Why Your Company Needs to Pay Attention to Social Media
It's happening with or without you. That's what Radian6's Amber Naslund says about social media. Are you involved yet? Do you know how to measure the success of your social media program? At the MarketingProfs B2B Forum in Boston, Kyla Cullinane sat down with Naslund to figure out how companies should monitor their social media programs.
From: MarketingProfs
Related topics : social media monitoring companies / measuring social media success / monitoring social media / social media media
IMCA Webcast - Integrating Social Media in Crisis Communications
Crisis communications plans need to address social media, both in monitoring and managing messages, and as a proactive tool for information alerts. Join IMCA for a webcast featuring public relations executive Gary Kimball as we review how social media is integrated into an overall crisis communications plan.
From: IMCAnet
Related topics : social media crisis communications / social media plan / social media integration / social media monitoring tools / social media management tools
SMWF Asia 2010 - Anshul Jain (ThoughtBuzz)
Exclusive interview with Anshul Jain during the Social Media World Forum Asia 2010. Here he discusses the relevance of monitoring social media metrics, the politics of engagement and how ThoughtBuzz differs from other monitoring tools.
From: GetIT Comms
Related topics : monitoring social media metrics / social media monitoring tools / social media engagement
Create WordPress Forwarding Links With PrettyLinks
Do you find you need to use multiple strategies for managing and monitoring your website’s URLs?
In this video, Social Media Examiner’s Steve Dotto uses a simple Wordpress Extension, Prettylinks to show you how to create links that work from a social, marketing and tracking perspective.
For more information visit
http://blairwilliams.com/pretty-link/
Be sure to check out Social Media Marketing World to connect with fellow social media marketers who love social tools:...
From: Social Media Examiner
Related topics : social media marketing tool / using social media marketing / social media marketing websites / social media marketing strategy / social media monitoring tools
Webcast: Social Media Intelligence - 10 Essential Hacks for CI/MI Professionals
Nowadays everyone knows how to effectively use Social Media for essential competitor information – Right?
The truth is: Social media platforms are simply not designed for to find that information easily. They are designed to collect behavioral data of their users; true. They are designed to sell advertising; true. But even searching for your own posts from the can become a nightmare.
So is searching for competitor/market information worth the effort?
“True”, says Amir Fleischman, “you...
From: GICI Institute for Competitive Intelligence GmbH
Related topics : social media information / social media intelligence / marketing through social media
Words DHS Monitoring on Social Media
There's new information out about how the Department of Homeland security monitors social media thanks to a FOIA request filed by the Electronic Privacy Information Center. This request contained a list of words that the DHS is monitoring on sites like Facebook and Twitter. Some of the words are obvious, like bomb and airplane but some of the words are a lot less conspicuous.
Twitter: http://twitter.com/#!/TheAlyonaShow
Facebook: http://www.facebook.com/TheAlyonaShow
From: TheAlyonaShow
Related topics : new social media sites like facebook / social media information
Social Media Breakfast Toledo - No. 2
Aaron Newman of Techrigy was the guest speaker at Social Media Breakfast Toledo No. 2 on May 1. Aaron spoke to a full house at the Elks Club in Toledo about social media monitoring and measurement.
From: Lorrie Cesarz
Related topics : social media breakfast / monitoring social media / social media social
The Difference Between Buzz Monitoring & Audience Research for Social Media (Chapter 35)
http://www.SMMarketingBook.com
Buzz Monitoring tools can be great resources for social media marketing strategy but you will need more because they don't tell you the whole picture. Audience research is a lot more like listening and can tell you the how and the why about what's happening in buzz monitoring is happening. These three high level tips can help you sort out the difference between buzz monitoring and audience research.
From: SMMarketingBook
Related topics : social media monitoring for market research / social media monitoring tools / social media marketing tool / social media listening tools / social media tools
How to Combine Listening and Analytics for a Complete Social Media Strategy
In our joint webinar "Social Media Listening and Analytics" with ✪ Mention we showed how Listening and Analytics are made for each other. By having both social media tools working together, analysts build the cornerstone for a social media powerhouse. The reason for that? Listening and Analytics data will complete each other, and give analysts the full picture.
quintly is a professional social media analytics platform that enables users to track all their channels and their competitors in...
From: quintly Social Media Analytics
Related topics : social media listening strategy / social media listening tools / social media listening platforms / social media branding strategy / social media monitoring tools
Socialtap - #4 Monitor Your Brand & Keywords, Insert Your Business Into The Social Conversations.
http://social-tap.com
Free 14-Day Trial http://social-tap.com/pricing
Free Trial * No Risk
Social Media Management Tools for Small Business
In this video we show you how to setup & monitor your brand & keywords and then engage. Also covered: Monitoring review sites, setup monitoring RSS feeds, live facebook & twitter brand searches, trending hashtags and wordclouds. Getting Started Video #4.
Socialtap is a Powerful Digital Marketing & Social Media Management Tool used for Engagement, Smart...
From: Socialtap
Related topics : social media monitoring tools free trial / free social media reputation management tools / social media brand management / social media marketing small business / monitoring social media metrics