AmpliVox CEO Don Roth at "Social Media and the Art of Cause Marketing" Seminar

More Info: http://blog.ampli.com/2012/04/what-is-social-media-cause-marketing.html

http://www.ampli.com/

AmpliVox CEO Don Roth explains the Cause Marketing Campaign "The Pink Podium Promise" where AmpliVox donates special pink podiums to Breast Cancer Awareness Organizations.

For more information, please visit this site: http://www.ampli.com/community-outreach/pink-podium-promise.aspx

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From: AmpliVox Sound Systems

Related topics : social media cause marketing / marketing through social media / blogs and social media

Marketers should focus on content optimization rather than SEO at SES San Francisco

Jamie O'Donnell, SEO-PR, interviews Duane Forrester, Bing, at SES San Francisco 2011.

01:10

Duane reports that many of the attendees he has observed are still spending more of their money and energy into SEO rather than into social media marketing campaigns. Duane says many marketers still need to be educated on the importance of focusing on search and social signals rather than one over the other.

02:40

Duane stresses how marketers should be thinking less about SEO and more about...

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From: SES Events

Related topics : social media marketing campaign / learn social media optimization pdf

Social Media for Entrepreneurs - CMO Advantage

Melanie Rae, Managing Director of Guilded Business Plan, gives the 6 -Step action plan for Entrepreneurs starting a Social Media campaign.

Tune-in live every Friday at 2 p.m. ET at ThePulseNetwork.com for CMO advantage

and check out past episodes at http://thepulsenetwork.com/marketing/cmo-advantage/social-media-for-entrepreneurs-melanie-rae/

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From: TPNDigitalMarketing

Related topics : advantages of social media marketing for business entrepreneurs / advantages of social media marketing campaign / social media marketing plan steps / manage social media

"How Durex Dominates Social Media in China" - Thoughtful China

Reckitt Benckiser has adopted a successful all-social, all-digital strategy for Durex in China with very strong results and is widely considered to be one of the most successful marketers using Weibo in China today. This week on “Thoughtful China,” host Clement Tsang talks with China Marketing Director Ben Wilson about creating content in China, working with key opinion leaders in social media, how RB evaluates ROI for social media campaigns, and the cultural challenges involved with...

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From: ThoughtfulChina

Related topics : successful social media campaign / social media promotion strategy / social media marketing strategy / using social media marketing / social media content

Social Media Revenue Model-Part 1.m4v

http://ahamomentmarketing.com/ A better understanding about creating your social media identity, using automation, plus valuable marketing tools to create and implement your online marketing campaign.

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From: AhaMomentMarketing

Related topics : social media marketing revenue model / using social media marketing / social media marketing campaign / social media tools

How American Airlines created new branding buzz with social media

Learn more about the session here: http://goo.gl/XkrStv

--

How do you get influencers excited about your big announcements? Jon Bird, creative manager for social marketing, tells how American Airlines built social media interest when it released its new logo.

This clip is from the Ragan Training video, "Social rebranding: How American Airlines launched a new fleet and a new branding campaign through social media," part of our new distance-learning portal.

Ragan Training contains hundreds of...

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From: Ragan Communications

Related topics : social media brand management / creative marketing social media / social media branding / marketing through social media / social media training

Career as digital marketing executive

Career as digital marketing executive by

A Digital Marketing Executive is a Marketing Manager who focuses on online marketing of products.

Their role includes use of digital marketing strategies. Any marketing campaign that is based online, such as social networking, YouTube videos, and online adverts, search engine optimization, social media optimization is included in digital marketing.

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From: educationfundas

Related topics : digital media marketing strategy / online social networking marketing / social media online marketing / social network marketing strategies

Business Content Integrated Marketing Strategies

Now your company can benefit from a well-coordinated program that uses multiple promotion methods in an integrated marketing campaign.

By integrating your email copy, social media campaigns, blog posts, newsletters, PR, landing pages along with professionally written business content and refining it with analytical data; your marketing efforts will:

• Generate more sales

• Establish your knowledge and authority

• Increase your brand awareness

• Maintain a dialogue with your customers...

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From: Business Content

Related topics : social media marketing campaign

Planning A Successful Social Media Campaign

http://www.hallaminternet.com -- Susan Hallam explains the importance of planning your social media campaign so you're updates are always interesting and relevant. Susan has provided you with a free social media content calender on Excel which you can use to plan out your campaign effectively and strategically.

Hallam Internet is an Internet Marketing Agency based in Nottingham. We help a wide variety of clients throughout the UK on all topics of Internet Marketing. If you'd like more...

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From: Hallam Internet

Related topics : social media marketing campaign plan / social media marketing agency uk / social media content / using social media marketing

#132: Mike King – Music Marketing

In this episode of the DIY Musician Podcast, Kevin interviews Mike King, instructor and CMO of the Berklee Online school of music. Mike has written and teaches four courses for Berklee Online: Online Music Marketing with Topspin; Music Marketing 101; Online Music Marketing: Campaign Strategies, Social Media, and Digital Distribution; and Music Business Trends and Strategies. He’s also author of Music Marketing: Press, Promotion, Distribution, and Retail (published by Berklee Press in...

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From: DIYMusicianPodcast

Related topics : music media marketing / social marketing online course / social media marketing strategy for schools / social media marketing campaign 2014