Kristine de Valck - How can social media be used as a marketing tool?

Over the past decade, social media has revolutionized the ways in which we live, learn and do business. HEC Paris Professor Kristine de Valck discusses the ways in which companies engage with online consumer communities in order to promote their brand, products and services. She also addresses the "million dollar question" of how to quantify the success and efficiency of online marketing strategies.

Subtitles in Mandarin.

For more information about the HEC Paris Executive MBA, please visit...

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From: HEC Paris Executive Education

Related topics : social media marketing tools / social media marketing companies

Future of Retail: Luxottica Social Media

http://sap.com/conversations Michael Braine, CIO of Luxottica North America discusses how his company uses social media to engage customers. Watch the video with Jim Fields, VP Marketing at SAP and Michael Braine, CIO of Luxottica North America. For more content: http://sap.com/conversations

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From: SAP

Related topics : using social media marketing / social media marketing companies

Gary Vaynerchuk on "I love Social Media because it sells stuff!" - Presidents Summit, April 2015

Gary Vaynerchuk, CEO, Vaynermedia

Gary Vaynerchuk is a New York Times and Wall Street Journal best-selling author, as well as a world famous social media expert.

With an entrepreneurial spirit and a clear recognition of the emergence of e-commerce in 1997, Gary launched Winelibrary.com, one of America’s first wine websites, and helped grow his family’s wine business from $3 million to $60 million by 2005. Its success has made him a social media marketing guru.

Gary is an innovative...

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From: Presidents Institute

Related topics : social media marketing guru / new social media websites 2015 / social media marketing companies / social media marketing agency / social media companies

The Blueprint for Social Marketing Success: Setting the Foundation for a Breakthrough Year

Social media is a relatively new marketing channel, constantly changing and evolving. Without the basic foundation for marketing success--specific to social--it's easy to get lost.

Whether you just started on social or have been in the game for awhile, this video offers you a unique framework so you can construct your own organization-specific blueprint for social success.

Learn how to:

- Develop a strategy for the 3 C’s of social - channel, content, and campaign

- Plan and take your...

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From: Simply Measured

Related topics : successful social marketing campaigns / social media marketing campaign plan / social media marketing companies / marketing through social media

Are you using the best content for social media distribution? Christer Holloman talks digital assets

If you’re distributing your content through social media how can you choose the right digital assets, manage risk, and maximise your digital presence?

In the following interview with White Hat Media’s Jeremy Spiller, digital marketing expert Christer Holloman, discusses how companies can pick and choose their most valuable real life assets and turn them into powerful digital assets for consumption across social media. Providing examples from his own experiences, Holloman gives us great...

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From: White Hat Media

Related topics : social media distribution / social media content / business using social media / social media marketing companies / social media management company

One Source Roofing & Remodeling

http://distillerycreative.com/

Distillery Creative is refining the art of webmaking one website at at time. We are a full service web company that offers web design, branding, seo, online marketing, and social media.

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From: Distillery Creative

Related topics : social media online marketing / social media marketing companies / social media marketing websites

Social Media & Instagram Marketing - Start An Online Fashion Business

This video discusses the types of Social Media marketing you can do for your business. It also discusses Instagram marketing and what to look for in a partner to conduct a campaign with. Watch this video before you embark on an Instagram Marketing campaign so you can save TIME and MONEY.

Please feel free to comment and ask questions. I will try my best to get back to you. =) Don't forget to add me on facebook/pinterest/WeHeartit/Trendabl - @ARCHVST

Instagram -...

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From: ARCHVST

Related topics : social media online marketing / social media marketing campaign

Affiliate Marketing in the Age of Social Media at Affiliate Summit West 2012

This was a conference session titled Affiliate Marketing in the Age of Social Media from Affiliate Summit West 2012, which took place January 8-10, 2012 in Las Vegas at Caesars Palace Las Vegas.

Session speaker:

Dave Taylor, Blogger, Ask Dave Taylor.com

Session description:

A few years ago, affiliate marketing was all about building a Web site or launching a blog and gaining readership. Today it's all about Facebook, Google Plus, Twitter. What are the NEW best practices?

Experience...

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From: Affiliate Summit

Related topics : affiliate marketing social media / social media marketing trends 2012 / social media marketing companies

Shaw Academy Social Media Marketing Review | Lesson 7

The purpose of this video is to get you thinking about our seventh lesson, and how you can use emotions to sell your product or further your brand. In addition to this, you will get a short summary of what will be covered in Lesson 8 of your Social Media Marketing Course. So let your emotions run free and let's hear your best ideas!

You can connect with us on:

Facebook: https://www.facebook.com/shawacademy

Twitter: https://twitter.com/shawacademy

LinkedIn:...

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From: Shaw Academy Social Media Marketing

Related topics : free social media marketing online course

How to Become a Social Media Guru

Bob Levin, CEO of Transformational Outsourcing gives you some tips on how to become a social media expert.

Transformational Outsourcing was founded by Bob Levin in 2008. Transformational Outsourcing is an outsourcing company with different expertise such as internet marketing, SEO, virtual assisting, craigslisting, data entry, lead generation and lead nurturing through email marketing, social media and lead calling. Transformational Outsourcing has a wide variety of services that can suit the...

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From: Bob Levin

Related topics : outsourcing social media / difference between internet marketing and social media marketing / social media small business tips / social media marketing companies