daily's award for Best Social Media Campaign for the Clorox Lounge, a social media hub featuring contests, giveaways, coupons, and—perhaps most importantly—comic relief to entertain moms during their "potty breaks."
Cathy Ashenbremer, of Current, discusses the genesis of the campaign and why it was so successful.
PR Daily's 2012 Digital PR and Social Media Awards were presented by Synaptic Digital.
From: RaganAwards
Related topics : pr social media presentation / successful social media campaign / social media hub
Trends in Social Media Monitoring and Measuring Tools You Need to Know About Now
Emily Yu, VP, Marketing & Partnerships at The Case Foundation, Brandon Andersen, Director of Marketing at Cision, and Erica Campbell Byrum, Director of Social Media at Homes.com & ForRent.com discuss social media measurement at PR News' Social Media Summit in New York City on June 3, 2014.
From: PRNewsOnline
Related topics : social media measurement tools / new trends in social media marketing / social media marketing news / social media monitoring tools / social media marketing tools
Jakub Hrabovsky - World Communication Forum in Davos, 2013
Jakub Hrabovsky, CEO of Manage Social (London, UK), is sharing his views on Social PR (vs. Traditional), PR of the Future & PR Education.
Hrabovsky has some great experience in Online & Social media strategy development and implementation. Except for this, at Vodafone, where he worked previously, he was responsible for social media reputation & community management; customer care & acquisition in social media channels; media relations; brand & sponsorship PR.
From: WorldCommForum Davos
Related topics : social media vs traditional pr / social media online reputation management / social media brand management / manage social media / social media branding strategy
Welcome to CYBER PR'S Social Media House for Musicians
Cyber PR’s SOCIAL MEDIA HOUSE course is designed to teach people just like YOU (musicians and music entrepreneurs) how to leverage social media to create dramatic improvements in your online marketing strategy. The course is now available to take a la carte, so you can hone in on the specific areas where you want help – or you can sign up for the full 9-part course, which is now delivered as an email series.
Read the first blog post HERE:...
From: Cyber PR
Related topics : social media marketing for musicians / online pr social media / post social media strategy / social media courses / social media blogs
Women, Management and Work Conference speaker - Catriona Pollard
Macquarie University's Women Management and Work Conference speaker Catriona Pollard explains why women should be using social media for their career after her session 'Putting ME in social media - Practical and Social Media Skills for Your Career Advancement' on Day 1 of the conference.
Catriona is the director of CP Communications one of Sydney's most respected and innovative boutique PR and social media agencies.
She is an expert in public relations and social media with more than 20...
From: WomenAtWorkAustralia
Related topics : social media public relations / manage social media / social media conference / social media social
The 2inspire Social Media Seminar Facilitated by Ronke Lawal
On June 27th Ronke Lawal Facilitated The "How to Use Social Media To Grow Your Business & Have Fun Doing So!" Business Seminar on behalf of the 2inspirenetwork.com.
With a passion for digital marketing and PR, Ronke showed a range of business owners how to have fun whilst using their social media platforms to grow their business
Agenda
*Types of Social Media Platforms and how to use them
*Choosing The Right Platforms for Your business
*Tools to Manage Social Media
*Finding Business...
From: Ronke Lawal
Related topics : business using social media / types of social media platforms for business / using social media for pr / social media management tools / marketing through social media
Janet Johnson on Using Social Media for PR
In an excerpt from a longer talk, social media expert Janet Lee Johnson describes why the PR industry should be interested in using social media such as Twitter and blogs.
http://www.mambomedia.com/
From: Mambo Media
Related topics : using social media for pr
Presentation: Social Media Use in Chelmsford Public Schools
Using Social Media in the Chelmsford Public Schools - How we Manage PR Around the Topic of Social Media.
* Professional Use
* Pro Social Use
* District Perspective
* Promoting Academics
Leading Future Learning, Holy Cross, March 11, 2016
Dr. Linda Hirsch, Assistant Superintendent of Schools @Dr_Hirsch
Anne-Marie Fiore, Executive Director of Technology and Information @Chelmstech
Dr. Matthew Beyranevand, Department Coordinator of Mathematics and Science, @Dr_Beyranevand &...
From: Math With Matthew
Related topics : using social media for pr / manage social media / promotion social media
Understanding Social Media from a PR Perspective Webcast
This webcast aims to address the main concepts behind social media and its implications in the public relations industry. Social Media and PR: http://bit.ly/bHKDS7
From: Filippo Ciampini
Related topics : social media public relations / social media in pr / social media media
PR Social Media Training
Social Media Training Video for PR Firms at Georgia Southern University Fall 2014.
From: Tommy Browne
Related topics : pr firms social media / social media training / social media firm / social media social media