The Blueprint for Social Marketing Success: Setting the Foundation for a Breakthrough Year

Social media is a relatively new marketing channel, constantly changing and evolving. Without the basic foundation for marketing success--specific to social--it's easy to get lost.

Whether you just started on social or have been in the game for awhile, this video offers you a unique framework so you can construct your own organization-specific blueprint for social success.

Learn how to:

- Develop a strategy for the 3 C’s of social - channel, content, and campaign

- Plan and take your...

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From: Simply Measured

Related topics : successful social marketing campaigns / social media marketing campaign plan / social media marketing companies / marketing through social media

Gary Vaynerchuk: The Dumbest Move I've Ever Seen on Social Media | Inc. Magazine

Gary Vaynerchuk has strong words for companies that use tragedies for social media campaigns.

Subscribe to Inc.'s channel, click here: http://www.youtube.com/user/incmagazine?sub_confirmation=1

For more from Gary Vaynerchuk on social media, entrepreneurship and marketing strategy, visit: http://www.inc.com/gary-vaynerchuk/what-it-takes-to-succeed.html?CIDsm00008

Facebook: https://www.facebook.com/Inc

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From: Inc.

Related topics : social media marketing strategy / social media marketing companies / using social media marketing / social media companies

1. We Hate Social Media: Neil's Intro for Pharma Companies #whsm @aurorahealthpr

Many commentators and Web 2 evangelists simply don't understand the challenges associated with pharma digital comms, right?

"We Hate Social Media" was a campaign that Aurora ran back in 2010, to spread the love of social media and highlight it's advantages within pharma communications.

In 2012 Aurora launched a digital marketing business unit called The Social Moon. Our team helps clients understand and integrate the highest quality digital marketing with their business strategy and...

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From: wehatesocialmedia

Related topics : advantages of social media marketing strategy / advantages of social media marketing campaign / social media marketing companies / digital media marketing strategy / marketing through social media

Obama Campaign Uses Social Media To Beat Hillary Clinton and John McCain in 2008

To integrate all the elements so they work most powerfully with each other—search engines, video, social media, and mobile marketinghttp://www.imediamarketingz.com. iMediaMarketingZ is dedicated to helping businesses use powerful new online and mobile marketing platforms to get visibility, traffic, leads, customers and raving fans. To integrate all the elements so they work most powerfully with each other—search engines, video, social media, and mobile marketing

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From: MediaMarketingZ

Related topics : search engine marketing social media / business using social media / marketing through social media / social media integration

U.S. Tourism Strategy and Marketing Campaign Explained seminar (part 2)

A video of the Social Media and Marketing Manager of Brand USA, Keri Hanson, discussing the organization and their programs.

This video was filmed at the Blackstone Valley Visitor Center in Pawtucket, RI.

www.sustainabletourismlab.com

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From: bvtc2011

Related topics : social media marketing seminar / social media brand management / marketing through social media / social media branding strategy

U.S. Tourism Strategy and Marketing Campaign Explained seminar (part 3)

A video of the Social Media and Marketing Manager of Brand USA, Keri Hanson, discussing the organization and their programs.

This video was filmed at the Blackstone Valley Visitor Center in Pawtucket, RI.

www.sustainabletourismlab.com

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From: bvtc2011

Related topics : social media marketing seminar / social media brand management / marketing through social media / social media branding strategy

Mediareach Advertising - Discover Our Formula for Successful Integrated Marketing Campaigns

It's taken skills, vision, insight, and planning to bring 'joined-up' thinking to brands. Our formula for integrated success has been based on a culture of expertise, consistent knowledge sharing and recruitment of diverse professionals.

The multi-disciplined approach has involved into:

- Marketing & Advertising

- Digital Marketing & search

- Media planning and buying

- Web design & development

- Comms planning

- Social media

- Multicultural marketing

- Experiential and consumer...

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From: Mediareach Advertising

Related topics : social media marketing campaign plan / digital media marketing plan / social media marketing websites

Social Media Tactics

Word of mouth, referral from family or reliable friends and most importantly now, aggregated reviews play a powerful role in our purchase decision.

Use social media to engineer and facilitate your customers' journey. Reach the ones that are important to you and more so with the exact unique message you need to deliver. Learn how different campaigns for different segments of influencers in the customer journey can help the entire customer buying...

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From: mediaforceweb

Related topics : using social media marketing / digital media marketing

SJU Faculty Experts: Social Media and Presidential Politics

Associate professor of marketing at Saint Joseph's University, Janée N. Burkhalter, Ph.D., comments on the impact of social media on presidential campaigns — touching on themes of authenticity, voice and empowering voters.

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From: Saint Joseph's University

Related topics : social media impact on political campaigns / social media marketing association / social media marketing campaign

Social Video Tips and Tricks | Webinar | Moving Targets Marketing

Today, social media is more than a fun way to connect with your friends. Social media is your ticket to reaching more customers than ever before, and social video has quickly emerged as the go-to tool for businesses looking to cut through the noise and engage their customers.

It’s time to get active. In this webinar, we’ll teach you how to use video to engage your audience and ignite sales. Ian Repko and Shannon Jester will show you…

Why social video matters

Which video style is...

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From: Moving Targets

Related topics : social media and business marketing webinar / using social media marketing / social media today / social media tools for business / social media tips