The WestJet Social Media Initiative of the Year Award

The WestJet Social Media Initiative of the Year Award

The Social Media Initiative of the Year Award will be presented to the tourism business or organization that has devised and implemented the year's most outstanding social media marketing campaign or initiative.

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From: TIAC / AITC

Related topics : social media award / social media marketing campaign / marketing through social media

Five Years of Social Media ROI Analysis

Five Years of Social Media ROI Analysis

In this one-on-one interview, Rex Briggs will discuss how to assess how much to spend on social media. Where should budget be reallocated from to fund social media? What impact will it have on brand image and sales?

Rex Briggs -- CEO, Marketing Evolution

Moderator:

Sheila Murphy Seles -- Director, Digital & Social Media, ARF

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From: Advertising Research Foundation

Related topics : social media marketing roi / analysis of social media / social media branding / marketing through social media / social media social media

Ankur Warikoo, Groupon India, on Successful Campaign by Brand on Social Media

Ankur Warikoo, Head APAC Emerging Makers, Groupon India, says that they havent done any campaign exclusively for social media. He says that they havent used social media as a stand alone medium. He feels that social media acts as a compliementary medium for their existing business. They have launched the campaign on their websites and replicated it as a theme/concept on social media. He talks in detail about 'The Onion Campaign' and got 25 % of their engagement from social media.

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From: Social Samosa

Related topics : successful social media campaign / brands using social media / best social media websites for businesses / social media social media

MGMT 6019- Oral Presentation- Social Media Policies

With the rapid growth of social media, businesses need to implement policies to ensure that employees who use social media, whether as part of their job or in a personal capacity, have guidance as to the company’s expectations of their online behaviour and external communication. This extends to social media usage regarding anything that concerns the organisation. A social media policy can be an organisation’s first line of defense in the event that a claim arises out of the improper or...

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From: N. Olivia Sandiford

Related topics : company social media policy / business using social media / jobs in social media / social media companies / social media media

Podcamp Pittsburgh 7: Social Media for Industry -- Strategies and Success Stories

Pittsburgh has become a vibrant diverse city but still has strong base of industry and manufacturing. The session will describe social media best practices that are appropriate for industry and B2B and will also detail some success stories from southwestern PA manufacturers using social media to engage with B2B customers and grow their business. Social media is a way for these regional companies to engage with their customers in new ways but it is also helping the young adults realize that...

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From: PodCamp Pittsburgh

Related topics : social media marketing success stories / social media marketing companies / social media engagement / marketing through social media / social media companies

Grand Opening of Dell's Social Media Listening Command Center

Grand Opening of Dell's Social Media Listening Command Center and the Social Media & Community Open Workspace by Dell's CEO Michael Dell, CMO Karen Quintos, and Vice President of Social Media and Community, Manish Mehta.

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From: Shawn Collins

Related topics : social media listening command center / social media media

How to boost your Events with Social Media

Why use Social Media to market your events. How to boost up your events with Social Media. Rules for Event Social Media Marketing. Using Facebook, Twitter & LinkedIn for Event Marketing. Presented by Gillian Meier from Blue Magnet Digital Solutions at the Future of Marketing and Events conference in South Africa in October 2012.

For more information or to attend one of our Training Workshops, visit our website at http://www.BlueMagnet.co.za - Digital & Search Marketing Training and Consulting...

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From: BlueMagnet

Related topics : social media marketing events / using social media marketing / social media marketing websites / social media solutions / social media training

Reputation Management & Impact on Social Media

http://repscanner.com - Social media and reputation management. Understanding how social and reputation management compliment each other.

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From: Rob Stanley

Related topics : social media reputation management / reputation on social media / manage social media / reputation managers

SoCast SRM outlines Radio's Social Media Opportunity

From hivio 2013 (http://hivio.com), the radio ideas festival: SoCast SRM (http://www.socastsrm.com) is a company that integrates radio and social media to make the distinctions transparent across platforms. In other words, SoCast makes radio social.

In this video, COO Sandy Hurst outlines the opportunity for radio in the social media space and illustrates specific applications to leverage social media, including social media-enabling all your online radio content.

SoCast is now creating an...

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From: Mark Ramsey

Related topics : social media opportunity / social media content / social media platforms / social media integration / social media social media

Social media software

social media software, social media advertising, social media marketing, social networking software, social media systems, social website software, social software tools,

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From: Karwaan solutions2

Related topics : social media marketing software / social media software tools / social media marketing websites / social media networking websites / marketing through social media